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- Tasks: Shape consumer insights and drive client proposals in a dynamic environment.
- Company: Join NIQ, the leading consumer intelligence company with global reach.
- Benefits: Enjoy flexible working hours, mentoring, and excellent growth opportunities.
- Why this job: Be part of a diverse team making a real impact on consumer behaviour.
- Qualifications: 3+ years in consulting or consumer research; strong business development skills required.
- Other info: Work in a supportive, inclusive culture with a focus on continuous improvement.
The predicted salary is between 36000 - 60000 £ per year.
Consumer Behavior & Insights Practice Area Expert
About this job: Join NielsenIQ\’s Strategic Analytics & Insights (SA&I) team as a Consumer Behaviour & Insights Practice Area Expert, where you\’ll play a pivotal role in shaping the future of understanding Consumer and Shopper Behaviour. Reporting to the Practice Area Leader, you\’ll drive exceptional client outcomes, achieve ambitious revenue goals, and elevate our market presence. You\’ll work closely with the Emerging Clients Commercial Team to bring technical solution expertise into whitespace opportunities, helping shape compelling proposals for clients we don’t yet partner with.
Your future responsibilities:
- Drive Profitable Revenue Growth: Partner with the Emerging Clients Commercial Team to co-develop proposals that unlock whitespace opportunities with new clients
- Bring technical solution expertise to early-stage client conversations, helping shape tailored, insight-led proposals
- Support the expansion of our Consumer / Demand and Shopper solutions into new client segments
- Enhance Client Relationships: Act as a trusted advisor, understanding client challenges and aligning our solutions to meet their needs
- Provide valuable insights during proposal development to accurately address client requirements
- Deliver standout responses to RFIs/RFPs, showcasing our solutions\’ impact
- Promote Product Awareness: Articulate the value of our products, highlighting their ability to tackle client-specific challenges
- Create and share success stories and case studies to demonstrate our solutions\’ effectiveness
- Stay informed about new features and capabilities, continuously refining your product knowledge
- Foster Team Collaboration: Participate in global Subject Matter Expert communities to share best practices and stay aligned with organizational goals
- Drive a culture of continuous improvement by sharing insights and proposing solutions
- Organize and engage in team routines, including bootcamps, workshops, and training sessions
Your profile: The ideal candidate thrives in a dynamic commercial environment, building meaningful client relationships with a strategic mindset and operational rigor. They balance short-term goals with long-term growth strategies. Experience working in cross-functional teams to support new business development efforts is a plus, particularly in whitespace or emerging client contexts.
Qualifications:
- At least 3 years of experience in consulting, analytics, or consumer research roles in consumer and shopper research (segmentation, landscaping, path to purchase etc.)
- Strong business development skills and the ability to translate client needs into actionable solutions.
- Thought leadership skills, with experience in content creation and presenting at events or webinars.
- Familiarity with sales processes and tools, with critical experience in proposal development.
- English is a must, additional WEU language capabilities also an advantage
What we can offer:
- An international and dynamic work environment
- Mentoring: You can expect intensive support and qualified feedback from one of our mentors during your induction
- Training: A comprehensive training program within our Global Client Delivery Academy and a variety of other training options in our comprehensive learning portal
- Work-life balance: Working time account, flexible working hours and hybrid working
- Further development: Excellent growth and career opportunities at local & international level
- Togetherness: Working together in a dynamic, global environment characterized by team spirit and an appreciative atmosphere
- A high degree of responsibility with the market leader in the industry with one of the largest product portfolios
- A demanding (global) & dynamic customer environment, which you will develop and maintain as a consultant
About NIQ NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
We’re committed to Diversity, Equity, and Inclusion. All employment decisions at NIQ are made without regard to race, color, religion, sex, national origin, age, disability, or any other characteristic protected by law. To learn more about our ongoing efforts in diversity and inclusion, please visit NIQ’s Diversity & Inclusion page.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: General Business
Industries: Market Research
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Consumer Behavior & Insights Practice Area Seller employer: NIELSENIQ
Contact Detail:
NIELSENIQ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Consumer Behavior & Insights Practice Area Seller
✨Tip Number 1
Familiarise yourself with NielsenIQ's products and services. Understanding their offerings will allow you to articulate how these solutions can address client-specific challenges, which is crucial for the role.
✨Tip Number 2
Network with professionals in the consumer insights and analytics field. Attend industry events or webinars where you can connect with current employees or others in similar roles to gain insights into the company culture and expectations.
✨Tip Number 3
Prepare to discuss your experience in building client relationships and driving revenue growth. Be ready to share specific examples of how you've successfully developed proposals or solutions that have led to new business opportunities.
✨Tip Number 4
Stay updated on the latest trends in consumer behaviour and shopper insights. Being knowledgeable about current market dynamics will help you position yourself as a thought leader during discussions with potential clients.
We think you need these skills to ace Consumer Behavior & Insights Practice Area Seller
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in consulting, analytics, or consumer research. Emphasise your business development skills and any experience with proposal development, as these are crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of consumer behaviour and shopper insights. Mention specific examples of how you've driven revenue growth or enhanced client relationships in previous roles.
Showcase Thought Leadership: If you have experience in content creation or presenting at events, include this in your application. Highlight any thought leadership initiatives you've been involved in, as this aligns well with the expectations of the role.
Research NIQ: Familiarise yourself with NIQ's products and services. Understanding their market position and recent developments will help you articulate how your skills can contribute to their goals during the application process.
How to prepare for a job interview at NIELSENIQ
✨Understand Consumer Behaviour
Make sure you have a solid grasp of consumer and shopper behaviour concepts. Be prepared to discuss how these insights can drive client outcomes and revenue growth, as this role heavily focuses on understanding client needs.
✨Showcase Your Proposal Development Skills
Since the position involves co-developing proposals, come equipped with examples of past proposals you've worked on. Highlight your ability to translate client needs into actionable solutions and how your insights led to successful outcomes.
✨Demonstrate Thought Leadership
Be ready to discuss any content you've created or events you've presented at. This role values thought leadership, so sharing your experiences in these areas will show your capability to contribute to the team’s goals.
✨Emphasise Team Collaboration
This role requires working closely with cross-functional teams. Prepare to share examples of how you've successfully collaborated in the past, particularly in dynamic environments, to support new business development efforts.
