At a Glance
- Tasks: Create and manage engaging social media content for nightlife and hospitality brands.
- Company: Dynamic agency focused on nightlife and hospitality marketing.
- Benefits: Flexible hours, creative environment, and opportunities for growth.
- Other info: Fast-paced role perfect for creative minds who love nightlife.
- Why this job: Join a vibrant team and shape the digital presence of exciting brands.
- Qualifications: Experience in social media and a passion for digital culture.
The predicted salary is between 30000 - 40000 £ per year.
Social media plays a key role in shaping how our brands connect with guests, drive engagement and stay relevant across the late-night hospitality market. As Social Media Executive, you’ll support the planning, creation and delivery of social content across multiple brands, helping bring campaigns, venues and brand personalities to life across digital platforms. This role would suit someone with experience in social media, content creation or digital marketing, who enjoys creating engaging content, spotting trends and working in a fast-paced, social and creative environment.
You’ll play a key role in managing organic social activity, supporting content creation, maintaining brand tone of voice and helping drive audience engagement across a portfolio of exciting hospitality brands.
What you’ll be doing
- Supporting social media activity
- Supporting the delivery of organic social media activity across multiple brands
- Managing and scheduling content across Instagram, TikTok, Facebook and other relevant platforms
- Helping maintain the central social media calendar across campaigns, launches and key trading periods
- Working closely with marketing teams to support wider brand and campaign activity
- Identifying trends, cultural moments and content opportunities relevant to each brand
Content creation & coordination
- Editing and adapting content into platform-appropriate formats
- Supporting content shoots and content capture across venues and campaigns
- Working with content creators, freelancers, photographers and videographers where required
- Ensuring content is engaging, on-brand and aligned to each platform and audience
- Writing captions and supporting content planning across multiple channels
Brand voice & community engagement
- Helping maintain tone of voice and brand consistency across all social channels
- Supporting community engagement and audience interaction across platforms
- Monitoring audience sentiment and helping identify opportunities to increase engagement and reach
- Ensuring content reflects each brand’s personality, audience and occasion
Venue & campaign support
- Working closely with venue teams to support local social content and campaign activity
- Sharing content guidance and supporting best practice across venues
- Supporting launches, events, promotions and key trading periods through social activity
- Helping ensure campaigns are aligned across social, CRM and digital channels
Performance & reporting
- Monitoring content performance across all social channels
- Tracking engagement, reach, follower growth and content performance
- Using insight and reporting to help improve future content planning
- Supporting the wider marketing team with reporting and campaign analysis
- Identifying opportunities to improve workflow, planning and content performance using AI and digital tools
What we’re looking for
- Experience in social media, content creation or digital marketing
- Strong understanding of Instagram, TikTok, Facebook and other social platforms
- Confident creating, editing and scheduling content across multiple channels
- A good understanding of social trends, audience engagement and platform best practice
- Strong attention to detail and organisational skills
- Comfortable managing multiple brands, campaigns or priorities at once
- Confident communicator with strong written and verbal communication skills
- Someone who enjoys working in a fast-paced, collaborative and creative environment
- Experience within hospitality, nightlife, leisure or consumer-facing brands would be a strong advantage
You’ll do well in this role if you are
- Creative and good at spotting trends and content opportunities
- Social-first and passionate about digital culture and audience engagement
- Hands-on and comfortable creating and adapting content quickly
- Commercially aware and understands how social supports bookings, awareness and guest engagement
- Collaborative and comfortable working across marketing, operations and venue teams
- Organised and able to manage a busy content schedule
- Energetic and comfortable working across multiple brands and campaigns at pace
Social Media Lead for Nightlife & Hospitality Brands in City of Westminster employer: Nightcap PLC
As a leading player in the nightlife and hospitality sector, we pride ourselves on fostering a vibrant and inclusive work culture that encourages creativity and collaboration. Our employees benefit from ongoing professional development opportunities, a dynamic environment where innovative ideas are celebrated, and the chance to engage with exciting brands that shape the late-night experience. Join us to be part of a team that values your contributions and supports your growth in a fast-paced, social atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Lead for Nightlife & Hospitality Brands in City of Westminster
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own social profiles reflect the creativity and engagement you’d bring to the role. Show us how you can spot trends and create content that resonates!
✨Tip Number 2
Network like a pro! Connect with people in the nightlife and hospitality scene on platforms like LinkedIn or Instagram. Engage with their content, share your insights, and don’t be shy about reaching out for a chat. You never know who might have the inside scoop on job openings!
✨Tip Number 3
Prepare for your interview by researching the brands you’ll be working with. Understand their tone of voice, audience, and recent campaigns. Bring fresh ideas to the table that align with their style – we love seeing candidates who are proactive and passionate!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and ready to dive into the exciting world of social media for hospitality brands!
We think you need these skills to ace Social Media Lead for Nightlife & Hospitality Brands in City of Westminster
Some tips for your application 🫡
Show Your Passion for Social Media:When you're writing your application, let your enthusiasm for social media shine through! Share examples of how you've engaged with audiences and created content that resonates. We want to see your creativity and love for the digital world!
Tailor Your Content:Make sure to customise your application for the role. Highlight your experience with platforms like Instagram, TikTok, and Facebook, and mention any relevant campaigns you've worked on. This shows us you understand the brands and their unique voices.
Be Organised and Detail-Oriented:In your application, demonstrate your organisational skills. Mention how you've managed content calendars or coordinated campaigns in the past. We appreciate candidates who can juggle multiple projects while keeping everything on track!
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows us you’re keen to be part of the StudySmarter team!
How to prepare for a job interview at Nightcap PLC
✨Know Your Platforms Inside Out
Make sure you’re well-versed in the latest trends and features of Instagram, TikTok, and Facebook. Familiarise yourself with how each platform works and what type of content performs best on them. This will show that you’re not just a user but someone who understands the nuances of social media.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your content creation skills. Bring examples of engaging posts, campaigns, or any creative projects you've worked on. This will help demonstrate your ability to bring brand personalities to life and spot trends effectively.
✨Understand the Brand's Voice
Before the interview, research the brands you'll be working with. Understand their tone of voice and how they engage with their audience. Be ready to discuss how you would maintain this voice across different platforms and how you can contribute to community engagement.
✨Be Ready to Discuss Performance Metrics
Familiarise yourself with key performance indicators for social media, such as engagement rates, reach, and follower growth. Be prepared to discuss how you’ve used data to inform your content strategy in the past and how you plan to track and improve performance in this role.
