At a Glance
- Tasks: Own and innovate the menswear content strategy, creating engaging social media assets.
- Company: Join NEXT, a leading fashion retailer with a vibrant eCommerce team.
- Benefits: Creative freedom, dynamic work environment, and opportunities for personal growth.
- Other info: Collaborative culture with a focus on innovation and trendsetting.
- Why this job: Make a real impact in men's fashion and engage a passionate community.
- Qualifications: Experience in social media, content creation, and a passion for menswear.
The predicted salary is between 27000 - 33000 £ per year.
We’re looking for a Social & Content Executive to join our eCommerce Social team, based at NEXT Head Office in Enderby, Leicestershire!
The Role:
As a Social & Content Executive in our Organic Social team, you will take our Menswear channel to the next level. You will own the men's content strategy from the ground up, with the freedom to innovate and make a real impact. Your mission will be to position NEXT as the go-to, credible destination for men's fashion, driving positive perception and building an engaged community.
This is a pivotal role offering the chance to make a tangible impact on the growth and perception of NEXT Menswear. You'll have the autonomy to execute and develop a strategy, get creative and be at the forefront of our social innovation!
If you live and breathe social media, have a great eye for menswear and know how to turn data into game changing content, this is the role for you.
What You'll Take On:
This is a dynamic, hands-on role where you'll be responsible for the full content lifecycle.
- You will execute the organic content strategy for menswear. You'll define our unique USP (our 'why') and ensure every post drives us towards that goal.
- Plan and deliver a packed, effective content calendar. A key part of this will be creating and self-shooting your own lofi, social-first assets designed for high reach and engagement.
- Work closely with the PR team to align on influencer and celebrity content as well as Trade to ensure our content is commercially informed.
- Deliver clear, creative briefs for content creators and ambassadors, as well as helping coordinate studio shoots.
- Use your excellent knowledge of the menswear market to ensure we're promoting the right products at the right time, with a close eye on stock levels and business objectives.
- Deep dive into data using our social management tool - conducting regular analysis to understand what’s working (and what isn’t!), to constantly optimise performance and hit our KPIs.
- Run a robust test-and-learn framework, keeping us ahead of algorithmic changes and consumer behaviour. You'll also be our eyes and ears, benchmarking against competitors and spotting new industry trends and formats to keep our content fresh and innovative.
What You’ll Bring:
- A social native - You have proven experience in social media and content strategy, ideally within a fashion or retail environment.
- A content creator - You’re bursting with creative ideas and have the practical skills to self-shoot and edit engaging lofi video and static content.
- A strategic person - You don't just post, you plan. You love digging into data, finding the insights and using them to make smart decisions and prove your success.
- Passionate about menswear - You have a genuine passion for and deep knowledge of men's fashion, culture and emerging trends.
- A brilliant collaborator - You're a strong communicator who can write inspiring briefs, work effectively cross-functionally, inspire and influence others as well as be an active contributor in creative sessions.
- A self-starter - who can manage a busy content calendar, stay on top of trends and constantly look for opportunities to grow.
Social & Content Executive - Menswear in Leicester employer: Next Careers
At NEXT, we pride ourselves on being an exceptional employer, offering a dynamic work environment at our DVP Warehouse in Rotherham. With a strong focus on employee development, we provide comprehensive training and ongoing support to ensure you thrive as an Operations Leader. Our culture promotes teamwork, safety, and performance excellence, making it a rewarding place to build your career while enjoying competitive pay and shift premiums.
StudySmarter Expert Advice🤫
We think this is how you could land Social & Content Executive - Menswear in Leicester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Next Careers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Next Careers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Next Careers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Next Careers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social & Content Executive - Menswear in Leicester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Next Careers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Next Careers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Next Careers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Next Careers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Next Careers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Next Careers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
