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For Companies At a Glance
- Tasks: Lead marketing, communications, and PR initiatives to enhance brand positioning and community outreach.
- Company: Join a leading business services organisation with a strong sense of community and purpose.
- Benefits: Enjoy a competitive salary, dynamic work environment, and opportunities for impactful campaigns.
- Why this job: Make a real difference in shaping the brand and supporting meaningful initiatives.
- Qualifications: Experience in B2B or B2C marketing, excellent copywriting, and digital marketing skills required.
- Other info: This role offers a unique chance to thrive in a vibrant organisation.
The predicted salary is between 34000 - 42000 £ per year.
An exciting opportunity has arisen for a talented and experienced Marketing Communications Manager to lead communications, marketing, and PR initiatives for a leading business services organisation. This dynamic role combines strategic planning with hands-on execution, making a significant impact on brand positioning, employee engagement, and community outreach.
Key Responsibilities
- Serve as the custodian of brand positioning, ensuring purpose and values are embedded into external activities.
- Manage and develop brand propositions, attributes, values, imagery, and tone of voice.
- Plan, coordinate, and execute all internal and external communications, marketing, and PR activities.
- Create and implement PR strategies.
- Develop and execute content strategies, including SEO, blogs, case studies, and testimonials.
- Oversee CSR activities, packaging them into coherent marketing assets for stakeholders.
- Manage internal communication platforms to enhance employee engagement.
- Manage marketing budgets effectively, ensuring cost control and data analysis.
Key Requirements
- Experienced in creating and delivering marketing strategies within a commercial B2B or B2C environment.
- Must have excellent copywriting skills.
- Familiar with digital marketing across email, online, and social channels.
- Experience of developing and implementing effective PR activity.
- Adept at building strong stakeholder relationships and communicating effectively.
This is a unique opportunity to work at the heart of a thriving organisation with a strong sense of community and purpose. You will play a pivotal role in shaping the brand and supporting meaningful initiatives through the foundation's work. If you are passionate about marketing, thrive on variety, and have the skills to drive impactful campaigns, we would love to hear from you.
Marketing Communications Manager (Wakefield) employer: Nigel Wright Recruitment
Contact Detail:
Nigel Wright Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Communications Manager (Wakefield)
✨Tip Number 1
Familiarise yourself with the company's brand values and mission. Understanding their core principles will help you align your communication strategies with their objectives, showcasing your commitment to their vision during interviews.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage in your discussions.
✨Tip Number 3
Stay updated on the latest trends in marketing communications, especially in B2B and B2C environments. Being knowledgeable about current industry practices will allow you to discuss innovative ideas and strategies that could benefit the organisation.
✨Tip Number 4
Prepare examples of successful marketing campaigns you've led in the past. Be ready to discuss how you measured their impact and what you learned from those experiences, as this will demonstrate your hands-on expertise and strategic thinking.
We think you need these skills to ace Marketing Communications Manager (Wakefield)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing communications, particularly in B2B or B2C environments. Emphasise your copywriting skills and any successful campaigns you've led.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the company's values. Mention specific examples of how you've successfully managed communications and PR initiatives in the past.
Showcase Your Digital Skills: Since the role requires familiarity with digital marketing, include examples of your experience with email, online, and social media channels. Highlight any SEO strategies you've implemented and their outcomes.
Demonstrate Stakeholder Engagement: In your application, provide examples of how you've built strong relationships with stakeholders. This could include collaboration on projects or effective communication strategies that enhanced engagement.
How to prepare for a job interview at Nigel Wright Recruitment
✨Showcase Your Strategic Thinking
As a Marketing Communications Manager, you'll need to demonstrate your ability to think strategically. Prepare examples of past campaigns where you successfully aligned marketing strategies with business goals, highlighting your role in the planning and execution.
✨Highlight Your Copywriting Skills
Since excellent copywriting is a key requirement, be ready to discuss your writing process. Bring samples of your work, such as blogs or case studies, and explain how you tailored your content for different audiences and platforms.
✨Discuss Your PR Experience
Prepare to talk about your experience in developing and implementing PR strategies. Share specific examples of successful campaigns you've led, including how you measured their impact and adjusted tactics based on feedback.
✨Demonstrate Stakeholder Engagement
Building strong relationships is crucial for this role. Think of instances where you've effectively communicated with stakeholders, resolved conflicts, or collaborated on projects. Be ready to discuss how you fostered these relationships to achieve common goals.
