At a Glance
- Tasks: Lead digital marketing initiatives to drive online sales and customer retention.
- Company: A growing eCommerce business with a focus on innovation and impact.
- Benefits: Up to £55,000 salary, hybrid working, pension, employee discounts, and free parking.
- Other info: Opportunity to own a key marketing function in a thriving SME.
- Why this job: Make a real impact in a dynamic environment while developing your marketing skills.
- Qualifications: Experience in managing paid media campaigns and strong email marketing skills.
The predicted salary is between 50000 - 55000 £ per year.
Hybrid - Marlow
Up to £55,000 + Benefits
We're working with a growing ecommerce business looking to appoint a commercially minded Digital Marketing Manager to take ownership of customer acquisition, retention and digital growth initiatives. This is a fantastic opportunity for a hands-on marketer who enjoys combining strategy with execution and wants to make a genuine impact within a growing brand.
The Role
Reporting into senior leadership, you'll lead digital marketing activity across paid media, email marketing and wider ecommerce growth initiatives. You'll be responsible for driving online sales, improving customer retention and optimising performance across the full customer journey.
Key responsibilities include:
- Managing and optimising Paid Search and Paid Social campaigns across Google Ads and Meta
- Owning campaign budgets, audience targeting, creative testing and performance reporting
- Driving improvements in ROAS, CPA, revenue growth and customer acquisition
- Managing email marketing activity, including campaigns, automations and lifecycle journeys
- Building and optimising customer flows such as welcome, abandoned basket, retention and win-back campaigns
- Using customer segmentation and behavioural insights to improve engagement and lifetime value
- Monitoring channel performance and identifying opportunities to improve conversion and customer experience
- Collaborating with internal stakeholders to support wider ecommerce growth initiatives
What We're Looking For
- Proven experience managing paid media campaigns across Google Ads and Meta
- Strong email marketing and CRM experience
- Understanding of ecommerce performance metrics including ROAS, CPA and customer lifetime value
- Experience driving customer acquisition and retention strategies
- Strong analytical and reporting skills
- Commercial mindset with a hands-on approach to delivery
- Ability to balance strategic thinking with day-to-day campaign execution
Desirable Experience
- Ecommerce or direct-to-consumer (DTC) experience
- Experience working with Shopify and/or Klaviyo
- Customer journey optimisation and conversion rate improvement
- Experience within a growing SME environment
What's On Offer?
- Salary up to £50,000
- Hybrid working based in Marlow
- Company pension
- Employee discount
- Free on-site parking
- Opportunity to take ownership of a key marketing function within a growing business
If you're a performance-focused digital marketer looking for a role where you can genuinely influence growth and see the impact of your work, we'd love to hear from you.
eCommerce Manager in Marlow employer: Nextech Group
Join a dynamic and growing eCommerce business in Marlow, where you will have the opportunity to take ownership of key marketing functions and make a tangible impact on customer acquisition and retention. With a hybrid working model, competitive salary, and benefits such as a company pension and employee discounts, this role offers a supportive work culture that values innovation and personal growth. Embrace the chance to develop your skills in a collaborative environment while driving the success of a brand on the rise.
StudySmarter Expert Advice🤫
We think this is how you could land eCommerce Manager in Marlow
✨Tip Number 1
Network like a pro! Reach out to people in the eCommerce space, attend industry events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies that highlight your successes in managing paid media campaigns and email marketing. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on key metrics like ROAS and CPA. Be ready to discuss how you've used these metrics to drive customer acquisition and retention in your previous roles.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates who want to make an impact in the eCommerce world.
We think you need these skills to ace eCommerce Manager in Marlow
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the eCommerce Manager role. Highlight your experience with paid media campaigns and email marketing, as these are key for us. Use specific examples that show how you've driven customer acquisition and retention.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Tell us why you're passionate about digital marketing and how you can make a genuine impact at StudySmarter. Be sure to mention any relevant experience with Google Ads, Meta, or CRM tools like Klaviyo.
Show Off Your Analytical Skills:We love data-driven decision-making! In your application, include examples of how you've used analytics to optimise campaigns and improve performance metrics like ROAS and CPA. This will show us you're the hands-on marketer we're looking for.
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Nextech Group
✨Know Your Metrics
Make sure you brush up on key ecommerce performance metrics like ROAS, CPA, and customer lifetime value. Being able to discuss these confidently will show that you understand the core of what drives success in this role.
✨Showcase Your Campaigns
Prepare to talk about specific paid media campaigns you've managed, especially on Google Ads and Meta. Highlight your strategies for audience targeting, creative testing, and how you optimised performance to drive results.
✨Email Marketing Expertise
Since email marketing is a big part of the role, be ready to discuss your experience with campaigns, automations, and lifecycle journeys. Share examples of how you've improved customer engagement and retention through effective email strategies.
✨Collaborative Mindset
This position involves working closely with internal stakeholders, so emphasise your ability to collaborate. Prepare examples of how you've worked with teams to support wider ecommerce growth initiatives and how you can bring that experience to the table.
