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- Tasks: Manage and optimise large-scale paid media campaigns on Google and Meta platforms.
- Company: Join an award-winning marketing agency in Birmingham, known for creativity and performance.
- Benefits: Enjoy remote work options, gym discounts, and opportunities for professional growth.
- Why this job: Be part of a supportive team that values creativity and delivers impactful results.
- Qualifications: 5+ years in paid media with expertise in managing large budgets and strong analytical skills.
- Other info: Office-based role with a collaborative culture and regular team socials.
Location: Birmingham (Office-based, with Mondays from home)
Job Type: Full-time
Salary: 28,000 - 30,000
About the Role
We are hiring on behalf of an award-winning marketing agency based in Birmingham. They are looking for a talented Paid Ads Specialist with a proven track record of managing large-scale campaigns and delivering outstanding performance across Google and Meta platforms.
Key Responsibilities
- Plan, build, and optimise paid media campaigns across Google (Search, Display, Video, Shopping, Performance Max) and Meta Ads
- Manage monthly ad budgets exceeding 100,000
- Analyse performance data and make strategic recommendations
- Collaborate with creative and SEO teams to enhance cross-channel performance
- Provide clear, data-driven reports on campaign performance and ROI
- Stay up to date with platform updates, algorithm changes, and industry trends
Required Skills & Experience
- 5+ years in paid media with experience managing large budgets
- Proven success delivering performance at scale on Google and Meta
- Solid understanding of attribution models, tracking, and conversion optimisation
- Familiarity with how SEO complements paid strategy
- Proficient in Google Ads Manager, Meta Business Suite, GA4, and Tag Manager
- Strong analytical, problem-solving, and communication skills
Certifications Required
- Google Ads Certifications in: Search, Display, Video, Shopping, Performance Max
- Meta Blueprint Certification
- Meta Certified Media Buying Professional
Perks & Benefits
- Office-based role with Mondays from home
- Join a fast-growing, supportive, and creative agency
- Discounts on gyms, food, and lifestyle brands
- Opportunities for professional development and career progression
- Regular team socials and a collaborative team culture
Ready to lead large-scale paid media campaigns? Apply now to be part of a team that blends creativity with performance to deliver real results.
Paid Ads Specialist employer: Nextech Group Ltd
Contact Detail:
Nextech Group Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Ads Specialist
✨Tip Number 1
Familiarise yourself with the latest trends and updates in paid media, especially on Google and Meta platforms. This will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals in the marketing field, particularly those who specialise in paid ads. Attend industry events or join online forums to connect with others and gain insights that could give you an edge in your application.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in detail. Be ready to explain your strategies, the challenges you faced, and how you optimised performance, as this will showcase your hands-on experience and problem-solving skills.
✨Tip Number 4
Consider obtaining any additional certifications that may enhance your profile, such as advanced Google Ads or Meta certifications. This shows your dedication to professional development and can set you apart from other candidates.
We think you need these skills to ace Paid Ads Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in managing large-scale paid media campaigns, particularly on Google and Meta platforms. Use specific metrics to demonstrate your success.
Craft a Compelling Cover Letter: In your cover letter, express your passion for paid advertising and detail how your skills align with the job requirements. Mention your familiarity with SEO and how it complements paid strategies.
Showcase Relevant Certifications: List your Google Ads and Meta certifications prominently in your application. This will show that you have the necessary qualifications and are committed to staying updated in the field.
Highlight Analytical Skills: Emphasise your analytical abilities by providing examples of how you've used data to optimise campaigns and improve ROI. This is crucial for the role and will set you apart from other candidates.
How to prepare for a job interview at Nextech Group Ltd
✨Showcase Your Campaign Success
Be prepared to discuss specific campaigns you've managed, particularly those with large budgets. Highlight the strategies you used and the results achieved, especially on Google and Meta platforms.
✨Demonstrate Analytical Skills
Since the role requires strong analytical abilities, come ready to explain how you analyse performance data. Share examples of how your insights led to strategic recommendations that improved campaign performance.
✨Familiarise Yourself with SEO
Understand how SEO complements paid media strategies. Be ready to discuss how you've collaborated with SEO teams in the past to enhance cross-channel performance.
✨Stay Updated on Industry Trends
The digital marketing landscape is always changing. Show your enthusiasm for staying current by discussing recent updates or trends in Google and Meta advertising that could impact campaign performance.
