At a Glance
- Tasks: Create and manage engaging social media content for exciting hospitality brands.
- Company: Dynamic late-night hospitality company in London with a vibrant culture.
- Benefits: Gain hands-on experience, develop your skills, and work in a creative environment.
- Other info: Perfect for trendsetters who thrive in a collaborative and energetic atmosphere.
- Why this job: Join a fast-paced team and make an impact on brand engagement and audience connection.
- Qualifications: Experience in social media or digital marketing, with strong content creation skills.
The predicted salary is between 30000 - 40000 £ per year.
Social media plays a key role in shaping how our brands connect with guests, drive engagement and stay relevant across the late-night hospitality market. As Social Media Executive, you'll support the planning, creation and delivery of social content across multiple brands, helping bring campaigns, venues and brand personalities to life across digital platforms. This role would suit someone with experience in social media, content creation or digital marketing, who enjoys creating engaging content, spotting trends and working in a fast-paced, social and creative environment.
You'll play a key role in managing organic social activity, supporting content creation, maintaining brand tone of voice and helping drive audience engagement across a portfolio of exciting hospitality brands.
What you'll be doing:
- Supporting social media activity
- Supporting the delivery of organic social media activity across multiple brands
- Managing and scheduling content across Instagram, TikTok, Facebook and other relevant platforms
- Helping maintain the central social media calendar across campaigns, launches and key trading periods
- Working closely with marketing teams to support wider brand and campaign activity
- Identifying trends, cultural moments and content opportunities relevant to each brand
- Content creation & coordination:
- Editing and adapting content into platform-appropriate formats
- Supporting content shoots and content capture across venues and campaigns
- Working with content creators, freelancers, photographers and videographers where required
- Ensuring content is engaging, on-brand and aligned to each platform and audience
- Writing captions and supporting content planning across multiple channels
- Brand voice & community engagement:
- Helping maintain tone of voice and brand consistency across all social channels
- Supporting community engagement and audience interaction across platforms
- Monitoring audience sentiment and helping identify opportunities to increase engagement and reach
- Ensuring content reflects each brand's personality, audience and occasion
- Venue & campaign support:
- Working closely with venue teams to support local social content and campaign activity
- Sharing content guidance and supporting best practice across venues
- Supporting launches, events, promotions and key trading periods through social activity
- Helping ensure campaigns are aligned across social, CRM and digital channels
- Performance & reporting:
- Monitoring content performance across all social channels
- Tracking engagement, reach, follower growth and content performance
- Using insight and reporting to help improve future content planning
- Supporting the wider marketing team with reporting and campaign analysis
- Identifying opportunities to improve workflow, planning and content performance using AI and digital tools
What we're looking for:
- Experience in social media, content creation or digital marketing
- Strong understanding of Instagram, TikTok, Facebook and other social platforms
- Confident creating, editing and scheduling content across multiple channels
- A good understanding of social trends, audience engagement and platform best practice
- Strong attention to detail and organisational skills
- Comfortable managing multiple brands, campaigns or priorities at once
- Confident communicator with strong written and verbal communication skills
- Someone who enjoys working in a fast-paced, collaborative and creative environment
- Experience within hospitality, nightlife, leisure or consumer-facing brands would be a strong advantage
You'll do well in this role if you are:
- Creative and good at spotting trends and content opportunities
- Social-first and passionate about digital culture and audience engagement
- Hands-on and comfortable creating and adapting content quickly
- Commercially aware and understands how social supports bookings, awareness and guest engagement
- Collaborative and comfortable working across marketing, operations and venue teams
- Organised and able to manage a busy content schedule
- Energetic and comfortable working across multiple brands and campaigns at pace
Social Media Executive - London employer: Nightcap PLC
As a Social Media Executive in London, you'll thrive in a vibrant and dynamic work culture that champions creativity and collaboration. Our commitment to employee growth is evident through ongoing training opportunities and the chance to work with diverse hospitality brands, ensuring your skills are always evolving. With a focus on innovation and engagement, we offer a unique environment where your contributions directly impact our brand's connection with guests, making this an exciting place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Executive - London
✨Tip Number 1
Get your social media game on point! Start by showcasing your skills on platforms like Instagram and TikTok. Create engaging content that reflects your personality and aligns with the brands you want to work for. This way, when they check out your profiles, they'll see exactly what you can bring to the table.
✨Tip Number 2
Networking is key! Connect with industry professionals on LinkedIn or attend local events in the hospitality scene. Don't be shy—reach out to people in roles you admire and ask for advice or insights. You never know who might have a lead on a job opportunity!
✨Tip Number 3
Stay ahead of the trends! Keep an eye on what's hot in social media and digital marketing. Follow relevant accounts, read up on the latest news, and engage with trending topics. This knowledge will not only help you in interviews but also show potential employers that you're passionate and informed.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our brands. Tailor your application to highlight your experience in social media and content creation, and don’t forget to mention any relevant projects you've worked on. Show us why you're the perfect fit for the role!
We think you need these skills to ace Social Media Executive - London
Some tips for your application 🫡
Show Off Your Social Skills:Make sure to highlight your experience in social media and content creation. We want to see how you've engaged audiences and driven brand presence on platforms like Instagram, TikTok, and Facebook. Share specific examples of campaigns or content that you've worked on!
Be Creative with Your Application:Your application is your first piece of content we’ll see, so make it engaging! Use a tone that reflects the brand's personality and don’t shy away from showcasing your creativity. Think about how you can bring our brands to life right from the start.
Tailor Your Content:Just like you would for a social media post, tailor your application to fit the role. Mention how your skills align with the responsibilities listed in the job description. This shows us that you understand what we’re looking for and how you can contribute.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Nightcap PLC
✨Know Your Platforms
Make sure you’re well-versed in the ins and outs of Instagram, TikTok, and Facebook. Familiarise yourself with the latest trends and features on these platforms, as well as how they can be leveraged for brand engagement. This will show that you’re not just a user but someone who understands how to create impactful content.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your content creation skills. Bring examples of engaging posts, campaigns, or any creative projects you've worked on. Be ready to discuss your thought process behind each piece and how it aligns with brand voice and audience engagement.
✨Understand the Brand's Voice
Research the brands you'll be working with and understand their tone of voice. During the interview, demonstrate how you would maintain this voice across different social channels. Discuss how you would adapt content for various platforms while keeping the brand's personality intact.
✨Be Ready to Discuss Trends
Stay updated on current social media trends and be prepared to discuss how you would incorporate them into your strategies. Think about recent viral campaigns or cultural moments and how they could relate to the brands you're applying for. This shows that you’re proactive and passionate about staying relevant in the fast-paced digital landscape.
