At a Glance
- Tasks: Drive SEO strategy and optimise NEXT's online presence using innovative AI tools.
- Company: Join NEXT, a leading UK fashion retailer with a dynamic eCommerce team.
- Benefits: Enjoy discounts, bonuses, health services, and career development opportunities.
- Other info: Collaborative environment with excellent growth potential and support networks.
- Why this job: Shape the future of eCommerce while working with cutting-edge technology.
- Qualifications: Proven SEO expertise and familiarity with industry tools required.
The predicted salary is between 40000 - 50000 £ per year.
We're looking for a Senior SEO Executive to join our UK eCommerce team on a 12 month FTC. Based from NEXT Head Office in Leicestershire!
The Role:
As a Senior SEO Executive, you will be a driving force behind NEXT’s largest online channel, ensuring our products stand out in an ever-evolving digital landscape. Joining our high-performing UK eCommerce team in Leicestershire, you’ll lead optimisation efforts across traditional search engines and pioneering generative AI platforms (GEO). You’ll act as a strategic partner to our online trading teams and senior management, taking ownership of specific departments to boost their organic presence. Whether you’re deep-diving into data or collaborating with wider marketing squads, you’ll be supported by a team of experts and given the tools to stay at the forefront of search innovation.
What You’ll Take On:
- Drive Strategy: Activate the NEXT SEO strategy to maximise organic visibility and high-quality traffic across our sites.
- Identify Opportunities: Conduct proactive keyword research and gap analysis to stay ahead of market trends.
- Innovate: Support GEO and Large Language Model (LLM) optimisation activities to prepare for the future of search.
- Collaborate & Champion: Work closely with internal teams and external agencies, acting as an SEO ambassador to ensure best practices are integrated across the business.
- Technical Excellence: Assist with technical projects, from raising and fixing bugs to implementing large-scale site enhancements.
- Report & Refine: Generate weekly and monthly reports on key KPIs, using insights to manage our backlink profile and ethical link-building efforts.
- Educate: Support the development of wider NEXT teams by sharing knowledge on SEO and GEO best practices.
What You’ll Bring:
- Proven Expertise: You have a solid background in SEO, either in-house or agency-side, with a focus on delivering results for eCommerce platforms.
- Technical Proficiency: You’re comfortable using industry tools like SEMRush, Lumar, Screaming Frog, and Search Console to conduct audits and competitor analysis.
- Broader Digital Knowledge: You understand how SEO fits into the wider mix, bringing knowledge of other online marketing channels such as PPC and PLAs.
- Adaptability: You stay ahead of the curve with trends like E-E-A-T, Core Web Vitals, and AI, and you’re ready to pivot as the search landscape shifts.
- Analytical Mindset: You can turn complex data into clear, actionable recommendations that improve visibility within SERPs.
- Communication Skills: You’re a confident communicator who can translate technical SEO concepts for stakeholders at all levels.
- Team Spirit: You bring a positive, flexible attitude to the team, thriving in a fast-paced environment and working collaboratively to meet deadlines.
Join our team and help shape the future of eCommerce for some of the UK’s leading brands. If you’re ready to take the next step in your career with a fast-paced, innovative team, we’d love to see your portfolio - apply today.
Benefits:
- 25% off most NEXT, MADE*, Lipsy*, Gap* and Victoria's Secret* products (*when purchased through NEXT)
- Company performance based bonus
- On-site Nursery available; OFSTED outstanding in all areas
- 10% off most partner brands & up to 15% off Branded Beauty
- Early VIP access to sale stock
- Access to fantastic discounts at our Staff Shops
- Restaurants with great food at amazing prices
- Access a digital GP and other free health and wellbeing services
- Free on-site parking
- Financial Wellbeing - Save, track and enhance your financial wellbeing
- Apprenticeship - Grow and develop on the job whilst gaining a qualification
- Direct to Work - Discount online and instore, collect your items the next day for free from your place of work or local store
- Support Networks - Access to Network Groups to empower and celebrate each other
- Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more
Conditions apply to all benefits. These benefits are discretionary and subject to change.
We aim to support all candidates during the application process and are happy to provide workplace adjustments when necessary. Should you need support with your application due to a disability or long-term condition, feel free to get in touch with us by email headoffice_careers@next.co.uk (please include 'Workplace Adjustments' in the subject line), or call us on 0116 284 2486 and leave a voicemail.
What's Next?
- Apply: Show us what you can do. Submit your application online and our recruitment team will take a first look at your experience and strengths.
- Inform: Let’s talk. We will get in touch for an initial conversation by phone or video to learn more about you and share what the team is looking for.
- Review: If you are invited to an interview, you may be asked to present an interview task or portfolio and talk through your experience in a competency based interview. It is also your chance to ask questions and get to know us.
- Offer: If it’s the right match, our recruitment team will be in touch with a job offer and next steps. This is where your journey with NEXT begins.
Team Overview:
The Digital & Marketing team brings creativity, technology, and insight together. From bold campaigns and boundary-pushing design to product innovation, digital evolution, and vital data support, these teams shape seamless experiences and drive the business forward.
Explore similar opportunities across our business.
You’ve probably heard of NEXT, but did you know about our portfolio? Every brand in our offering brings a distinct story, attitude and community. Spanning contemporary lifestyle brands, established high street names and timeless collections, together they showcase the vibrancy of today’s retail world.
About NEXT:
You know Next, but did you know we’re a FTSE-100 retail company employing over 44,000 people across the Next group. We’re the UK’s 2nd largest fashion retailer and for Kidswear we’re the market leader. At the last count we have over 450 stores, plus the Next Online and it’s now possible to buy on-line from over 80 countries around the world! So we’ve gone global! Challenges. Opportunities. The future. Let’s take it on at NEXT.
Senior SEO Executive: E-Commerce Growth & AI employer: Next Careers
NEXT is an exceptional employer, offering a dynamic work environment at our Leicestershire Head Office where innovation meets collaboration. As a Senior SEO Executive, you'll benefit from a supportive culture that prioritises employee growth through access to training and development opportunities, alongside attractive perks such as discounts on products, financial wellbeing initiatives, and a strong emphasis on health and wellbeing. Join us to be part of a forward-thinking team that shapes the future of eCommerce for leading UK brands.
StudySmarter Expert Advice🤫
We think this is how you could land Senior SEO Executive: E-Commerce Growth & AI
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially any SEO projects you've led. This is your chance to demonstrate your expertise and make a lasting impression during interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their SEO strategy and come ready with ideas on how you can contribute to their growth. This shows you're proactive and genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team at NEXT!
We think you need these skills to ace Senior SEO Executive: E-Commerce Growth & AI
Some tips for your application 🫡
Show Off Your SEO Skills:Make sure to highlight your proven expertise in SEO, especially in eCommerce. Use specific examples from your past experiences to demonstrate how you've driven organic visibility and traffic.
Be Data-Driven:We love numbers! Include any relevant metrics or KPIs that showcase your analytical mindset. This will help us see how you turn complex data into actionable insights.
Tailor Your Application:Don’t just send a generic CV. Tailor your application to reflect the specific requirements of the Senior SEO Executive role. Show us how your skills align with our needs and the exciting challenges we face.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this fantastic opportunity with our team!
How to prepare for a job interview at Next Careers
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge, especially around eCommerce and the latest trends like E-E-A-T and Core Web Vitals. Be ready to discuss how you've used tools like SEMRush or Screaming Frog in past roles to drive results.
✨Showcase Your Analytical Skills
Prepare to demonstrate how you turn complex data into actionable insights. Bring examples of reports you've generated and how they influenced strategy. This will show that you can not only analyse data but also apply it effectively.
✨Be a Team Player
Highlight your collaborative spirit! Discuss experiences where you've worked with trading teams or marketing squads to implement SEO best practices. They want to see that you can communicate technical concepts clearly to non-technical stakeholders.
✨Ask Smart Questions
Prepare thoughtful questions about NEXT's SEO strategy and how they integrate AI into their processes. This shows your genuine interest in the role and helps you understand how you can contribute to their goals.
