At a Glance
- Tasks: Lead high-impact digital marketing campaigns and collaborate with media partners.
- Company: NEXT, a leading brand in eCommerce with a vibrant team culture.
- Benefits: Competitive salary, discounts, performance bonuses, and flexible working options.
- Other info: Dynamic role with opportunities for professional development and career growth.
- Why this job: Shape the digital strategy of a top brand while driving sales growth.
- Qualifications: Experience in digital marketing and strong analytical skills required.
The predicted salary is between 50000 - 60000 £ per year.
We are looking for a Digital Media Lead on a 12 Months FTC, maternity cover to join our eCommerce Digital Marketing team. Based at our Manchester Arndale Office with a competitive salary range of £50,000 - £60,000 and great benefits!
As a Digital Media Lead at NEXT, you will join our fast paced eCommerce team to spearhead the development and delivery of high impact, data driven performance marketing campaigns. Reporting to the Digital Media Manager, you will leverage your extensive multi channel expertise to maximise profitable customer acquisition and drive sales growth. You’ll act as a key collaborator, working hand in hand with our media agency and strategic partners to execute precise, results oriented projects at pace. If you are a project management pro with a passion for turning data into profit, this is your opportunity to shape the digital footprint of a leading brand.
What You’ll Take On:
- Plan and execute performance led digital marketing campaigns by working alongside key internal stakeholders to align media activity with our overarching commercial goals.
- Manage the day to day relationship with our media agency and key external stakeholders, ensuring all deliverables are met on time.
- Collaborate with global media partners to explore new and innovative opportunities, including beta tests and emerging platforms, to keep our strategy ahead of the competition.
- Work cross functionally with the marketing and commercial trading teams to ensure digital activity supports seasonal launches and brand priorities.
- Regularly present key campaign findings and strategic insights to the wider business, translating complex data into clear, actionable recommendations for future growth.
- Stay at the forefront of the digital media landscape, proactively identifying shifts in technology, privacy and consumer behavior to future‑prove our marketing efforts.
- Technical knowledge of performance marketing channels such as programmatic display, YouTube including audience segmentation would be an advantage.
You’ll be doing all this from our Manchester Arndale Office, this role currently offers 3 days a week in the office, and 2 from home.
What You’ll Bring:
- Proven years of experience in digital industries or an eCommerce environment.
- Experience of planning and optimising across performance digital media channels.
- Experience of managing search partners and/or agency relationships.
- Strong numeracy and excel skills.
- High attention to detail.
- Logical – finds it easy to problem solve.
- Collaborative and works well as part of a team.
- Strong technical knowledge is essential.
Benefits:
- 25% off most NEXT, MADE*, Lipsy*, Gap* and Victoria's Secret* products (*when purchased through NEXT)
- Company performance based bonus
- On-site Nursery available; OFSTED outstanding in all areas
- 10% off most partner brands & up to 15% off Branded Beauty
- Early VIP access to sale stock
- Access to fantastic discounts at our Staff Shops
- Restaurants with great food at amazing prices
- Access a digital GP and other free health and wellbeing services
- Free on‑site parking
- Financial Wellbeing - Save, track and enhance your financial wellbeing
- Apprenticeship - Grow and develop on the job whilst gaining a qualification
- Direct to Work - Discount online and instore, collect your items the next day for free from your place of work or local store
- Support Networks - Access to Network Groups to empower and celebrate each other
- Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more
Digital Channel Lead - Manchester - 12 Month FTC employer: Next Careers
NEXT is an exceptional employer, offering a dynamic work environment in the heart of Manchester. With a strong focus on employee growth and well-being, we provide competitive salaries, generous discounts, and access to a range of health and wellness services. Our collaborative culture encourages innovation and creativity, making it an ideal place for professionals looking to make a meaningful impact in the digital marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Channel Lead - Manchester - 12 Month FTC
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who might have insights into NEXT or similar companies. A friendly chat can sometimes lead to opportunities that aren’t even advertised!
✨Tip Number 2
Prepare for interviews by diving deep into NEXT’s digital campaigns. Show us you know what’s happening in the industry and how you can bring fresh ideas to the table. We love candidates who are proactive and passionate about their field!
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, drop a quick thank-you email to express your appreciation. It keeps you on our radar and shows us you’re genuinely interested in the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re keen on being part of the NEXT team. Let’s make it happen!
We think you need these skills to ace Digital Channel Lead - Manchester - 12 Month FTC
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Media Lead role. Highlight your experience in digital marketing and any relevant projects you've managed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background makes you the perfect fit. Don’t forget to mention your experience with performance marketing campaigns!
Showcase Your Data Skills:Since this role involves turning data into profit, make sure to highlight your analytical skills. Share examples of how you've used data to drive successful marketing strategies in the past. We love numbers as much as you do!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you on our radar. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Next Careers
✨Know Your Digital Media Inside Out
Make sure you brush up on the latest trends in digital marketing, especially performance marketing channels like programmatic display and YouTube. Be ready to discuss how you've used data to drive successful campaigns in your previous roles.
✨Showcase Your Project Management Skills
Prepare examples of how you've managed projects in fast-paced environments. Highlight your ability to collaborate with teams and external partners, ensuring that all deliverables are met on time. This will demonstrate your readiness for the role.
✨Be Ready to Present Insights
Since you'll need to present key campaign findings, practice translating complex data into clear, actionable recommendations. Think of a few examples where your insights led to significant improvements in campaign performance.
✨Stay Ahead of the Curve
Familiarise yourself with emerging platforms and shifts in consumer behaviour. Being proactive about industry changes shows that you're not just reactive but also forward-thinking, which is crucial for a Digital Media Lead.
