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For Companies At a Glance
- Tasks: Manage and grow relationships with independent wholesalers across the UK.
- Company: Established food business focused on growth and innovation.
- Benefits: Competitive salary, flexible working, and opportunities for career advancement.
- Why this job: Be part of a dynamic team driving growth in the food industry.
- Qualifications: Experience in independent wholesale or foodservice is essential.
- Other info: Enjoy a fast-paced environment with plenty of opportunities to make an impact.
The predicted salary is between 36000 - 60000 £ per year.
The Opportunity
Field-based position supporting a well-established food business looking to hire 2 Regional Sales Managers to cover the North and South of the UK. You will take ownership of a busy, commercially active territory, supplying a strong range of added-value protein and frozen products used widely across foodservice and wholesale – a key part of the business’s growth strategy.
This role will suit someone who knows how independent wholesalers operate and enjoys being out with customers, building relationships, and spotting opportunities that make a difference.
Role Overview
You will be responsible for managing a mix of established wholesale accounts, ensuring regular contact, building strong working relationships, and expanding product distribution within each customer. Alongside this, you will identify new business opportunities within your region, introduce the range to prospective wholesalers, and support them as they bring it to market. Your week will be a blend of customer meetings, planning, follow-ups, and working closely with the wider commercial team.
Key Responsibilities:
- Look after a defined regional portfolio including both larger and mid-sized wholesale accounts.
- Review performance with customers, discuss opportunities, and help them grow the category.
- Keep a close eye on order patterns to protect volume and maintain momentum.
- Identify suitable independent wholesalers and distributors in the region.
- Introduce the range, explain its strengths, and guide them through first orders and early sales.
- Build relationships that develop into long-term trading partnerships.
- Present the range clearly and confidently to buyers and sales teams.
- Support customers with tastings, sampling and product demonstrations when needed.
- Share market observations and competitor updates with the internal team.
- Plan your visits effectively, balancing existing customer needs with new business activity.
- Maintain accurate notes and updates to support internal forecasting and planning.
- Represent the brand professionally across the region.
Ideal Candidate:
- Background in independent wholesale or foodservice is essential.
- Ideally experience with protein, frozen, or other food categories that require hands-on selling.
- Comfortable managing significant account values and working to commercial targets.
- Confident presenting to wholesale buyers, owners and wider teams.
- Down-to-earth, personable and able to build trust quickly.
- Organised, reliable and able to manage your own schedule.
- Enjoys working with wholesalers and understands the pace and informality of the channel.
- Commercially minded and able to prioritise where your time is best spent.
Regional Sales Manager in Colchester employer: Nigel Wright Recruitment
Contact Detail:
Nigel Wright Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager in Colchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend trade shows, local events, or even casual meet-ups. Building relationships is key, and you never know who might have a lead on your next opportunity.
✨Tip Number 2
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like the one we're hiring for. A friendly email or call can go a long way in showing your enthusiasm and getting your foot in the door.
✨Tip Number 3
Prepare for those interviews! Research the company and its products thoroughly. Be ready to discuss how your experience aligns with their needs, especially in independent wholesale. Show them you’re not just another candidate, but the right fit for their team.
✨Tip Number 4
Follow up after your meetings! A quick thank-you note or email can keep you top of mind. It shows your professionalism and genuine interest in the role. Plus, it’s a great chance to reiterate why you’d be an awesome addition to their team.
We think you need these skills to ace Regional Sales Manager in Colchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Regional Sales Manager. Highlight your experience in independent wholesale and any relevant foodservice background. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for building relationships and spotting opportunities. Let us know why you’re excited about this role and how you can contribute to our growth strategy.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your ability to manage accounts and drive sales. Numbers speak volumes, so if you’ve increased sales or expanded product distribution, let us know!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Nigel Wright Recruitment
✨Know Your Territory
Before the interview, research the specific region you'll be covering. Understand the key independent wholesalers in that area, their needs, and how your experience aligns with their operations. This will show your potential employer that you're proactive and ready to hit the ground running.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built relationships in previous roles. Be ready to discuss specific instances where you turned a cold lead into a loyal customer. This is crucial for a Regional Sales Manager role, so make sure to highlight your interpersonal skills.
✨Demonstrate Product Knowledge
Familiarise yourself with the range of protein and frozen products the company offers. Be prepared to discuss how these products can benefit wholesalers and foodservice businesses. Showing that you understand the product's strengths will impress your interviewers.
✨Plan Your Questions
Think about insightful questions to ask during the interview. Inquire about the company's growth strategy, how they support their sales team, or what success looks like in this role. This not only shows your interest but also helps you gauge if the company is the right fit for you.
