Marketing Manager, Lipsy

Marketing Manager, Lipsy

Temporary 37800 - 46200 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead dynamic marketing campaigns and bring the Lipsy brand to life through creative storytelling.
  • Company: Join a vibrant team at NEXT, known for innovation and creativity.
  • Benefits: Enjoy discounts, flexible working, personal development, and exciting office events.
  • Other info: Diverse and inclusive culture that values individuality and promotes wellbeing.
  • Why this job: Make an impact in fashion marketing while working with influencers and trends.
  • Qualifications: Experience in marketing, strong content skills, and a passion for digital platforms.

The predicted salary is between 37800 - 46200 £ per year.

  • Location |
  • Head Office, Tottenham Court Road, London
  • Working style |
  • Hybrid
  • Contract |
  • 12 month Fixed Term Contract
  • NEXT Wholly Owned Brands…

Our growing portfolio includes Lipsy, Love & Roses, Friends Like These, Beauty at NEXT and Seraphine — all available through next. co. uk, connecting with millions of customers across the UK and beyond.

At the heart of our business is a passionate team driven by creativity, innovation, and a shared ambition to deliver exceptional results.

We foster a culture where individuality is celebrated, curiosity is encouraged, and challenging the status quo is part of how we grow.

Who are Lipsy..

Our Lipsy customer is a leading lady; a woman who never says no to a touch of glamour - and why would she, when the world is her catwalk

About the role

As Marketing Manager for Lipsy, you will lead the day-to-day execution of brand and campaign activity, ensuring our storytelling, content, and influencer strategies are aligned, dynamic, and distinctly on-brand.

With a strong social-first mindset, you will bring energy and creative vision to every touchpoint from campaign planning to content production helping to bring our brand to life in a fresh and engaging way.

  • Role Responsibilities
  • Brand Strategy & Campaign Delivery
  • Lead the delivery of integrated marketing campaigns across social, email, and influencer channels.
  • Act as a brand guardian, maintaining the voice and visual identity across all marketing channels.
  • Support and optimise both paid and organic social media performance, understanding the key drivers of engagement and results.
  • Brief and direct social shoots, managing the process from initial briefing through to on-set direction.
  • Bring product stories to life through engaging, audience-first social content.
  • Stay ahead of cultural and social trends, identifying relevant creators, moments, and content opportunities.
  • Manage and support two direct reports: the Marketing & Social Media Executive and the Content Creator.
  • Collaborate closely with PR, ecommerce, creative, buying, and design teams to ensure total brand consistency.
  • Evolve the influencer strategy by cultivating relationships with new talent and ensuring meaningful partnerships.
  • Report on campaign performance using a balance of creative insight and data analysis to provide recommendations for future improvement.
  • Your Talent
  • Proven experience in a similar marketing or brand role, ideally within the fashion, beauty, or retail sectors.
  • A strong passion for content, culture, and storytelling with a focus on digital platforms.
  • Proven ability to brief and direct content creation specifically across Tik Tok and Instagram.
  • Experience in managing and mentoring junior team members.
  • A keen trend-spotter with a sharp eye for new influencers, platforms, and visual directions.
  • Excellent copywriting skills and a clear understanding of brand tone of voice.
  • Confident using performance insights to guide content and strategy decisions.
  • Highly organised, proactive, and comfortable working at pace with cross-functional teams.
  • What we can do for you…
  • 25% off a huge selection of Next, Next Wholly Owned Brands, GAP and Victoria's Secret products & 10% off most partner brands & up to 15% off Branded Beauty
  • Hot deals and exclusive offers from over 3,500 retailers through Perks At Work
  • We recognise hard work with our company performance-based bonus
  • Life Assurance
  • Join our Next Sharesave Scheme
  • Lesson the impact with our Annual Travel Card Loan
  • Never miss a package and with Direct to Desk delivery
  • Bag a bargain at our sample sales
  • Hybrid & flexible working across the business to support your work-life balance
  • Learn, develop and grow with our personal development plans
  • Enjoy more time with friends and family with Early Bank Holiday finishes
  • Join in the fun with our year-round office events
  • Diversity & Inclusion

We recognise that our differences are what make us who we are.

We want people to want to work for us and be their true selves.

We are dedicated to attracting and developing a talent team, and recognise that all unique backgrounds and experiences contribute to our future success.

We want to create an inclusive and inspiring environment where individuals feel valued and respected, and where people can achieve their full potential and be their very best, whoever they are.

We believe that wellbeing is having the opportunity to achieve your full potential, cope with day to day pressures, be productive and thrive in all aspects of your life.

We encourage a culture that promotes and enables us all to achieve positive wellbeing, by focusing on mental, physical and financial health.

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Marketing Manager, Lipsy employer: NEXT Wholly Owned Brands

At Lipsy, located in the vibrant heart of London, we pride ourselves on being an exceptional employer that champions creativity and innovation. Our hybrid working model supports a healthy work-life balance, while our commitment to personal development ensures that every team member has the opportunity to grow and thrive. With a culture that celebrates individuality and inclusivity, we foster an environment where your unique contributions are valued, making Lipsy not just a workplace, but a community where you can truly shine.

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Contact Details:

NEXT Wholly Owned Brands Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Manager, Lipsy

Dive into Local Events

Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.

Show Off Your Work

Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!

Utilise Online Job Boards

Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!

Tap into Your Uni's Resources

If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!

We think you need these skills to ace Marketing Manager, Lipsy

Brand Strategy
Campaign Delivery
Social Media Management
Content Creation
Influencer Marketing
Data Analysis
Copywriting

Some tips for your application 🫡

Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!

Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at NEXT Wholly Owned Brands from day one!

Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!

Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at NEXT Wholly Owned Brands specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!

How to prepare for a job interview at NEXT Wholly Owned Brands

Showcase Your Creative Portfolio

As a candidate for a temporary marketing-communications role at NEXT Wholly Owned Brands, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.

Understand the Latest Trends

We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show NEXT Wholly Owned Brands you're not just up-to-date but also eager to innovate.

Highlight Your Adaptability

Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure NEXT Wholly Owned Brands that you’re ready to hit the ground running.

Ready Your Communication Strategy

Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for NEXT Wholly Owned Brands, so think on your feet and don't hesitate to showcase your creativity!