At a Glance
- Tasks: Create and manage engaging social media content for exciting hospitality brands.
- Company: Dynamic late-night hospitality company with a vibrant culture.
- Benefits: Flexible hours, creative environment, and opportunities for growth.
- Other info: Collaborative atmosphere with a focus on creativity and trend-spotting.
- Why this job: Join a fast-paced team and shape brand stories across digital platforms.
- Qualifications: Experience in social media and a passion for digital culture.
The predicted salary is between 30000 - 40000 £ per year.
Social media plays a key role in shaping how our brands connect with guests, drive engagement and stay relevant across the late-night hospitality market. As Social Media Executive, you’ll support the planning, creation and delivery of social content across multiple brands, helping bring campaigns, venues and brand personalities to life across digital platforms. This role would suit someone with experience in social media, content creation or digital marketing, who enjoys creating engaging content, spotting trends and working in a fast-paced, social and creative environment.
You’ll play a key role in managing organic social activity, supporting content creation, maintaining brand tone of voice and helping drive audience engagement across a portfolio of exciting hospitality brands.
What you’ll be doing
- Supporting social media activity
- Supporting the delivery of organic social media activity across multiple brands
- Managing and scheduling content across Instagram, TikTok, Facebook and other relevant platforms
- Helping maintain the central social media calendar across campaigns, launches and key trading periods
- Working closely with marketing teams to support wider brand and campaign activity
- Identifying trends, cultural moments and content opportunities relevant to each brand
Content creation & coordination
- Editing and adapting content into platform-appropriate formats
- Supporting content shoots and content capture across venues and campaigns
- Working with content creators, freelancers, photographers and videographers where required
- Ensuring content is engaging, on-brand and aligned to each platform and audience
- Writing captions and supporting content planning across multiple channels
Brand voice & community engagement
- Helping maintain tone of voice and brand consistency across all social channels
- Supporting community engagement and audience interaction across platforms
- Monitoring audience sentiment and helping identify opportunities to increase engagement and reach
- Ensuring content reflects each brand’s personality, audience and occasion
Venue & campaign support
- Working closely with venue teams to support local social content and campaign activity
- Sharing content guidance and supporting best practice across venues
- Supporting launches, events, promotions and key trading periods through social activity
- Helping ensure campaigns are aligned across social, CRM and digital channels
Performance & reporting
- Monitoring content performance across all social channels
- Tracking engagement, reach, follower growth and content performance
- Using insight and reporting to help improve future content planning
- Supporting the wider marketing team with reporting and campaign analysis
- Identifying opportunities to improve workflow, planning and content performance using AI and digital tools
What we’re looking for
- Experience in social media, content creation or digital marketing
- Strong understanding of Instagram, TikTok, Facebook and other social platforms
- Confident creating, editing and scheduling content across multiple channels
- A good understanding of social trends, audience engagement and platform best practice
- Strong attention to detail and organisational skills
- Comfortable managing multiple brands, campaigns or priorities at once
- Confident communicator with strong written and verbal communication skills
- Someone who enjoys working in a fast-paced, collaborative and creative environment
- Experience within hospitality, nightlife, leisure or consumer-facing brands would be a strong advantage
You’ll do well in this role if you are
- Creative and good at spotting trends and content opportunities
- Social-first and passionate about digital culture and audience engagement
- Hands-on and comfortable creating and adapting content quickly
- Commercially aware and understands how social supports bookings, awareness and guest engagement
- Collaborative and comfortable working across marketing, operations and venue teams
- Organised and able to manage a busy content schedule
- Energetic and comfortable working across multiple brands and campaigns at pace
Social Media Executive in London employer: Nightcap PLC
As a Social Media Executive in the vibrant late-night hospitality sector, you'll thrive in a dynamic and creative environment that values innovation and engagement. Our company fosters a collaborative work culture, offering opportunities for professional growth while encouraging you to express your creativity across multiple brands. With a focus on employee development and a passion for digital culture, we provide a unique platform for you to make a meaningful impact in shaping our brand narratives and connecting with our audience.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Executive in London
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own profiles are looking sharp. Showcase your creativity and engagement skills by posting relevant content that reflects the brands you want to work with.
✨Tip Number 2
Network like a pro! Connect with industry folks on LinkedIn or attend local events in the hospitality scene. Building relationships can open doors and give you insider info about job opportunities that might not be advertised.
✨Tip Number 3
Show off your skills in real-time! If you get the chance, create a mini-campaign or content piece for the brand you're applying to. This will not only demonstrate your understanding of their voice but also your initiative and creativity.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace Social Media Executive in London
Some tips for your application 🫡
Show Your Social Media Skills:Make sure to highlight your experience in social media, content creation, or digital marketing. We want to see how you've engaged audiences and created compelling content that resonates with different platforms.
Tailor Your Content:When applying, adapt your application to reflect our brand's tone of voice. Use examples that showcase your ability to create engaging content that aligns with the personality of the brands you’ll be working with.
Be Trend-Savvy:Demonstrate your understanding of current social media trends and cultural moments. We love candidates who can spot opportunities for content that will engage our audience and keep our brands relevant.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting role in our fast-paced environment!
How to prepare for a job interview at Nightcap PLC
✨Know Your Platforms
Make sure you’re well-versed in the ins and outs of Instagram, TikTok, and Facebook. Familiarise yourself with the latest trends and features on these platforms, as well as how they can be leveraged for brand engagement. This will show that you’re not just a user but someone who understands how to create impactful content.
✨Showcase Your Creativity
Prepare examples of your previous work that highlight your creativity and ability to spot trends. Bring along a portfolio or links to your social media campaigns that demonstrate your skills in content creation and community engagement. This will help us see how you can bring our brands to life.
✨Understand Brand Voice
Research the brands you’ll be working with and understand their tone of voice. Be ready to discuss how you would maintain this voice across different platforms and engage with the audience. This shows that you’re not just looking for any job, but that you’re genuinely interested in representing our brands authentically.
✨Be Data-Driven
Familiarise yourself with key performance metrics for social media, such as engagement rates and follower growth. Be prepared to discuss how you’ve used data to inform your content strategies in the past. This will demonstrate your ability to not only create content but also analyse its effectiveness and improve future campaigns.
