At a Glance
- Tasks: Lead marketing strategies and campaigns to boost brand awareness and customer engagement.
- Company: Join Nexthink, a leader in digital employee experience management.
- Benefits: Enjoy flexible hours, unlimited vacation, and comprehensive health insurance.
- Other info: Hybrid work model and excellent career growth opportunities await you.
- Why this job: Make a real impact in a fast-growing tech environment with innovative projects.
- Qualifications: 10+ years in B2B marketing with strong collaboration and communication skills.
The predicted salary is between 60000 - 80000 € per year.
Company Description
Nexthink is the global leader in digital employee experience management. Our products help enterprises create highly productive digital workplaces by delivering optimal end‑user experiences through real‑time analytics, automation, and employee feedback.
Job Description
This role combines strategy, orchestration, and execution to drive awareness, generate pipeline, and fuel customer advocacy across the region.
Key Responsibilities
- Strategy & Planning: Define and execute a demand generation plan for UKI and BeNeNor aligned with global goals but tailored to local market nuances. Orchestrate multi‑channel marketing programs (ABM, events, digital, partner‑led campaigns) spanning the full funnel.
- Sales & Stakeholder Alignment: Partner closely with regional sales leaders; participate in deal reviews, pipeline calls, and QBRs. Work hand‑in‑glove with BDRs and AEs to drive lead follow‑up and conversion.
- Budget & Performance Management: Own the regional marketing budget and ensure efficient, impactful spend. Forecast, track, and report on performance metrics with clarity and confidence.
- Partner & Account‑Based Marketing: Develop account‑based strategies that incorporate partner activities and customer engagement. Co‑create programs with global MSPs and local channel partners to expand reach and impact.
- Digital & Advocacy: Ensure regional web and digital assets are optimized and GDPR compliant. Partner with customer reference and advocacy programs.
- Team Leadership: Provide mentorship to junior marketers and interns as the team evolves.
Qualifications
- 10+ years in B2B marketing, ideally in a high‑growth tech or SaaS environment.
- Proven track record of collaborating with sales to deliver measurable pipeline.
- Deep knowledge of UK, Ireland, Benelux, and Nordics markets with experience running cross‑market campaigns.
- Confidence in owning end‑to‑end programs and making decisions at pace.
- Experience with Managed Service Providers (MSPs), resellers, and channel ecosystems.
- Fluent in pipeline concepts: ABM, funnel metrics, lead scoring, intent data, automation tools (Marketo, Salesforce, etc.).
- Strong grasp of engaging personas—from CIOs to IT admins—and building content journeys that convert.
- Excellent communication skills—written, verbal, visual—with a knack for simplifying complexity.
- Comfortable with ambiguity, tight deadlines, and occasional curveballs; calm under pressure with a sense of humor.
Benefits
- Permanent contract with a competitive compensation package.
- Location: Cannon Street, close to St. Paul’s Cathedral.
- Hybrid work model balancing office and remote work.
- Flexible hours and unlimited vacation with 25 days of holidays and 3 company‑paid volunteer days.
- Full private health insurance for you and your family, life insurance plans, and Medicash Solo Level 2.
- 12% pension contribution (6% employee, 6% employer).
- Free access to professional training platforms.
- 16 weeks fully paid leave for primary caregivers, 6 weeks for secondary caregivers.
- 50% reimbursement on public transportation fees up to £1,250 gross per year.
- Up to £40 monthly reimbursement for gym and fitness memberships.
- Bonuses for referring successful hires after three months of continuous employment.
Why Nexthink?
Join a company redefining how IT supports employees in a digital world, working with bright minds and making real impact in a region with huge growth potential.
EEO Statement
We believe actions are stronger than words regarding diversity, equity, inclusion, and belonging in the workplace and are committed to hiring a genuinely representative workforce.
Team Lead, Field Marketing Northern Europe employer: Nexthink
Nexthink is an exceptional employer that champions a vibrant work culture, offering a hybrid model that promotes flexibility and work-life balance. With a strong focus on employee growth, the company provides extensive training opportunities, competitive benefits including generous leave policies, and a supportive environment for collaboration and innovation, all set in the dynamic city of London. Join us to make a meaningful impact in the digital workplace landscape while enjoying a rewarding career path.
StudySmarter Expert Advice🤫
We think this is how you could land Team Lead, Field Marketing Northern Europe
✨Tip Number 1
Network like a pro! Get out there and connect with folks in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more people you know, the better your chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past projects and achievements. This is your chance to shine and demonstrate how you can add value to potential employers, especially in a role like Team Lead in Field Marketing.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their products and how they impact digital employee experiences. Tailor your responses to show how your experience aligns with their goals, especially in driving awareness and generating pipeline.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand. Let’s make it happen together!
We think you need these skills to ace Team Lead, Field Marketing Northern Europe
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Team Lead, Field Marketing role. Highlight your experience in B2B marketing and any specific achievements that align with the job description. We want to see how you can bring value to our team!
Showcase Your Strategy Skills:In your application, don’t forget to mention your strategic planning abilities. Talk about how you've successfully executed demand generation plans or multi-channel marketing programmes in the past. This is key for us at Nexthink!
Highlight Collaboration Experience:Since this role involves working closely with sales leaders and other stakeholders, share examples of how you've collaborated in previous roles. We love seeing teamwork in action, so let us know how you’ve driven lead follow-up and conversion.
Keep It Clear and Engaging:Your written application should reflect your excellent communication skills. Use clear language and keep it engaging—remember, we’re looking for someone who can simplify complexity. Apply through our website and show us what you've got!
How to prepare for a job interview at Nexthink
✨Know Your Market
Before the interview, dive deep into the UK, Ireland, Benelux, and Nordics markets. Understand the local nuances and how they impact digital employee experience management. This knowledge will help you tailor your responses and show that you're ready to hit the ground running.
✨Showcase Your Strategy Skills
Be prepared to discuss your experience in defining and executing demand generation plans. Bring examples of successful multi-channel marketing programmes you've orchestrated, especially those that align with sales goals. This will demonstrate your strategic thinking and ability to drive results.
✨Communicate Clearly
With excellent communication skills being a must, practice simplifying complex ideas. Prepare to explain your past projects in a way that’s easy to understand, focusing on how you engaged different personas and built content journeys that convert. This will highlight your ability to connect with various stakeholders.
✨Embrace the Pressure
Nexthink values calmness under pressure, so be ready to discuss how you've handled tight deadlines and unexpected challenges in the past. Share specific examples that showcase your problem-solving skills and sense of humour, as this will resonate well with their company culture.
