At a Glance
- Tasks: Lead innovative retail marketing campaigns and enhance customer experiences across 450+ locations.
- Company: Join a leading retail group known for creativity and strategic marketing.
- Benefits: Competitive salary, private healthcare, and opportunities for international travel.
- Why this job: Make a real impact on customer journeys in a fast-paced retail environment.
- Qualifications: Extensive retail marketing experience and strong leadership skills required.
- Other info: Dynamic role with excellent career growth and collaboration opportunities.
The predicted salary is between 43200 - 78000 £ per year.
Are you a creative and strategic retail marketer who thrives in a fast-paced, structured environment? We are working with a leading retail group to find an experienced Retail Marketing & Visual Merchandising Manager to lead their customer journey strategy across 450+ locations in the UK and Europe.
This is a pivotal role where you will take ownership of store marketing campaigns, point-of-sale strategy, visual merchandising standards, and customer engagement initiatives across a substantial store estate. Based in Bracknell three days per week, this position offers a competitive salary of up to £65,000, private healthcare, and international travel opportunities (up to 30% of the time). You will collaborate with marketing leadership and cross-functional teams to ensure stores deliver a consistent, compelling, and commercially successful customer experience.
What You’ll Be Doing:
- Leading the development and execution of in-store marketing and PoS strategies across multiple markets
- Defining and managing visual merchandising principles and training programmes for all store formats
- Collaborating with merchandising, store development, and operations teams to enhance the customer journey
- Overseeing planning and implementation of PoS materials and equipment, balancing creativity with cost-efficiency
- Maintaining and optimising store blueprints, signage, and equipment standards across new and existing locations
- Managing a significant PoS and VM budget, including supplier partnerships and print production
What We’re Looking For:
- Extensive experience in retail marketing, including PoS, visual merchandising, and local marketing strategy
- Proven leadership capabilities with experience managing both teams and large-scale marketing budgets
- Strong stakeholder engagement skills, particularly within structured, multi-layered organisations
- Multi-market marketing expertise with understanding of regional customer behaviours
- Background in fast-paced retail or FMCG environments, ideally with high SKU volume or grocery-style operations
- Degree-level education with solid understanding of shopper marketing, store format design, and promotional planning
Interested? Apply now or send me a message to discuss this opportunity in confidence.
Retail Marketing Manager in Bracknell employer: Niche Recruitment Ltd
Contact Detail:
Niche Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Marketing Manager in Bracknell
✨Tip Number 1
Network like a pro! Reach out to your connections in the retail marketing space and let them know you're on the hunt for a new role. You never know who might have the inside scoop on opportunities or can put in a good word for you.
✨Tip Number 2
Get your personal brand on point! Update your LinkedIn profile and make sure it reflects your experience in retail marketing and visual merchandising. Share relevant content and engage with industry discussions to show you're active and knowledgeable.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Think about how your skills can enhance their customer journey and be ready to share specific examples of your past successes in similar roles.
✨Tip Number 4
Don't forget to apply through our website! We’ve got loads of great opportunities, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications that way!
We think you need these skills to ace Retail Marketing Manager in Bracknell
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Retail Marketing Manager role. Highlight your experience in retail marketing, visual merchandising, and any leadership roles you've held. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about retail marketing and how you can contribute to our team. Be sure to mention specific examples of your past successes that relate to the job.
Showcase Your Creativity: As a Retail Marketing Manager, creativity is key! Include any innovative campaigns or strategies you've developed in previous roles. We love seeing fresh ideas that can enhance the customer journey across our stores.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it makes the process smoother for both of us!
How to prepare for a job interview at Niche Recruitment Ltd
✨Know Your Retail Marketing Inside Out
Make sure you brush up on the latest trends in retail marketing, especially around point-of-sale strategies and visual merchandising. Be ready to discuss how you've successfully led campaigns in the past and how you can apply that experience to this role.
✨Showcase Your Leadership Skills
Prepare examples that highlight your leadership capabilities. Think about times when you've managed teams or budgets effectively. This role requires strong stakeholder engagement, so be ready to demonstrate how you've navigated complex organisational structures.
✨Understand the Customer Journey
Familiarise yourself with the customer journey in retail environments. Be prepared to discuss how you would enhance this experience across multiple locations. Showing that you understand regional customer behaviours will set you apart from other candidates.
✨Be Creative Yet Cost-Efficient
This position balances creativity with cost-efficiency, so think of examples where you've achieved this in your previous roles. Discuss how you've implemented innovative marketing strategies while keeping an eye on the budget, as this will resonate well with the interviewers.