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- Tasks: Lead the digital marketing strategy and manage campaigns for a national charity.
- Company: Join a dynamic charity supporting the NHS and improving healthcare experiences.
- Benefits: Enjoy flexible working, 28 days leave, and a 10% pension contribution.
- Why this job: Be part of a mission-driven team making a real impact in healthcare.
- Qualifications: Experience in digital marketing, analytics, and managing social media channels required.
- Other info: This is a hybrid role with occasional travel to team meetings.
The predicted salary is between 36000 - 63000 £ per year.
We are seeking a talented, experienced and proactive Digital Marketing Manager to join the charity at this critical and exciting stage of growth and development. This is a fantastic opportunity to work in a small but hard-working marketing team at the national charity caring for the NHS, and to lead on the development and delivery of the digital marketing strategy. This is a remote role offering flexible working.
The organisation is uniting for better healthcare, for everyone. Working with over 230 NHS member charities across the UK, they break down barriers to access, ease pressure on the NHS, and improve healthcare experiences for patients and staff. This is a very exciting time to join the organisation as it takes forward its strategy following the successful Covid-19 urgent appeal.
As the mission evolves, digital channels and digital marketing practices need to evolve with it, and this role is all about ensuring that digital opportunities are maximised and that learnings are shared and applied across the entire organisation - helping to achieve brand and fundraising objectives.
Key responsibilities include:
- Delivery of the digital marketing strategy - developing key tactics and monitoring KPIs
- Website, Google Analytics, Google Grants and paid social management
- Championing digital knowledge and expertise
- Agency management
- Collaborative working
About You
You will have experience of:
- Delivering digital marketing campaigns and activities in a communications, marketing or fundraising environment
- Managing digital channels, including websites, analytics platforms, and social media accounts
- Working with key digital marketing tools including GA4, Google Console, Google Grants, Umbraco, Meta Business manager and others where relevant
- Implementing SEO across digital channels
- Monitoring and evaluating digital activity, with good analytical skills and ability to apply insights into practice
- Managing digital audiences and using digital data to understand audiences
- Managing external agencies and getting the most out of them
- Working in a team and cross-functionally to support the delivery of team objectives
Benefits Include:
- 10% Employers Pension Contribution
- 28 days annual leave plus Bank Holidays as a minimum
- Flexible Working
- 2 hours per week Wellbeing time out for full time staff
- Apprenticeships, training and development opportunities
- Health Cash Plan
- Company Rewards
- Plus many more great staff benefits!
Please upload your CV and a covering letter outlining which vacancy you are interested in, your interest in the role, how you meet the criteria of the role. The covering letter should be no more than 2 sides of A4.
Equality and Diversity
The charity is committed to inclusivity and representing the diversity of the communities it serves. We welcome and encourage applications from all backgrounds and all sections of the community. Applicants will be treated fairly throughout the recruitment process, and the team will ensure there is no unfair discrimination on the basis of race, ethnic origin, disability, gender, religion or belief, age, sexual orientation or any other relevant characteristic.
Digital Marketing Manager in Warwick employer: NFP People
Contact Detail:
NFP People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager in Warwick
✨Tip Number 1
Familiarise yourself with the charity's mission and values. Understanding their goals will help you tailor your conversations and demonstrate how your digital marketing expertise can directly contribute to their objectives.
✨Tip Number 2
Network with current or former employees of the charity. Engaging with them on platforms like LinkedIn can provide you with insider insights about the team culture and expectations, which can be invaluable during interviews.
✨Tip Number 3
Showcase your experience with the specific digital tools mentioned in the job description, such as Google Analytics and Meta Business Manager. Be prepared to discuss how you've used these tools to drive successful campaigns in the past.
✨Tip Number 4
Prepare examples of how you've championed digital knowledge within a team. Highlighting your ability to share insights and foster collaboration will resonate well with the charity's emphasis on teamwork and shared learning.
We think you need these skills to ace Digital Marketing Manager in Warwick
Some tips for your application 🫡
Tailor Your Covering Letter: Make sure to customise your covering letter for the Digital Marketing Manager position. Highlight your relevant experience in digital marketing campaigns, managing digital channels, and using key tools like Google Analytics and SEO strategies.
Showcase Your Achievements: In your CV, focus on quantifiable achievements from previous roles. For instance, mention specific campaigns you led, the KPIs you monitored, and how your efforts contributed to brand and fundraising objectives.
Demonstrate Team Collaboration: Since the role involves collaborative working, include examples of how you've successfully worked in teams or cross-functionally. This could be through projects where you managed external agencies or collaborated with other departments.
Keep It Concise: Ensure your covering letter does not exceed two sides of A4 as specified. Be clear and concise in your writing, focusing on the most relevant experiences that align with the job description.
How to prepare for a job interview at NFP People
✨Showcase Your Digital Expertise
Make sure to highlight your experience with digital marketing tools like Google Analytics, GA4, and social media management platforms. Be prepared to discuss specific campaigns you've managed and the results achieved.
✨Understand the Organisation's Mission
Familiarise yourself with the charity's goals and how they align with your values. Demonstrating a genuine interest in their mission will show that you're not just looking for any job, but that you want to contribute to their cause.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to manage digital campaigns. Think of examples where you've had to adapt strategies based on analytics or audience feedback.
✨Emphasise Collaboration Skills
Since the role involves working with various teams and external agencies, be ready to discuss your experience in collaborative environments. Share examples of how you've successfully worked cross-functionally to achieve objectives.
