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- Tasks: Plan and run exciting festivals, build relationships, and drive sales in the Midlands.
- Company: High-growth UK drinks manufacturer with a rich heritage and big ambitions.
- Benefits: Dynamic work environment, freedom to innovate, and the chance to make a real impact.
- Other info: Perfect for those who thrive in entrepreneurial settings and want to shape their own success.
- Why this job: Get out from behind the desk and see your efforts translate into real commercial success.
- Qualifications: Commercial mindset, route to market experience, and a passion for hands-on work.
The predicted salary is between 35000 - 45000 £ per year.
The Opportunity Midlands | Drinks | Festivals | Growth Role
This is not a desk job and definitely not one where you disappear into a spreadsheet and become employee number 147! This is for someone who wants to be out there – at festivals, in bars, in depots, opening doors, building momentum and seeing the direct impact of what they do.
You would be joining a high‑growth UK drinks manufacturer with serious heritage, serious scale and big ambition for its own brands. The business already produces a huge volume of drinks in the UK. Now the focus is on turning brand energy into commercial growth – and this role is right at the centre of that.
Key Responsibilities:- Planning and running festivals and events ensuring they translate into trial, repeat purchase and sales in the surrounding area
- Being a visible presence at events: setting things up, fixing problems, managing agencies and suppliers, and making sure everything lands properly
- Spending time in pubs, bars, depots and wholesalers opening doors, building relationships and driving distribution
- Turning event activity into real commercial outcomes across on‑trade, wholesale, convenience and impulse
- Managing your Midlands territory like it is your own business, prioritising where to spend time and effort for the best return
- Feeding back insight from the field to influence future activations, listings and growth plans
- What matters most is that you enjoy being out in the field rather than behind a screen
- Are commercially minded – you care about what things cost and what they return
- Route to Market experience and relationships ideally with the likes of LWC
- Are happy in an entrepreneurial, hands‑on environment
- Want to be judged on results, not politics
This is not for someone who needs lots of structure or hand‑holding - It is for someone who wants freedom, responsibility and the chance to make their mark.
If this sounds like the sort of role where you would thrive – get in touch for a confidential conversation.
Sales & Activation Manager in Basingstoke employer: Nigel Wright Recruitment
Contact Detail:
Nigel Wright Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales & Activation Manager in Basingstoke
✨Tip Number 1
Get out there and network! Attend industry events, festivals, and local meet-ups. The more people you connect with, the better your chances of landing that Sales & Activation Manager role.
✨Tip Number 2
Showcase your entrepreneurial spirit! When chatting with potential employers, share examples of how you've driven results in previous roles. They want to see that you can make an impact in a hands-on environment.
✨Tip Number 3
Be proactive in reaching out to companies you're interested in. Don't just wait for job postings; send them a message expressing your interest and how you can contribute to their growth.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our company. Plus, it gives you a chance to stand out from the crowd and show us why you're the perfect fit for the role.
We think you need these skills to ace Sales & Activation Manager in Basingstoke
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for the role! Share experiences that highlight your love for being out in the field, whether it's at festivals or in bars. We want to know why this job excites you!
Be Specific About Your Experience: When detailing your past roles, focus on specific achievements and how they relate to the responsibilities of this position. We’re looking for concrete examples of how you've driven growth and built relationships.
Tailor Your Application: Make sure your application speaks directly to the job description. Highlight your route to market experience and any relevant connections you have. We appreciate when candidates take the time to align their skills with our needs.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Nigel Wright Recruitment
✨Know Your Audience
Before the interview, research the company and its products. Understand their brand values and recent campaigns. This will help you connect your experience with their goals, especially in a hands-on role like Sales & Activation Manager.
✨Showcase Your Field Experience
Prepare to discuss specific examples of your past experiences in the field. Highlight how you've successfully managed events or built relationships in similar environments. This is crucial for demonstrating that you're the right fit for a role that thrives on visibility and direct impact.
✨Demonstrate Commercial Acumen
Be ready to talk about how you've driven sales and growth in previous roles. Use metrics and results to back up your claims. This will show that you understand the importance of commercial outcomes and can contribute to the company's ambitions.
✨Embrace the Entrepreneurial Spirit
Express your enthusiasm for working in an entrepreneurial environment. Share examples of how you've taken initiative and made decisions independently. This will resonate well with the company's desire for someone who thrives on freedom and responsibility.