Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead B2B marketing strategies and drive growth through innovative campaigns.
- Company: Dynamic, purpose-driven organisation focused on building trusted partnerships.
- Benefits: Collaborative team environment with opportunities for significant impact and career growth.
- Why this job: Join a mission to double B2B business and shape the future of marketing.
- Qualifications: Proven B2B marketing experience and strong communication skills.
- Other info: Office-based role in York, requiring presence three days a week.
The predicted salary is between 36000 - 60000 £ per year.
Are you a strategic B2B marketer with a passion for driving growth and building trusted partnerships? Our client is looking for an experienced Senior Marketing Manager to lead acquisition and retention initiatives within a dynamic, purpose-driven organisation. You’ll play a pivotal role in doubling their B2B business over the next five years. Working closely with Sales, you’ll deliver sector-specific and account-based marketing campaigns, create impactful sales enablement tools, and lead events and thought leadership initiatives to strengthen our market presence.
Key Responsibilities
- Develop and execute B2B marketing strategies aligned with ambitious growth targets
- Deliver account-based and sector-specific campaigns
- Utilise a mix of direct, intermediary, and partner marketing channels
- Create sales enablement content and tools to support client conversations
- Lead B2B events and thought leadership initiatives
- Build strong relationships with Sales and Product teams
- Manage, lead and develop a team of four
Key Requirements
- Proven experience in B2B marketing and buyer journey strategies
- Expertise in account-based marketing and sales collaboration
- Strong communication and stakeholder management skills
- Ability to balance strategic leadership with responsive service
- Commercial mindset and passion for client success
This role offers the opportunity to make a significant impact on business growth working in a collaborative and supportive team environment. The position is based in York with the requirement to be in the office 3 days a week.
Senior Marketing Manager employer: Nigel Wright Recruitment
Contact Detail:
Nigel Wright Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for a Senior Marketing Manager role. Personal referrals can give you a leg up, so don’t be shy about asking for introductions.
✨Tip Number 2
Prepare for interviews by researching the company’s recent marketing campaigns and their B2B strategies. This shows you’re genuinely interested and ready to hit the ground running. Plus, it gives you great talking points to impress the hiring team!
✨Tip Number 3
Showcase your expertise in account-based marketing during interviews. Bring examples of successful campaigns you've led and how they drove growth. This will highlight your strategic mindset and ability to collaborate with sales teams.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Manager. Highlight your B2B marketing experience and any successful campaigns you've led that align with the job description.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about driving growth and building partnerships. Share specific examples of how you've achieved similar goals in previous roles.
Showcase Your Strategic Thinking: In your application, demonstrate your ability to develop and execute marketing strategies. We want to see how you can contribute to doubling our B2B business over the next five years!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get the ball rolling on your journey with us.
How to prepare for a job interview at Nigel Wright Recruitment
✨Know Your B2B Marketing Inside Out
Make sure you brush up on your B2B marketing strategies and buyer journey knowledge. Be ready to discuss specific campaigns you've led and how they contributed to growth. This will show that you’re not just familiar with the concepts but have practical experience in executing them.
✨Showcase Your Collaboration Skills
Since this role involves working closely with Sales and Product teams, prepare examples of how you've successfully collaborated in the past. Highlight any account-based marketing initiatives where teamwork was key to achieving results. This will demonstrate your ability to build strong relationships and work effectively across departments.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific challenges in B2B marketing. Think about potential scenarios related to acquisition and retention initiatives, and be ready to outline your strategic approach. This will help interviewers see your problem-solving skills and strategic mindset in action.
✨Bring Your Passion for Client Success
Be prepared to discuss how your commercial mindset and passion for client success have driven your previous roles. Share stories that illustrate your commitment to understanding client needs and delivering value. This will resonate well with the company’s purpose-driven ethos and show that you align with their values.
