At a Glance
- Tasks: Lead customer engagement strategies and manage email campaigns for multiple brands.
- Company: Join a fast-growing, design-led consumer brand group with a creative culture.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Fast-paced environment with opportunities to upskill and collaborate across teams.
- Why this job: Make a real impact on customer loyalty and lifetime value in a vibrant team.
- Qualifications: 5+ years in email marketing, strong Klaviyo knowledge, and excellent copywriting skills.
The predicted salary is between 40000 - 50000 £ per year.
The Business:
Nigel Wright are delighted to be working exclusively with a fast‑growing, design‑led consumer brand group, looking for an experienced CRM Manager to take ownership of customer engagement across multiple digital brands. This is an exciting opportunity to join a creative, ambitious business where you’ll play a key role in driving growth, loyalty and customer lifetime value. This role is on-site.
Key Responsibilities
- Develop and implement the full CRM strategy across the customer lifecycle
- Manage automated and manual email campaigns across multiple brands
- Create targeted segmentation and personalisation using data‑driven insights
- Lead creative briefing for templates, assets and copy
- Collaborate with marketing, design and external partners to deliver cross‑channel campaigns
- Own day‑to‑day management of the Klaviyo platform
- Monitor KPIs, report on performance and optimise ROI
- Ensure GDPR compliance and data accuracy
- Support and upskill wider marketing team members where needed
The Person:
- 5+ years’ experience in email marketing/ECRM
- Strong Klaviyo knowledge
- Confidence with tracking
- Excellent copywriting and design sensibility
- High attention to detail and strong organisational skills
- Experience in fast‑paced, high‑growth environments
- Ability to interpret data and turn insights into action
eCRM Manager in York employer: Nigel Wright Recruitment
Contact Detail:
Nigel Wright Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land eCRM Manager in York
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous CRM campaigns and successes. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their current CRM strategies and think about how you can contribute to their growth. Tailor your answers to show you’re the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be the perfect match for your skills. Plus, it’s a great way to get noticed by hiring managers.
We think you need these skills to ace eCRM Manager in York
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the eCRM Manager role. Highlight your experience in email marketing and any specific projects where you've driven customer engagement. We want to see how your skills align with our needs!
Showcase Your Klaviyo Skills: Since Klaviyo is a key part of this role, don’t forget to mention your experience with it. Share specific examples of campaigns you've managed and the results you achieved. This will help us see your expertise in action!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about CRM and how you can contribute to our creative, ambitious team. We love seeing personality and enthusiasm in applications!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it makes the process smoother for everyone involved!
How to prepare for a job interview at Nigel Wright Recruitment
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM strategies, especially with Klaviyo. Brush up on how to manage automated and manual email campaigns, as well as how to create targeted segmentation. Being able to discuss specific examples of your past work will show that you’re the right fit for the role.
✨Showcase Your Creative Side
Since this role involves leading creative briefs, come prepared with ideas or examples of past campaigns you've worked on. Highlight your copywriting skills and design sensibility by discussing how you’ve used these to drive customer engagement and loyalty.
✨Data is Your Best Friend
Be ready to talk about how you interpret data and turn insights into actionable strategies. Discuss any KPIs you’ve monitored in previous roles and how you optimised ROI based on those metrics. This will demonstrate your analytical skills and attention to detail.
✨Collaboration is Key
This position requires working closely with marketing, design, and external partners. Share examples of how you’ve successfully collaborated in the past, and be prepared to discuss how you would approach teamwork in this new role. Showing that you can support and upskill others will also be a big plus!