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- Tasks: Lead digital marketing campaigns to engage supporters and enhance their experience.
- Company: Join a leading conservation charity dedicated to protecting wildlife in Staffordshire.
- Benefits: Enjoy remote work, a generous pension, and 25 days holiday plus bank holidays.
- Why this job: Make a real impact on nature while working in a supportive and inclusive environment.
- Qualifications: Experience in digital marketing, content creation, and data analytics is essential.
- Other info: This role offers a chance to be part of a passionate team driving meaningful change.
The predicted salary is between 25000 - 30000 £ per year.
Be part of a Wilder Future. We are looking for a talented and experienced digital marketing professional with a passion for nature. Join a Trust that protects and enhances the wildlife and wild places of Staffordshire and promotes understanding, enjoyment and involvement in the natural world.
Position: Digital Marketing Lead
Location: Remote (office working in Staffordshire, minimum 2 days per month)
Hours: Full time 35 hours per week
Salary: £29,000 - £36,000 per annum
Contract: Permanent
Closing Date: 9am on the 28th April 2025
Interview Date: Interviews will be held in person at the Wolseley Centre, during the week of the 6th May
The Role: The Trust had an income of £4.7m in year ending March 2024, excluding an exceptional legacy of £2.2m. To enable the charity to push ahead with this vital work to restore the natural environment across Staffordshire, income needs to be increased to £10m by 2030. The Digital Marketing Lead will be the key contact for digital communications and marketing within the organisation, providing input into annual budgets and plans from the perspective of their expertise. Your role will involve designing, testing, and delivering engaging campaigns, and mapping user journeys to enhance supporter experience. This position is a new one, and one of the key recommendations of a fundraising research assignment conducted at the end of 2024. This is an opportunity to make a difference. You will be a key part of a passionate and enthusiastic team who are building a wilder future for Staffordshire and inspiring more people to take meaningful action for wildlife.
About You: This is a unique opportunity for an ambitious and innovative storyteller to use their digital marketing skills to drive engagement and fundraising. You will be a motivated, resilient self-starter with experience of email marketing and engagement, including designing, testing and delivery for a complex organisation. The ability to create engaging content for various digital channels, a keen eye for detail and experience of crafting superb copy are essential. You must be familiar working with data and analytics to extract insight to continually drive performance of communications and have experience of mapping user journeys through all touch points, including social media and the website, to enhance the quality of supporter experience. Professional in any situation, you will be a strong ambassador for the Trust, passionate about the mission and able to share the vision across multiple audiences. This is a UK-based post and applicants must be living in and have the right to work in the UK.
Benefits include:
- 10% Non-contributory Pension
- Employee Assistance Programme
- Life Assurance
- Salary Sacrifice schemes for cycle to work and Electric vehicles
- 25 Days basic holiday allowance, plus bank holidays, and extra Christmas leave
- 15% discount in our cafe
- PPE and uniform provided as required
The Organisation: Join the county’s leading conservation charity, committed to protecting wildlife and inspiring a lifelong love of nature. Our climate is in crisis and nature needs our help, but together we can make a difference. The 50-year vision is for a thriving county with wildlife at its heart, which everyone enjoys, values and wants to play their part in protecting and improving. These are not jobs – these are careers. For staff, being part of the effort to address the climate and nature crisis makes working for here truly meaningful and rewarding. As well as investing in the mission, the organisation invests in people and culture and are committed to creating an engaging, supportive and inclusive workplace for all and providing opportunities for development, training and growth. There is also a range of benefits such as flexible working and an employee assistance programme.
You may also have experience in areas such as Digital Marketing, Digital Communications, Digital Marketing Lead, Digital Communications Lead, Digital Marketing Officer, Digital Communications Officer.
Digital Marketing Lead employer: NFP People
Contact Detail:
NFP People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Lead
✨Tip Number 1
Familiarise yourself with the Trust's mission and values. Understanding their commitment to wildlife conservation will help you align your passion for nature with their goals, making you a more compelling candidate.
✨Tip Number 2
Showcase your digital marketing expertise by preparing examples of successful campaigns you've led in the past. Be ready to discuss how you used data and analytics to drive performance, as this is crucial for the role.
✨Tip Number 3
Network with professionals in the conservation and digital marketing sectors. Engaging with like-minded individuals can provide insights into the industry and may even lead to referrals or recommendations.
✨Tip Number 4
Prepare thoughtful questions about the Trust's current digital strategies and future goals. This shows your genuine interest in the role and helps you stand out during the interview process.
We think you need these skills to ace Digital Marketing Lead
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and skills required for the Digital Marketing Lead position. Tailor your application to highlight how your experience aligns with their needs.
Craft a Compelling CV: Ensure your CV showcases relevant digital marketing experience, particularly in email marketing, content creation, and user journey mapping. Use quantifiable achievements to demonstrate your impact in previous roles.
Write a Strong Cover Letter: In your cover letter, express your passion for nature and conservation. Highlight specific examples of your digital marketing successes and how they can contribute to the Trust's mission of enhancing wildlife and wild places.
Showcase Your Storytelling Skills: Since the role requires an innovative storyteller, include examples of campaigns you've designed or content you've created that effectively engaged audiences. This will demonstrate your ability to connect with supporters and drive fundraising efforts.
How to prepare for a job interview at NFP People
✨Show Your Passion for Nature
Make sure to express your genuine enthusiasm for wildlife and conservation during the interview. Share personal experiences or projects that highlight your commitment to nature, as this role is all about making a difference in the environment.
✨Demonstrate Your Digital Marketing Expertise
Prepare to discuss specific digital marketing campaigns you've led in the past. Be ready to explain your strategies for email marketing, user engagement, and how you measure success through data analytics. This will showcase your ability to drive performance.
✨Highlight Your Storytelling Skills
As an ambitious storyteller, be prepared to share examples of how you've crafted compelling narratives for various digital channels. Discuss how these stories have engaged audiences and driven action, which is crucial for this role.
✨Understand the Organisation's Mission
Research the Trust's goals and values thoroughly before the interview. Be ready to articulate how your skills and experiences align with their mission to protect wildlife and enhance natural spaces, demonstrating that you're not just looking for a job, but a meaningful career.
