At a Glance
- Tasks: Manage and deliver exciting digital marketing campaigns for top UK businesses.
- Company: Next Chapter is a fast-growing digital marketing agency based in Leeds, part of Show + Tell.
- Benefits: Enjoy flexible working with 2 days WFH and a vibrant office environment.
- Other info: Be part of a solution-focused culture that values collaboration and innovation.
- Why this job: Join a dynamic team, drive impactful strategies, and make a real difference for clients.
- Qualifications: 3+ years in digital marketing, strong PPC and social media skills required.
The predicted salary is between 28800 - 48000 € per year.
The Company: Next Chapter is a strategic digital marketing agency. We work with some of the UK's most exciting professional service businesses. Launching in March 2022, Next Chapter is the digital marketing agency brand of Show + Tell which has been rapidly growing since 2009.
The Role: This role will be based out of our central Leeds office, at Wellington Place, but offers the ability to WFH 2 days a week. As a Digital Marketing Manager, you will play a critical role in managing & delivering digital marketing campaigns, driving digital strategy, & delivering measurable results. You will manage multi-channel marketing campaigns, optimise performance, & work closely with clients to ensure their marketing objectives align with business goals.
Key responsibilities:
- Develop & implement data-driven digital marketing strategies for B2B clients.
- Manage & optimise multi-channel campaigns, including PPC, social media, & email marketing.
- Oversee marketing automation & CRM integration to improve lead generation & nurturing.
- Analyse campaign performance, provide insights, & recommend improvements.
- Collaborate with creative & the wider Next Chapter team to align marketing efforts with clients’ commercial goals (OKRs).
- Stay up to date with industry trends, emerging technologies, & best practices.
- Be instrumental to client relationships, present campaign performance reports, & provide strategic recommendations.
Key Skills & Experience:
- 3+ years experience
- Proven experience in a digital marketing role, preferably in a B2B agency environment.
- Strong knowledge of PPC (Google Ads, LinkedIn Ads, Bing Ads), social media, & content marketing.
- Experience with marketing automation platforms such as HubSpot.
- Proficiency in analytics tools (Google Analytics, Google Tag Manager, etc.).
- Strong project management skills with the ability to handle multiple clients & campaigns.
- Excellent communication skills & the ability to present strategies & reports to clients.
- Strong collaboration skills & the ability to work with others to coordinate multi-channel campaigns & outputs.
- Data-driven mindset with a focus on ROI & performance optimisation.
In addition, you must be:
- Solution focussed – part of our role is to help our clients solve problems, but also help each other. We should approach tasks & challenges with a mindset of bringing solutions to the table; not having a “no” attitude, instead having a “no, but…” attitude.
- Strategic & decisive - take a balanced view of situations incorporating different perspectives. Seek alternative viewpoints. Recognise priorities, weigh up different options & evaluate risks. Reaches logical conclusions & decides on an appropriate plan of action. Evaluates previous judgements in order to improve.
- Commercially minded – monitor competitive intelligence, demonstrate financial awareness, identify business opportunities for the organisation, & identify ways to add value.
- Customer focussed – adopt a professional approach to clients. Always prepared & challenging, delivering with energy & passion for the clients brands, Identifies & prioritises customer needs & recognises constraints. Seeks to find out more about customers & provide a better service. Adopts a professional approach to customers. Is reliable & delivers on promises.
- Authentic & trustworthy - encourages open sharing of information needed to make decisions while accepting followers' inputs. Demonstrates the ability to be honest, dependable & reliable.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Leeds
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in B2B environments. This will not only help you during interviews but also show that you're proactive and passionate about the industry.
✨Tip Number 2
Network with professionals in the digital marketing field, particularly those who work in agencies. Attend industry events or webinars to make connections and learn from others' experiences.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share measurable results and insights, as this will demonstrate your ability to drive performance and align with client goals.
✨Tip Number 4
Showcase your problem-solving skills by thinking of potential challenges the agency might face and how you would address them. This will highlight your strategic mindset and solution-focused approach.
We think you need these skills to ace Digital Marketing Manager in Leeds
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in digital marketing, especially in B2B environments. Emphasise your skills in PPC, social media, and analytics tools, as these are crucial for the role.
Craft a Compelling Cover Letter:In your cover letter, demonstrate your understanding of Next Chapter's mission and how your experience aligns with their needs. Use specific examples to showcase your problem-solving abilities and strategic mindset.
Showcase Your Results:When detailing your previous roles, focus on measurable outcomes from your campaigns. Highlight any improvements in ROI or performance metrics that resulted from your strategies.
Research the Company:Familiarise yourself with Next Chapter's work and clients. Understanding their approach to digital marketing will help you tailor your application and show genuine interest in the position.
How to prepare for a job interview at Next Chapter ™
✨Showcase Your Digital Marketing Expertise
Make sure to highlight your experience in managing multi-channel campaigns, especially in PPC and social media. Be prepared to discuss specific campaigns you've worked on, the strategies you implemented, and the measurable results you achieved.
✨Demonstrate Your Data-Driven Mindset
Since the role requires a strong focus on data and performance optimisation, come equipped with examples of how you've used analytics tools like Google Analytics to inform your marketing strategies. Discuss how you analyse campaign performance and make data-driven recommendations.
✨Emphasise Collaboration Skills
This position involves working closely with clients and team members. Share experiences where you've successfully collaborated on projects, highlighting your ability to coordinate efforts and align marketing strategies with client goals.
✨Prepare for Problem-Solving Scenarios
Given the company's emphasis on being solution-focused, think of instances where you've tackled challenges in your previous roles. Be ready to discuss how you approached these situations with a 'no, but...' attitude, showcasing your strategic thinking and decisiveness.
