At a Glance
- Tasks: Plan and run exciting festivals, build relationships, and drive sales in the Midlands.
- Company: High-growth UK drinks manufacturer with a rich heritage and big ambitions.
- Benefits: Dynamic work environment, freedom to innovate, and the chance to make a real impact.
- Other info: Perfect for those who thrive in entrepreneurial settings and want to shape their own success.
- Why this job: Get out from behind the desk and see your efforts translate into real commercial success.
- Qualifications: Commercial mindset, route to market experience, and a passion for hands-on work.
The predicted salary is between 35000 - 45000 £ per year.
The Opportunity Midlands | Drinks | Festivals | Growth Role
This is not a desk job and definitely not one where you disappear into a spreadsheet and become employee number 147! This is for someone who wants to be out there – at festivals, in bars, in depots, opening doors, building momentum and seeing the direct impact of what they do.
You would be joining a high‑growth UK drinks manufacturer with serious heritage, serious scale and big ambition for its own brands. The business already produces a huge volume of drinks in the UK. Now the focus is on turning brand energy into commercial growth – and this role is right at the centre of that.
Key Responsibilities:- Planning and running festivals and events ensuring they translate into trial, repeat purchase and sales in the surrounding area.
- Being a visible presence at events: setting things up, fixing problems, managing agencies and suppliers, and making sure everything lands properly.
- Spending time in pubs, bars, depots and wholesalers opening doors, building relationships and driving distribution.
- Turning event activity into real commercial outcomes across on‑trade, wholesale, convenience and impulse.
- Managing your Midlands territory like it is your own business, prioritising where to spend time and effort for the best return.
- Feeding back insight from the field to influence future activations, listings and growth plans.
- What matters most is that you enjoy being out in the field rather than behind a screen.
- Are commercially minded – you care about what things cost and what they return.
- Route to Market experience and relationships ideally with the likes of LWC.
- Are happy in an entrepreneurial, hands‑on environment.
- Want to be judged on results, not politics.
This is not for someone who needs lots of structure or hand‑holding - It is for someone who wants freedom, responsibility and the chance to make their mark.
If this sounds like the sort of role where you would thrive – get in touch for a confidential conversation.
Sales & Activation Manager in Doncaster employer: Nigel Wright Recruitment
Contact Detail:
Nigel Wright Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales & Activation Manager in Doncaster
✨Tip Number 1
Get out there and network! Attend industry events, festivals, and local meet-ups to connect with people in the drinks sector. Building relationships is key, so don’t be shy – introduce yourself and chat about your passion for the industry.
✨Tip Number 2
Showcase your hands-on experience! When you’re chatting with potential employers or contacts, share stories of how you've successfully managed events or driven sales in previous roles. Real-life examples will make you stand out.
✨Tip Number 3
Be proactive! If you see a company you’re keen on, reach out directly. Don’t wait for job postings – express your interest and ask about opportunities. We love seeing enthusiasm and initiative!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team and ready to dive into the exciting world of drinks and events.
We think you need these skills to ace Sales & Activation Manager in Doncaster
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for the role! Share why you’re excited about being out in the field, engaging with people, and driving growth. A genuine passion can really make your application stand out.
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the key responsibilities and ideal candidate traits mentioned in the job description. We want to see how your experience aligns with what we’re looking for!
Highlight Relevant Experience: If you've got experience in events, sales, or building relationships in the drinks industry, shout about it! We love seeing how your background can contribute to our ambitious goals.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at Nigel Wright Recruitment
✨Know Your Audience
Before the interview, research the company and its products. Understand their brand values and recent campaigns. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Showcase Your Field Experience
Since this role is all about being out there and making connections, be ready to share specific examples of your past experiences in similar environments. Talk about how you've successfully managed events or built relationships in the industry.
✨Demonstrate Commercial Awareness
Be prepared to discuss how you approach commercial growth. Think about how you can turn event activities into sales and what metrics you would use to measure success. This shows that you understand the business side of things.
✨Emphasise Your Entrepreneurial Spirit
This role requires someone who thrives in a hands-on environment. Share instances where you've taken initiative or made decisions independently. Highlight your ability to adapt and solve problems on the go, as this will resonate with their need for a self-starter.