At a Glance
- Tasks: Lead strategic insights and deliver impactful thought leadership for clients in the FMCG sector.
- Company: Join NIQ, a global leader in consumer intelligence with a commitment to diversity and innovation.
- Benefits: Enjoy flexible working, volunteer time off, and access to LinkedIn Learning.
- Other info: Be part of a dynamic team that values inclusivity and personal development.
- Why this job: Shape client strategies and drive commercial growth while influencing industry trends.
- Qualifications: Strong FMCG analytics expertise and proven stakeholder management skills required.
The predicted salary is between 45500 - 55000 £ per year.
The Strategic Insights Lead for HBPC & Home is a senior client-facing role responsible for shaping and delivering high-impact Thought Leadership and insight-led strategies across the business unit, with a particular focus on the client partnership. This role combines deep FMCG expertise with advanced analytics and compelling storytelling to influence client decision-making, unlock commercial opportunities, and position NIQ as a strategic growth partner. The role also plays a critical part in elevating NIQ’s industry voice through external partnerships and thought leadership, while ensuring internal alignment to deliver measurable client and business outcomes.
RESPONSIBILITIES
- Lead the end-to-end Thought Leadership strategy for the HBPC & Home business unit, defining priority themes and delivering high-impact outputs that drive engagement and revenue.
- Own the Thought Leadership and Analytics pillar for the client, aligning insight development to client priorities and translating opportunities into clear, commercially actionable narratives.
- Drive commercial growth by identifying unmet client needs and shaping insight-led opportunities in partnership with Account Development teams.
- Act as a senior strategic partner to key clients, building trusted relationships and influencing senior stakeholders through proactive, insight-led engagement.
- Integrate NIQ’s full product suite (RMS, Consumer Panel, Omnisales, advanced analytics) into cohesive, client-ready storytelling that demonstrates clear ROI.
- Lead the design and delivery of executive presentations, workshops, and whitepapers that combine analytical rigour with compelling storytelling.
- Own and develop strategic relationships with key industry bodies, leveraging these partnerships to enhance NIQ visibility and unlock new opportunities.
- Shape and contribute to Joint Business Planning, ensuring insight and analytics are aligned to client priorities and deliver measurable outcomes.
- Champion innovation in insight generation and activation, ensuring NIQ remains ahead of emerging trends and client needs.
- Act as the Voice of the Customer internally, translating client feedback into actionable priorities across analytics, product, and service delivery teams.
REQUIREMENTS
- Strong FMCG analytics expertise (EPOS, Panel, Omnichannel) with proven commercial application.
- Demonstrated ability to deliver high-impact Thought Leadership and client storytelling.
- Proven stakeholder management, with experience influencing senior client decision-makers.
- Excellent communication, presentation and interpersonal skills.
- Demonstration of how to design solutions to answer client business issues.
- A consultative style of working.
- A proven track record of delivering success through others.
- Ability to build strong networks and relationships, internally and with clients.
Salary: 45500 GBP to 55000 gross per year. Placement within the range will depend on objective criteria including experience, skills, and internal equity considerations.
We are committed to equal pay and pay transparency. Remuneration decisions are made using gender-neutral and objective criteria.
Additional Information
- Flexible working environment.
- Volunteer time off.
- LinkedIn Learning.
- Employee-Assistance-Program (EAP).
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations.
About NIQ: NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
Our commitment to Diversity, Equity, and Inclusion: At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact.
Strategic Insight Lead in Oxford employer: NIELSENIQ
NIQ is an exceptional employer that champions a flexible working environment and prioritises employee growth through initiatives like LinkedIn Learning and volunteer time off. With a strong commitment to diversity, equity, and inclusion, NIQ fosters a collaborative culture where innovative thinking thrives, making it an ideal place for professionals seeking to make a meaningful impact in the FMCG sector.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Insight Lead in Oxford
✨Tip Number 1
Network like a pro! Reach out to industry contacts and attend relevant events. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your storytelling skills! When you get the chance to present or discuss your ideas, make sure to weave in compelling narratives that highlight your insights and experience.
✨Tip Number 3
Be proactive in your approach. Don’t wait for opportunities to come to you; identify potential clients or partners and reach out with tailored insights that address their needs.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who are keen to join us directly.
We think you need these skills to ace Strategic Insight Lead in Oxford
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your FMCG analytics expertise and storytelling skills. We want to see how your experience aligns with the Strategic Insights Lead role, so don’t hold back on showcasing your relevant achievements!
Showcase Your Thought Leadership:In your application, share examples of how you've delivered high-impact thought leadership in the past. We love seeing candidates who can demonstrate their ability to influence decision-making and drive commercial growth through insightful narratives.
Highlight Stakeholder Management Skills:Since this role involves building trusted relationships with senior clients, make sure to emphasise your experience in stakeholder management. We’re looking for evidence of how you’ve successfully influenced decision-makers and collaborated with teams.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at NIQ!
How to prepare for a job interview at NIELSENIQ
✨Know Your FMCG Inside Out
Make sure you brush up on your FMCG analytics expertise, especially around EPOS, Panel, and Omnichannel data. Be ready to discuss how you've applied this knowledge in real-world scenarios, as it will show your understanding of the industry and your ability to drive commercial growth.
✨Craft Compelling Stories
Since storytelling is key for this role, prepare examples of how you've turned complex data into clear, actionable narratives. Think about specific instances where your insights influenced client decisions or shaped strategies, and be ready to share these during the interview.
✨Build Relationships Before You Walk In
Research the company and its key clients. If possible, connect with current or former employees on LinkedIn to gain insights into their culture and expectations. This will not only help you tailor your responses but also demonstrate your proactive approach to building relationships.
✨Prepare for Stakeholder Engagement
Anticipate questions around stakeholder management and how you've influenced senior decision-makers in the past. Prepare to discuss your consultative style and how you’ve successfully navigated complex client needs, as this will be crucial for the Strategic Insight Lead role.
