At a Glance
- Tasks: Manage Google Ads and optimise paid social campaigns for diverse clients.
- Company: Join a passionate West Midlands agency dedicated to building exceptional brands.
- Benefits: Enjoy hybrid working and competitive salary between £25-32k based on experience.
- Why this job: Be part of a skilled digital team, enhancing your marketing skills while making an impact.
- Qualifications: Experience in account management, Google Analytics, and excellent communication skills required.
- Other info: Opportunity to work on exciting B2C and B2B accounts with ongoing digital campaigns.
The predicted salary is between 25000 - 32000 £ per year.
An outstanding West Midlands based integrated agency with a passion for developing exceptional brands is looking for a Performance Marketing Executive to join their growing digital team.
Working as part of this highly skilled digital media team and alongside the wider digital, PR & Social teams, you'll be responsible for working across a diverse range of B2C and B2B accounts with day to day responsibility for:
- Day to day management of Google Ads accounts including paid search, display video and shopping
- Optimisation of paid social campaigns
- Setting up new campaigns and supporting the account manager/director to onboard new clients
- Reporting on account performance and talking results through with clients
- Working on product feed optimisation and management for an Ecommerce platform
- Daily, weekly and monthly optimisations focused on ROAS
- Taking in briefs and feedback accurately from clients
- Traffic projects through the agency and updating schedules and account teams
- Supporting adhoc projects and ongoing digital campaigns inputting into search, display and paid social campaigns
To be considered for this position you'll ideally have experience in the following:
- Experience as an Account Executive within an agency environment or working in-house and confident in speaking to clients
- Google Analytics knowledge is essential (ideally GA4) and with Google Ads experience
- Ideally knowledge of PPC, Paid Social and SEO
- Excellent analytical skills
- Excellent communication and organisational skills
- Capable of crafting engaging and eloquent reports for clients
Remuneration: £25-32k depending on experience, hybrid working.
Performance Marketing Executive employer: next level - marketing, creative, PR & digital recruitment
Contact Detail:
next level - marketing, creative, PR & digital recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially around Google Ads and social media campaigns. This will not only help you during interviews but also show your genuine interest in the role.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who work in agencies. Attend industry events or join online forums to connect with potential colleagues and learn more about the agency's culture.
✨Tip Number 3
Prepare to discuss specific examples of how you've optimised campaigns in the past. Be ready to share metrics that demonstrate your impact on ROAS and client satisfaction, as this will highlight your analytical skills.
✨Tip Number 4
Research the agency's current clients and their campaigns. Understanding their portfolio will allow you to tailor your conversation and show how you can contribute to their success right from the start.
We think you need these skills to ace Performance Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, particularly with Google Ads and analytics. Use specific examples that demonstrate your skills in managing campaigns and reporting results.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the agency's work. Mention how your experience aligns with their needs, especially in B2C and B2B contexts.
Showcase Analytical Skills: In your application, emphasise your analytical abilities. Provide examples of how you've used data to optimise campaigns and improve performance, as this is crucial for the role.
Highlight Communication Skills: Since the role involves client interaction, make sure to illustrate your communication skills. Mention any experience you have in presenting reports or discussing campaign performance with clients.
How to prepare for a job interview at next level - marketing, creative, PR & digital recruitment
✨Know Your Google Ads Inside Out
Make sure you brush up on your Google Ads knowledge before the interview. Be prepared to discuss your experience with paid search, display video, and shopping campaigns. Highlight any specific successes you've had in managing these accounts.
✨Showcase Your Analytical Skills
Since this role requires excellent analytical skills, be ready to talk about how you've used data to optimise campaigns in the past. Bring examples of reports you've crafted and how your insights led to improved performance.
✨Communicate Clearly and Confidently
Strong communication is key in this role, especially when discussing results with clients. Practice articulating your thoughts clearly and confidently, as this will demonstrate your ability to engage with clients effectively.
✨Prepare for Scenario-Based Questions
Expect questions that assess how you would handle specific situations, such as onboarding new clients or managing multiple projects. Think through your past experiences and be ready to share how you approached similar challenges.