At a Glance
- Tasks: Lead brand strategies and initiatives across Europe for a global media powerhouse.
- Company: Join Nielsen, a leader in media insights and audience engagement.
- Benefits: Competitive salary, career growth, and a supportive team environment.
- Other info: Dynamic role with opportunities to shape the future of media.
- Why this job: Make a real impact in the media revolution with your marketing expertise.
- Qualifications: Experience in brand management and a passion for innovative marketing.
The predicted salary is between 36000 - 60000 £ per year.
At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.
The Senior Brand Manager EMEA is a forward-thinking marketing leader responsible for developing and executing brand strategies for Nielsen across audiences and customer touchpoints. Reporting to the Director of Global Brand Strategy, this role drives key brand initiatives in the European markets as part of the integrated marketing process, and ensures the brand is perceived with consistency as the authoritative leader in the media and content measurement industry.
Responsibilities
- Brand Management: Develop, drive and execute brand initiatives in EMEA.
- Use customer local/regional insights and research to continuously refine positioning and messaging.
Additional Information
For employees outside India and United States: Willingness to serve as a local internal subsidiary director to represent the entity in country, with full support from corporate teams, in governance matters.
Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you’re unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.
Senior Brand Manager employer: Nielsen
Nielsen is an exceptional employer that fosters a dynamic and innovative work culture, perfect for ambitious individuals looking to excel in the media and analytics sector. With a strong emphasis on employee growth, you will have access to comprehensive training programs and mentorship opportunities, all while working in a collaborative environment that values your contributions. Located in the UK, Nielsen offers a unique chance to be part of a global leader in data analytics, where your efforts directly impact the company's success and your career trajectory.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nielsen and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nielsen are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nielsen on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nielsen. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Brand Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nielsen. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Nielsen:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nielsen’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Nielsen
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nielsen will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Nielsen, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
