Nicholson Glover is recruiting a Media Effectiveness Lead for a top media and entertainment brand in West London. You will own the media measurement framework across ATL, digital, testing, econometrics and campaign reporting, defining KPIs and evidential standards.
You'll lead geo-tests and incrementality experiments in partnership with Econometrics, Digital Marketing, Media Planning and Test & Learn, line-managing 3 Marketing Analysts and developing their measurement capabilities.
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Senior Media Effectiveness Lead – Hybrid, West London employer: Nicholson Glover
Join a pioneering consultancy in Central London that prioritises the practical application of strategy, ensuring your work has a lasting impact. With a hybrid work model, competitive salary, and a culture that fosters innovation and collaboration, you'll have ample opportunities for professional growth while working alongside some of the world's leading brands. This is not just a job; it's a chance to redefine how strategy is implemented and embraced within organisations.
