Nicholson Glover is seeking a Media Effectiveness Lead for a leading media and entertainment brand in West London. This senior role owns media measurement standards, embedding a unified framework across ATL, digital, econometrics and campaign reporting, and defines KPIs and evidential standards to assess media performance.
You will lead end-to-end geo-tests and incrementality experiments in partnership with Econometrics, Digital Marketing, Media Planning, Media Strategy and Test & Learn.
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Media Effectiveness Lead | Data-Driven Growth (Hybrid, West London) employer: Nicholson Glover
Join a pioneering consultancy in Central London that prioritises the practical application of strategy, ensuring your work has a lasting impact. With a hybrid work model, competitive salary, and a culture that fosters innovation and collaboration, you'll have ample opportunities for professional growth while working alongside some of the world's leading brands. This is not just a job; it's a chance to redefine how strategy is implemented and embraced within organisations.
