At a Glance
- Tasks: Drive brand success through innovative marketing strategies and exciting product launches.
- Company: Join Nichols, the vibrant home of Vimto with a rich heritage since 1908.
- Benefits: Enjoy 25 days holiday, your birthday off, and discounts on our delicious products.
- Other info: Flexible working environment with opportunities for community volunteering.
- Why this job: Be part of a fun, inclusive team that values creativity and collaboration.
- Qualifications: Experience in FMCG brand marketing and strong project management skills required.
The predicted salary is between 33075 - 40425 £ per year.
ABOUT NICHOLS
We're Nichols - the home of Vimto, and there is no other business quite like ours! We have been making life taste better since 1908. Every day here is bursting with flavour – from the loved brands we’re proud to share with the world, to the energy, ambition and innovative ideas that fizz through our teams. As well as our refreshingly different Vimto taste, our varied brand portfolio spans the still, carbonated, post-mix and frozen drinks categories – so you will find us in your local supermarket, pub and leisure outlet. We also work with the UK’s leading food manufacturers to provide a truly unique range of products that everyone loves. At the heart of everything is our rich family heritage, an unrelenting ambition to keep innovating, and a true pride in who we are. This is a place where you can be yourself, speak up, and get stuck in. We celebrate the wins, cheer each other on and keep things fizzing with positivity. From leaders who listen to teammates who’ve always got your back, its work that feels as good as it tastes! We take a refreshingly agile approach to how we work, combining the energy of being together in the office with the flexibility of working from home. You’ll be office-based three days a week, with core hours designed to help you balance work and home life. Nichols is where serious fun meets real opportunities – and where work tastes better.
ABOUT THE OPPORTUNITY:
As Brand Manager you will be responsible for delivering commercial targets within a specific product portfolio within the Vimto UK Packaged product range. You will deliver the 1-3 year brand plans for your portfolio through successful project management and launch of NPD, briefing and delivering comms campaigns with our agency partners and engaging with the wider business to ensure our brand plans have maximum impact. You’ll have a high level of interaction with our advertising agencies, including the briefing and delivery of communications campaigns relating to your portfolio. The role is also responsible for management of our social media channels via our social agency, including delivery of our social strategy, sign off of monthly content plans, management of social budget and monitoring of channel performance.
THE ROLE WILL INCLUDE:
- Contributing to the strategy, development and delivery of our consumer marketing plans, customer marketing plans, customer sell ins and brand activations.
- Working directly with key commercial and category stakeholders, you will ensure the delivery of category leading brand plans, differentiated activations, and the use of insight to drive shopper engagement and conversion within customer environments.
- Managing the marketing budget and monthly reporting within your brand portfolio.
- Project management of new product launch projects, including development of critical paths, keeping projects on track and managing risk to ensure products launch on time.
- Building strong relationships with internal and external stakeholders to ensure our brand building integrity is protected whilst delivering plans that inspire customers to support the long term strategic agenda and drive engagement with their consumers/guests.
ABOUT YOU
To make a splash in this role you will bring:
- FMCG Brand marketing experience (preferably Food and Drink).
- Channel experience working in the UK Grocery retail sector.
- Evidence of leading and delivering brand strategies and plans.
- Experience of working with a stage & gate innovation process and leading cross functional teams to deliver new product development projects from ideation to launch on time and to budget.
- Experience of briefing external agencies and assessing creative responses in line with agreed brand positioning/objectives.
- Agency relationship management, including social media agencies, media buyers, ATL creative agencies and consumer marketing.
- Demonstrate commercial awareness e.g. Pricing/promotional strategies.
- Project management and strong organisational skills.
BENEFITS OF WORKING WITH US:
- 25 days holiday.
- Enhanced Primary Carers leave and sick pay.
- Your birthday off work.
- Free on site parking.
- 1 day a year off work to volunteer in the community (you choose when and where).
- Help yourself to our drinks when at one of our sites.
- Staff shop with discounts on our products.
We are committed to building an inclusive workplace where everyone feels valued and supported. We believe diverse teams perform at their best, and we welcome people with different backgrounds, life experiences, perspectives and ways of thinking.
We understand that many candidates use AI tools to help prepare applications. You're welcome to use these tools to improve spelling, grammar or structure, but your application must accurately reflect your own skills, experience and achievements. Any job offer is subject to an individual’s Right to Work in the UK. Unfortunately, we are unable to sponsor visas.
Brand Manager in Newton-le-Willows employer: Nichols plc
As a Senior Finance Business Partner, you will thrive in a dynamic and inclusive work environment that prioritises employee growth and collaboration. With a strong focus on strategic partnership and financial insights, our company offers exceptional benefits such as 25 days of holiday, an annual bonus, and opportunities for community volunteering, all while fostering a culture that values diversity and innovation. Join us to make a meaningful impact in the UK Packaged business unit and advance your career in a supportive setting.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in Newton-le-Willows
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
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We think you need these skills to ace Brand Manager in Newton-le-Willows
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Nichols plc from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Nichols plc specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Nichols plc
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Nichols plc, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Nichols plc you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Nichols plc that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Nichols plc, so think on your feet and don't hesitate to showcase your creativity!
