Sales & Marketing Manager – The Side Hustle (Sports Bar)
Sales & Marketing Manager – The Side Hustle (Sports Bar)

Sales & Marketing Manager – The Side Hustle (Sports Bar)

Full-Time 30000 - 40000 £ / year (est.) No home office possible
Nightcap PLC

At a Glance

  • Tasks: Drive footfall and build brand presence for a vibrant sports bar.
  • Company: Join a dynamic hospitality group focused on community and culture.
  • Benefits: Competitive salary, bonuses, discounts, and career progression opportunities.
  • Other info: Enjoy a fast-paced environment with plenty of opportunities to shine.
  • Why this job: Be the creative force behind exciting events and local marketing strategies.
  • Qualifications: Experience in sales, marketing, or events within hospitality is essential.

The predicted salary is between 30000 - 40000 £ per year.

As Sales & Marketing Manager, you'll own that. Driving footfall, building brand presence, and ensuring the venue is consistently busy, culturally connected, and front of mind. This is a role for someone who is both creative and commercial - someone who doesn't wait for the crowd but builds it.

  • Driving revenue and bookings
  • Driving bookings, pre-sales, and event revenue across the venue
  • Maximising covers and spend across key trading periods
  • Growing pre-booked business and group sales
  • Supporting delivery of site revenue targets through proactive sales activity
  • Leading local marketing and brand activation
  • Planning and executing local marketing aligned with brand strategy
  • Ensuring the venue is visible and relevant within the local area
  • Activating key sporting, cultural, and seasonal moments
  • Working with the GM to create weekly 'reasons to visit'
  • Owning social media and content
  • Managing venue-level social media channels
  • Creating engaging, on-brand, and reactive content
  • Capturing in-venue moments that translate into shareable content
  • Maintaining a strong and consistent online presence
  • Building events and partnerships
  • Supporting development and promotion of in-venue events
  • Building relationships with local businesses and communities
  • Identifying partnership opportunities that drive traffic
  • Supporting influencer and PR activity where relevant
  • Driving guest engagement and retention
  • Building and maintaining a strong guest database
  • Driving repeat visits through targeted communications and offers
  • Ensuring guest data is captured and used effectively
  • Tracking performance and insight
  • Monitoring bookings, campaign performance, and ROI
  • Using data to refine activity and improve results
  • Tracking competitor activity and local market trends
  • Continuously identifying opportunities to improve performance

Experience

  • Experience in a sales, marketing, or events role within hospitality or a similar environment
  • Proven ability to drive bookings, footfall, or revenue
  • Experience managing social media and local marketing activity
  • Comfortable working in a fast-paced, reactive environment

Benefits

  • Competitive salary plus bonus potential
  • Clear progression pathways across Nightcap brands
  • Training and development to support your next step
  • Up to 50% discount across all Nightcap venues
  • Access to a wellbeing support platform and EAP services
  • Discounts with a wide range of businesses through our benefits portal
  • Early access to your pay through Stream
  • 4 x annual salary life assurance to support your loved ones

Sales & Marketing Manager – The Side Hustle (Sports Bar) employer: Nightcap PLC

At Nightcap, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and commercial acumen. As a Sales & Marketing Manager at The Side Hustle, you'll enjoy competitive salaries, clear progression pathways, and extensive training opportunities, all while working in a dynamic environment that values community engagement and innovative marketing strategies. With benefits like generous discounts across our venues and access to wellbeing support, we ensure our team members feel valued and empowered to thrive.
Nightcap PLC

Contact Detail:

Nightcap PLC Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales & Marketing Manager – The Side Hustle (Sports Bar)

Tip Number 1

Get to know the venue inside out! Visit The Side Hustle, soak up the atmosphere, and chat with staff and customers. This will help you understand what makes it tick and give you some great talking points during your interview.

Tip Number 2

Show off your creativity! Prepare a mini marketing plan or some fresh ideas for events that could drive footfall. Presenting these during your interview will demonstrate your proactive approach and passion for the role.

Tip Number 3

Network like a pro! Connect with local businesses and influencers on social media before your interview. Building relationships now can show your commitment to community engagement and might even lead to partnership opportunities down the line.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are keen to engage with us directly!

We think you need these skills to ace Sales & Marketing Manager – The Side Hustle (Sports Bar)

Sales Strategy
Marketing Strategy
Brand Activation
Event Management
Social Media Management
Content Creation
Data Analysis
Relationship Building
Guest Engagement
Performance Tracking
Commercial Awareness
Creativity
Organisational Skills
Communication Skills

Some tips for your application 🫡

Show Your Creative Side: In your application, let us see your creative flair! Share examples of how you've driven footfall or built brand presence in previous roles. We want to know how you think outside the box and make things happen!

Be Data-Driven: We love a good story backed by numbers! When discussing your experience, highlight how you've used data to refine marketing strategies or improve performance. Show us that you can balance creativity with commercial insight.

Tailor Your Application: Make sure your application speaks directly to the role. Use keywords from the job description and relate your past experiences to the specific responsibilities listed. This shows us you're genuinely interested and understand what we're looking for.

Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about us and what we do!

How to prepare for a job interview at Nightcap PLC

Know Your Venue Inside Out

Before the interview, make sure you research the sports bar thoroughly. Understand its brand, target audience, and current marketing strategies. This will help you demonstrate your knowledge and show how you can drive footfall and enhance brand presence.

Showcase Your Creative Ideas

Prepare a few creative marketing ideas tailored to the venue. Think about local events, partnerships, or social media campaigns that could engage the community. Presenting these during the interview will highlight your proactive approach and creativity.

Demonstrate Your Data Savvy

Be ready to discuss how you would use data to track performance and refine marketing activities. Bring examples from your past experience where you've successfully used insights to drive bookings or improve ROI. This shows you're results-focused and commercially driven.

Build Rapport with the Interviewers

Remember, strong communication is key! Engage with your interviewers by asking questions about their experiences and the venue's culture. Building a connection can set you apart and show that you're not just a candidate, but someone who genuinely cares about the role.

Sales & Marketing Manager – The Side Hustle (Sports Bar)
Nightcap PLC

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