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- Tasks: Lead exciting B2B marketing campaigns and drive brand growth in a dynamic SaaS environment.
- Company: Join a leading SaaS company known for innovation and collaboration.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make a real impact by shaping marketing strategies and engaging with clients.
- Qualifications: Proven B2B marketing experience and strong digital channel management skills.
- Other info: Be part of a vibrant team with a focus on mentorship and career development.
The predicted salary is between 36000 - 60000 £ per year.
Our client, a leading SaaS company, is looking for a B2B Marketing Manager to own and deliver integrated marketing activity across demand generation, brand, and client retention. Strong B2B experience is essential for this role. This position would suit either an experienced Marketing Manager or a high-performing Senior Marketing Executive who is already operating at Marketing Manager level and ready to take full ownership of strategy and delivery.
Responsibilities
- Plan and deliver integrated B2B marketing campaigns that generate leads, strengthen the brand, and retain clients (including product launches, events, thought leadership, and demand generation)
- Own and optimise marketing channels including website, SEO, paid media, email, and social media
- Track, analyse, and report on marketing performance and KPIs, using insight to improve ROI
- Manage marketing budgets and external suppliers to ensure cost-effective, high-impact delivery
- Work closely with sales, product, and client services teams to ensure alignment across all marketing activity
- Protect and develop the brand across all touchpoints, ensuring consistent use of brand guidelines
- Support, mentor, and develop team members, with line management responsibility introduced where appropriate
- Stay up to date with marketing trends, tools, and technology to inform strategy and execution
Qualifications
- Proven B2B marketing experience, ideally within SaaS, technology, or professional services
- Demonstrable ability to translate strategy into actionable plans and deliver measurable, KPI-driven results
- Strong track record running integrated campaigns and managing digital channels (PPC, SEO, email, social, website optimisation)
- Experience delivering content and events, including blogs, reports, webinars, conferences, and video
- Excellent copywriting skills with a strong eye for design and audience-led messaging
- Confident using marketing data and analytics to drive performance and ROI
- Experience managing stakeholders and external suppliers
- Experience mentoring or supporting others, with the capability to take on people management
- Hands-on experience with tools including GA4, Google Ads, Microsoft Advertising, GTM, Zapier, Salesforce, WordPress, and marketing automation platforms
- Strong project management and budget management skills
- Clear understanding of brand consistency and governance
Digital Marketing Manager in Milton Keynes employer: Nextech Group Limited
Contact Detail:
Nextech Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager in Milton Keynes
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Showcase your skills! Create a personal website or portfolio that highlights your best work in digital marketing. Include case studies of successful campaigns you've managed, as this will make you stand out to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in B2B marketing. Tailor your answers to show you understand their brand and audience.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to keep track of your applications!
We think you need these skills to ace Digital Marketing Manager in Milton Keynes
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your B2B marketing experience and any relevant campaigns you've run. We want to see how you can own and deliver integrated marketing activities!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for the Digital Marketing Manager role. Share specific examples of how you've driven results in past roles, especially in SaaS or tech.
Showcase Your Skills: Don’t forget to mention your hands-on experience with tools like Google Ads, GA4, and Salesforce. We love seeing candidates who are confident with data and analytics, so make sure to highlight that too!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Nextech Group Limited
✨Know Your B2B Marketing Inside Out
Make sure you brush up on your B2B marketing knowledge, especially in the SaaS space. Be ready to discuss specific campaigns you've run, the strategies you employed, and the results you achieved. This will show that you not only understand the theory but can also apply it effectively.
✨Showcase Your Analytical Skills
Since this role involves tracking and analysing marketing performance, be prepared to talk about how you've used data to drive decisions in past roles. Bring examples of KPIs you've monitored and how you've adjusted strategies based on insights. This will demonstrate your ability to optimise campaigns for better ROI.
✨Demonstrate Your Project Management Prowess
This position requires strong project management skills, so come armed with examples of how you've successfully managed multiple campaigns or projects simultaneously. Discuss your approach to budgeting and working with external suppliers to ensure high-impact delivery without overspending.
✨Emphasise Team Collaboration
Highlight your experience working closely with sales, product, and client services teams. Share specific instances where collaboration led to successful outcomes. This will show that you value teamwork and understand the importance of alignment across departments in achieving marketing goals.
