At a Glance
- Tasks: Drive international eCommerce growth and enhance customer experience through data analysis and collaboration.
- Company: NEXT, a leading fashion retailer with a vibrant team culture.
- Benefits: Competitive salary, exciting perks, and opportunities for professional growth.
- Other info: Fast-paced environment with excellent career advancement opportunities.
- Why this job: Join a dynamic team and make a real impact on global eCommerce strategies.
- Qualifications: Experience in eCommerce, strong analytical skills, and a passion for product management.
The predicted salary is between 45000 - 55000 € per year.
We are looking for an eCommerce International Product Manager to join our International eCommerce team! Based from NEXT Head Office in Enderby, Leicester with a competitive salary range and exciting benefits!
The Role: As the eCommerce International Product Manager you will be responsible for profitably growing sales across your divisions and working to improve the customer product onsite experience internationally. You will have accountability for key functions such as sizing optimisation, return data analysis and product exclusions at the country level. You will be able to build good relationships and work collaboratively with product and eCommerce teams to identify and communicate potential opportunities.
What You’ll Take On:
- Strategy, Trading & Insights
- Data Driven Strategy: Analyse large datasets (using Google Analytics and under/over index reporting) to identify market trends, category opportunities and onsite optimisations that drive customer experience and ROI.
- Own the divisional product trading growth strategy (e.g., Menswear, Footwear), driving actionable plans into regional teams rather than focusing solely on regional updates.
- Act as the primary senior contact for product, branded, and third-party trading teams, delivering performance updates and operational insights to senior management.
- Sizing & Data Mapping
- Sizing Optimisation: Benchmark gender and category sizing against competitors to understand specific international market requirements.
- Collaborate with tech and site operations to manage sizing data, conversion guides, and self-serve tool mapping rules, tracking their impact on onsite metrics and return rates.
- Brand & Product Launches
- End to End Launch Management: Oversee the onboarding and flawless onsite execution of new product, brand, and celebrity launches - tracking planned volumes versus live inventory.
- Partner with UK production and branded teams to monitor line availability by country, resolve item count discrepancies and manage regional exclusions.
- Onsite Experience & Localisation
- Content & Tone of Voice (TOV) Optimisation: Work with translation and search teams to maximise localised content coverage, optimise regional Tone of Voice (TOV), and execute PDP requirements for LLM enrichment.
- Audit product attributes to fix incorrectly attributed lines and leverage local insights to run page tests that increase conversion, AOV and international review rollouts.
What You’ll Bring:
- A clear passion and interest in Product.
- Proven experience within the eCommerce space - with previous experience in a relevant role or environment.
- Proven ability to build relationships and work effectively with cross functional teams.
- Comfortable using web metrics and data to deliver actionable trading insights.
- Clear understanding of customer behaviour and how to target specific audiences.
- A champion of testing and continuous improvement, regularly feeding in new development ideas.
- Strong knowledge of the eCommerce landscape and awareness of customer trends in different countries.
eCommerce Product Marketing Manager in Leicester employer: Next Careers
At NEXT, we pride ourselves on being an exceptional employer, offering a dynamic work environment at our Head Office in Enderby, Leicester. Our culture fosters collaboration and innovation, providing employees with ample opportunities for professional growth and development. With competitive salaries, exciting benefits, and a commitment to employee well-being, we ensure that our team members thrive both personally and professionally while contributing to our international eCommerce success.
StudySmarter Expert Advice🤫
We think this is how you could land eCommerce Product Marketing Manager in Leicester
✨Tip Number 1
Network like a pro! Reach out to people in the eCommerce space, especially those who work at NEXT or similar companies. A friendly chat can open doors and give you insider info on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your eCommerce projects and successes. This is a great way to demonstrate your expertise and passion for product marketing.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Be ready to discuss how you can improve their customer experience and drive sales. Tailor your answers to show you understand their specific needs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace eCommerce Product Marketing Manager in Leicester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the eCommerce Product Marketing Manager role. Highlight your relevant experience and skills that match the job description, especially around data analysis and product optimisation.
Craft a Compelling Cover Letter:Your cover letter should tell us why you're passionate about eCommerce and how your background makes you a great fit for our team. Use specific examples to showcase your achievements in previous roles.
Showcase Your Data Skills:Since this role involves analysing large datasets, be sure to mention any experience you have with tools like Google Analytics. We want to see how you've used data to drive decisions and improve customer experiences.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Next Careers
✨Know Your Numbers
As an eCommerce Product Marketing Manager, you'll need to be comfortable with data. Brush up on your Google Analytics skills and be ready to discuss how you've used data to drive decisions in the past. Prepare specific examples of how you've analysed market trends or optimised product performance.
✨Showcase Your Collaborative Spirit
This role requires working closely with various teams. Think of instances where you've successfully collaborated with cross-functional teams. Be prepared to share how you built those relationships and what the outcomes were. Highlight your communication skills and ability to work towards common goals.
✨Understand the Customer Journey
Demonstrate your understanding of customer behaviour and how it influences product marketing strategies. Prepare to discuss how you've tailored marketing efforts to different audiences or regions. Use examples that show your ability to enhance the customer experience through targeted strategies.
✨Be a Problem Solver
The role involves tackling challenges like sizing optimisation and return data analysis. Think of specific problems you've faced in previous roles and how you approached solving them. Show your proactive mindset and willingness to test new ideas for continuous improvement.
