At a Glance
- Tasks: Create and manage engaging social media content for nightlife and hospitality brands.
- Company: Dynamic agency focused on nightlife and hospitality marketing.
- Benefits: Flexible hours, creative environment, and opportunities for growth.
- Other info: Fast-paced role perfect for creative minds who love nightlife.
- Why this job: Join a vibrant team and shape the digital presence of exciting brands.
- Qualifications: Experience in social media and a passion for digital culture.
The predicted salary is between 30000 - 40000 £ per year.
Social media plays a key role in shaping how our brands connect with guests, drive engagement and stay relevant across the late-night hospitality market. As Social Media Executive, you’ll support the planning, creation and delivery of social content across multiple brands, helping bring campaigns, venues and brand personalities to life across digital platforms. This role would suit someone with experience in social media, content creation or digital marketing, who enjoys creating engaging content, spotting trends and working in a fast-paced, social and creative environment.
You’ll play a key role in managing organic social activity, supporting content creation, maintaining brand tone of voice and helping drive audience engagement across a portfolio of exciting hospitality brands.
What you’ll be doing
- Supporting social media activity
- Supporting the delivery of organic social media activity across multiple brands
- Managing and scheduling content across Instagram, TikTok, Facebook and other relevant platforms
- Helping maintain the central social media calendar across campaigns, launches and key trading periods
- Working closely with marketing teams to support wider brand and campaign activity
- Identifying trends, cultural moments and content opportunities relevant to each brand
Content creation & coordination
- Editing and adapting content into platform-appropriate formats
- Supporting content shoots and content capture across venues and campaigns
- Working with content creators, freelancers, photographers and videographers where required
- Ensuring content is engaging, on-brand and aligned to each platform and audience
- Writing captions and supporting content planning across multiple channels
Brand voice & community engagement
- Helping maintain tone of voice and brand consistency across all social channels
- Supporting community engagement and audience interaction across platforms
- Monitoring audience sentiment and helping identify opportunities to increase engagement and reach
- Ensuring content reflects each brand’s personality, audience and occasion
Venue & campaign support
- Working closely with venue teams to support local social content and campaign activity
- Sharing content guidance and supporting best practice across venues
- Supporting launches, events, promotions and key trading periods through social activity
- Helping ensure campaigns are aligned across social, CRM and digital channels
Performance & reporting
- Monitoring content performance across all social channels
- Tracking engagement, reach, follower growth and content performance
- Using insight and reporting to help improve future content planning
- Supporting the wider marketing team with reporting and campaign analysis
- Identifying opportunities to improve workflow, planning and content performance using AI and digital tools
What we’re looking for
- Experience in social media, content creation or digital marketing
- Strong understanding of Instagram, TikTok, Facebook and other social platforms
- Confident creating, editing and scheduling content across multiple channels
- A good understanding of social trends, audience engagement and platform best practice
- Strong attention to detail and organisational skills
- Comfortable managing multiple brands, campaigns or priorities at once
- Confident communicator with strong written and verbal communication skills
- Someone who enjoys working in a fast-paced, collaborative and creative environment
- Experience within hospitality, nightlife, leisure or consumer-facing brands would be a strong advantage
You’ll do well in this role if you are
- Creative and good at spotting trends and content opportunities
- Social-first and passionate about digital culture and audience engagement
- Hands-on and comfortable creating and adapting content quickly
- Commercially aware and understands how social supports bookings, awareness and guest engagement
- Collaborative and comfortable working across marketing, operations and venue teams
- Organised and able to manage a busy content schedule
- Energetic and comfortable working across multiple brands and campaigns at pace
Social Media Lead for Nightlife & Hospitality Brands in London employer: Nightcap PLC
As a leading player in the nightlife and hospitality sector, we pride ourselves on fostering a vibrant and dynamic work culture that encourages creativity and collaboration. Our employees benefit from extensive growth opportunities, hands-on experience with multiple brands, and the chance to shape engaging content that resonates with diverse audiences. Located in a bustling environment, we offer a unique blend of fast-paced challenges and rewarding experiences, making us an exceptional employer for those passionate about social media and digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Lead for Nightlife & Hospitality Brands in London
✨Tip Number 1
Get your social media game on point! Make sure your profiles are polished and showcase your creativity. Use examples of your best work to demonstrate how you can bring brand personalities to life.
✨Tip Number 2
Network like a pro! Attend industry events, connect with people in the nightlife and hospitality scene, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings.
✨Tip Number 3
Stay ahead of the trends! Keep an eye on what’s hot in social media and be ready to discuss how you can leverage those trends for the brands you’re interested in. Show them you’re not just a follower, but a trendsetter!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making an impact in the nightlife and hospitality space.
We think you need these skills to ace Social Media Lead for Nightlife & Hospitality Brands in London
Some tips for your application 🫡
Show Off Your Social Skills:Make sure to highlight your experience in social media and content creation. We want to see how you've engaged audiences and driven brand awareness in your previous roles. Use specific examples that showcase your creativity and understanding of different platforms.
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the job description. Mention your familiarity with Instagram, TikTok, and Facebook, and how you can bring our brands to life on these platforms. We love seeing candidates who take the time to connect their skills with our needs.
Be Trend-Savvy:We’re looking for someone who can spot trends and cultural moments. In your application, share any relevant experiences where you identified a trend and how you leveraged it for engagement. This shows us you’re not just a follower but a leader in the social media space.
Keep It Engaging:Your written application should reflect the engaging tone we expect from our social media content. Write clearly and creatively, and don’t shy away from showing your personality. Remember, this is your chance to make a great first impression, so let your passion for social media shine through!
How to prepare for a job interview at Nightcap PLC
✨Know Your Platforms Inside Out
Make sure you’re well-versed in the latest trends and features of Instagram, TikTok, and Facebook. Familiarise yourself with how each platform works and what type of content performs best on them. This will show that you’re not just a user but someone who understands the nuances of social media.
✨Showcase Your Creative Side
Prepare a portfolio of your previous work that highlights your content creation skills. Bring examples of engaging posts, campaigns, or any creative projects you've worked on. This will help demonstrate your ability to bring brand personalities to life and engage audiences effectively.
✨Be Ready to Discuss Trends
Stay updated on current trends in nightlife and hospitality. Be prepared to discuss how you would leverage these trends for the brands you’ll be working with. Showing that you can spot opportunities and adapt content accordingly will set you apart from other candidates.
✨Communicate Your Collaborative Spirit
This role requires working closely with various teams, so highlight your experience in collaboration. Share examples of how you’ve successfully worked with marketing, operations, or venue teams in the past. Emphasising your teamwork skills will show that you’re a good fit for their fast-paced environment.
