At a Glance
- Tasks: Lead shopper research and shape insights that influence industry decisions.
- Company: Respected insight organisation in the UK food and grocery sector.
- Benefits: Up to £67,000 salary, £5k car allowance, hybrid work, and generous leave.
- Other info: Opportunity for professional growth and a dynamic work environment.
- Why this job: Own the insight agenda and be a key voice in the industry.
- Qualifications: Senior-level research experience and strong storytelling skills.
The predicted salary is between 49500 - 60500 £ per year.
What actually makes a shopper choose one brand over another — and could you be the person who tells that story to the industry?
I'm searching for a Senior Research Manager – Shopper Insight for one of the most respected insight, foresight and learning organisations in UK food and grocery. This is a rare opening: a senior, high-visibility role for someone who wants real ownership of an insight agenda — not just a seat delivering against someone else's.
Why this one's different:
This isn't a back-office research role. You'll be the person retailers and FMCG brands turn to for the 'why' behind shopper behaviour — shaping methodology, presenting to senior stakeholders, and building a reputation as a genuine industry voice.
What you'll own:
- A full shopper research programme — methodology through to delivery, your call
- Thought-leading reports and insight that actually move client thinking
- Senior client relationships — advisory boards, webinars, deep dives
- A blend of quant, qual and emerging AI-driven approaches
- Line management of a Shopper Analyst — genuine people leadership
What you'll bring:
- Senior-level insight or research experience with real industry credibility
- Retailer or client-side experience (think Tesco, Waitrose, or similar) — highly desirable
- A methodology-led mindset — social listening, communities, conjoint, and beyond
- Confidence in the data yourself, not just presenting someone else's analysis
- Storytelling that shapes opinion, not just reports it
- Advanced Excel and PowerPoint skills
What's in it for you:
- Up to £67,000 basic
- £5,000 car allowance (cash option available)
- 12.5% pension (5% employee contribution)
- Hybrid — 2 days/week in the office
- 28 days annual leave + bank holidays, with holiday flex
- Early finish Fridays
- Private medical insurance, life assurance and a genuine wellbeing offering
- Support for professional qualifications and continued learning
Sound like your next move? If you're ready to trade 'delivering insight' for shaping the agenda, I'd love a confidential conversation.
Senior Research Director in Watford employer: Nicholson Glover
Join a pioneering consultancy in Central London that prioritises the practical application of strategy, ensuring your work has a lasting impact. With a hybrid work model, competitive salary, and a culture that fosters innovation and collaboration, you'll have ample opportunities for professional growth while working alongside some of the world's leading brands. This is not just a job; it's a chance to redefine how strategy is implemented and embraced within organisations.
