At a Glance
- Tasks: Design and optimise marketing automation solutions using Adobe Marketo.
- Company: Join a dynamic team focused on innovative marketing strategies.
- Benefits: Flexible remote work, competitive pay, and potential for contract extension.
- Other info: Collaborate with diverse teams and enhance your professional growth.
- Why this job: Make a real impact in marketing automation while working with top-tier tools.
- Qualifications: 4+ years of Marketo experience and strong analytical skills required.
Location: Remote / Hybrid (as needed)
Contract Type: Independent Contractor / Fixed-Term Contract
Duration: 6–12 months (with potential extension)
Hours: Part-time / Full-time (project dependent)
Role Overview
We are seeking an experienced Marketo Solutions Consultant to support the design, implementation, optimization, and ongoing management of our marketing automation ecosystem. This contract role will partner closely with marketing, sales operations, CRM, and analytics teams to deliver scalable lead management, campaign execution, and customer lifecycle automation through Adobe Marketo Engage. The ideal candidate combines deep Marketo technical expertise with strong strategic consulting skills, helping translate business requirements into efficient, measurable automation solutions.
Key Responsibilities
- Design, build, and optimize Marketo programs, smart campaigns, nurture streams, landing pages, forms, and email templates
- Architect and maintain lead lifecycle, lead scoring, segmentation, and routing logic
- Integrate Marketo with CRM platforms such as Salesforce or Microsoft Dynamics
- Develop scalable campaign frameworks for:
- Demand generation
- Lead nurturing
- Webinar/event automation
- Customer onboarding
- Upsell/cross-sell lifecycle programs
Required Qualifications
- 4+ years hands‑on experience with Adobe Marketo Engage
- Proven experience in marketing automation architecture and campaign operations
- Strong knowledge of:
- Smart Lists / Smart Campaigns
- Program Tokens
- Lead Scoring
- Lifecycle Modeling
- Segmentation
- Dynamic Content
- Revenue Cycle Analytics
Preferred Qualifications
- Adobe Marketo certification
- Experience with Salesforce administration or RevOps collaboration
- Experience with tools such as ZoomInfo, 6sense, Outreach, LeanData, Bizible/Adobe Measure
- B2B SaaS demand generation experience
- Familiarity with GDPR / CAN‑SPAM compliance requirements
Deliverables / Success Metrics
- Improved campaign speed-to-launch
- Increased MQL-to-SQL conversion efficiency
- Clean and scalable automation architecture
- Reliable CRM sync and lead routing
- Clear reporting and attribution visibility
- Documented operational best practices
Compensation
Competitive contract rate based on experience (hourly or project‑based).
Adobe Marketo Solutions Consultant (Contract) &... employer: Next Ventures
Contact Detail:
Next Ventures Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Adobe Marketo Solutions Consultant (Contract) &...
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing automation space, especially those who have experience with Adobe Marketo. A friendly chat can lead to insider info about job openings or even referrals.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your Marketo projects and successes. This will give potential employers a clear view of what you can bring to the table, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by brushing up on common Marketo scenarios and challenges. Be ready to discuss how you've tackled similar issues in the past. This will demonstrate your problem-solving skills and technical expertise.
✨Tip Number 4
Don't forget to apply through our website! We often have exclusive listings that might not be found elsewhere. Plus, it shows you're genuinely interested in joining our team!
We think you need these skills to ace Adobe Marketo Solutions Consultant (Contract) &...
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Marketo Solutions Consultant role. Highlight your experience with Adobe Marketo Engage and any relevant projects you've worked on. We want to see how your skills align with what we're looking for!
Showcase Your Technical Skills: Don’t forget to mention your hands-on experience with marketing automation architecture and campaign operations. If you've integrated Marketo with CRM platforms or have knowledge of HTML/CSS, let us know! We love seeing those technical chops.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use bullet points where possible to make it easy for us to read through your qualifications and experiences. We appreciate clarity!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Next Ventures
✨Know Your Marketo Inside Out
Make sure you brush up on your Adobe Marketo knowledge before the interview. Be ready to discuss specific features like Smart Lists, lead scoring, and lifecycle modelling. The more you can demonstrate your technical expertise, the better you'll impress the interviewers.
✨Showcase Your Strategic Thinking
Prepare examples of how you've successfully designed and optimised marketing automation solutions in the past. Think about how you translated business requirements into measurable outcomes. This will show that you not only know the tools but can also think strategically about their application.
✨Familiarise Yourself with Integration Scenarios
Since this role involves integrating Marketo with CRM platforms like Salesforce, be ready to discuss your experience with these integrations. Highlight any challenges you've faced and how you overcame them, as this will demonstrate your problem-solving skills.
✨Prepare Questions for Them
Interviews are a two-way street! Prepare insightful questions about their current marketing automation strategies and how they measure success. This shows your genuine interest in the role and helps you assess if it's the right fit for you.