At a Glance
- Tasks: Drive international growth through strategic partnerships and optimise paid search campaigns.
- Company: Join NEXT, a leading FTSE-100 fashion retailer with a global presence.
- Benefits: Enjoy discounts, bonuses, and access to health and wellbeing services.
- Other info: Collaborative team environment with excellent career development opportunities.
- Why this job: Make an impact in a dynamic marketing role with major online retailers.
- Qualifications: 3+ years in digital performance marketing with strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
We are looking for a Senior Paid Search Executive to join our Third Parties Marketing team, based at NEXT Head Office in Enderby, Leicestershire.
About The Role
The Third Party teams within eCommerce help connect NEXT with other large selling platforms such as Zalando and La Redoute to sell thousands of products internationally. These platforms delivered strong growth for NEXT last year and to continue to support this growth we need a marketing expert to join our team. As a Senior Paid Search Executive, you will play a key role in driving the growth of Third Party Marketing as part of NEXT’s International Marketing strategy. You’ll work closely with both new and existing partners - Amazon, Zalando, About You and Otto - to accelerate customer acquisition and maximise the contribution of 3rd parties to international sales. Leveraging your expertise in marketplace or search marketing, you’ll act as a channel specialist, aligning partner strategies with wider marketing objectives. Your results focused approach, strategic thinking and strong communication skills will enable you to identify growth opportunities, optimise performance and stay ahead of emerging trends in this dynamic space.
What You’ll Be Doing
- Territory Expansion: Collaborate with internal stakeholders to plan and execute rapid rollouts across multiple markets, ensuring comprehensive coverage across our key 3rd party platforms.
- Partnership Management: Build and nurture long-term relationships with strategic partners like Amazon, Zalando, About You that align with international growth strategies.
- Advertising: Plan, execute, and optimise Sponsored Product Ad campaigns across Amazon, Zalando, About You and more, to drive visibility, traffic, and sales, ensuring a strong ROI.
- Platform Relationship: Work closely with Account Managers at our key partner platforms to maximise performance in multiple markets.
- Tech Know-How: Have a good understanding of ad technology and integrations required to work effectively with major online retailers.
- Cross-Department Collaboration: Partner with internal trading teams to align activity with insight, selecting products and categories that best resonate with each partner's audience.
- Reporting and Insights: Manage and deliver comprehensive multi-region channel reporting, presenting actionable insights and performance findings regularly.
- Industry Trends: Stay informed about developments in the digital retail and partnership marketing landscape to continuously improve strategies.
What You’ll Bring
- Experience: Proven years of experience in digital performance marketing, with at least 3 years specialising in marketplace, partnership or search marketing.
- Proven Results: Success in scaling activities with major online retailers to deliver measurable business impact.
- Analytical Skills: Strong numeracy and proficiency in Excel, with the ability to analyse data and apply insights to improve performance.
- Partner Management: Experience in managing relationships with major online retailers and a clear understanding of their roles in overall channel growth.
- Strategic Thinking: Strong grasp of the partnership marketing mix and how different 3rd party platforms contribute to a comprehensive strategy.
- Problem-Solving: Logical and adept at finding solutions to complex challenges.
- Collaboration: Excellent team player with a collaborative mindset and ability to work across functions.
- Technical Expertise: In-depth knowledge of the platform technologies used by major online retailers.
- International Experience: Experience managing campaigns and partnerships outside the UK is highly desirable.
- Attribution Expertise: Familiarity with marketing attribution models, Incrementality and their application in partnership marketing is a plus.
About Us
You know Next, but did you know we’re a FTSE-100 retail company employing over 35,000 people across the UK and Ireland. We’re the UK’s 2nd largest fashion retailer and for Kidswear we’re the market leader. At the last count we have over 500 stores, plus the Next Online and it’s now possible to buy on-line from over 70 countries around the world! So we’ve gone global!
About The Team
- 25% off most NEXT, MADE*, Lipsy*, Gap* and Victoria's Secret* products (*when purchased through NEXT)
- Company performance based bonus
- Sharesave scheme
- On-site Nursery available; OFSTED outstanding in all areas
- 10% off most partner brands & up to 15% off Branded Beauty
- Early VIP access to sale stock
- Access to fantastic discounts at our Staff Shops
- Restaurants with great food at amazing prices
- Access a digital GP and other free health and wellbeing services
- Free on-site parking
- Financial Wellbeing - Save, track and enhance your financial wellbeing
- Apprenticeship - Grow and develop on the job whilst gaining a qualification
- Direct to Work - Discount online and instore, collect your items the next day for free from your place of work or local store
- Support Networks - Access to Network Groups to empower and celebrate each other
- Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more
Conditions apply to all benefits. These benefits are discretionary and subject to change. We aim to support all candidates during the application process and are happy to provide workplace adjustments when necessary. Should you need support with your application due to a disability or long-term condition, feel free to get in touch with us by email headoffice_careers@next.co.uk (please include 'Workplace Adjustments' in the subject line), or call us on 0116 284 2486 and leave a voicemail.
Senior Paid Search Executive - International in Leicester employer: Next
NEXT is an exceptional employer, offering a dynamic work environment at our Head Office in Enderby, Leicestershire, where innovation and collaboration thrive. With a strong focus on employee growth, we provide extensive benefits including a company performance-based bonus, generous discounts, and access to health and wellbeing services, ensuring our team members feel valued and supported. Join us to be part of a leading FTSE-100 retail company that champions diversity and offers unique opportunities for professional development in the fast-paced world of international marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Search Executive - International in Leicester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to NEXT or similar companies. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by researching the latest trends in digital performance marketing. Show us you know your stuff about platforms like Amazon and Zalando, and how they fit into the bigger picture of international sales.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Senior Paid Search Executive. Highlight your successes in managing partnerships and driving growth – we want to hear your story!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in joining the NEXT team.
We think you need these skills to ace Senior Paid Search Executive - International in Leicester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Paid Search Executive role. Highlight your experience in digital performance marketing and any specific achievements with platforms like Amazon or Zalando. We want to see how you can drive growth!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our Third Parties Marketing team. Share your passion for partnership marketing and how your strategic thinking can contribute to our international growth.
Showcase Your Analytical Skills:Since this role requires strong analytical skills, don’t forget to mention your proficiency in Excel and any relevant data analysis experience. We love numbers, so show us how you've used data to optimise campaigns and drive results!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and keep track of it. Plus, it shows you’re keen on joining our team at NEXT!
How to prepare for a job interview at Next
✨Know Your Platforms
Before the interview, make sure you research the key platforms like Amazon, Zalando, and About You. Understand their advertising models and how they align with NEXT's international growth strategies. This will show your potential employer that you're not just familiar with the industry but also ready to hit the ground running.
✨Showcase Your Analytical Skills
Be prepared to discuss specific examples of how you've used data to drive performance in past roles. Bring along any reports or insights you've generated that demonstrate your ability to analyse data and apply it effectively. This will highlight your strong numeracy skills and your results-focused approach.
✨Demonstrate Strategic Thinking
Think about how different 3rd party platforms contribute to a comprehensive marketing strategy. Be ready to share your thoughts on how you would approach partnership management and territory expansion. This will illustrate your strategic mindset and understanding of the partnership marketing mix.
✨Prepare for Problem-Solving Questions
Expect questions that assess your problem-solving abilities. Think of complex challenges you've faced in previous roles and how you overcame them. This will help you showcase your logical thinking and adaptability, which are crucial for the Senior Paid Search Executive role.
