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- Tasks: Manage B2B paid media accounts, guiding clients and junior colleagues on LinkedIn strategies.
- Company: Cubaka is a dynamic agency focused on innovative digital marketing solutions.
- Benefits: Enjoy unlimited holiday, free breakfast, hybrid working, and a choice of tech.
- Why this job: Join a vibrant team, drive client success, and make an impact in the B2B space.
- Qualifications: 3+ years in paid social campaigns, strong analytical skills, and budget management experience required.
- Other info: Flexible hybrid model with a focus on diversity and continuous improvement.
The predicted salary is between 36000 - 60000 £ per year.
We operate a flexible hybrid remote model, with the option to work from both our London office (near Oxford Circus), two days per week and three days from home.
As a B2B Paid Media Account Manager at Cubaka, you will:
- Communicate Paid Media processes and best practices for B2B clients by leveraging your in-depth understanding of these concepts to explain them to clients and guide junior colleagues, especially on LinkedIn.
- Be the primary paid media point of contact for your assigned accounts, developing a deep understanding of each client's business goals.
- Translate these goals into actionable paid social objectives on LinkedIn, and occasionally on Meta, while managing expectations around expected results and the strategies required to achieve them.
- Own the paid media strategy and monthly paid media plans, overseeing the correct implementation and ongoing optimisations.
- Take full ownership of account and project planning, both internally and externally, while managing, tracking, and estimating agency revenue and timelines.
- Identify opportunities and address weaknesses on the client side, with a focus on driving revenue growth for your accounts.
- Contribute to putting together pitches/proposals for new clients to secure new business.
You will bring:
- At least 3 years of experience and an in-depth knowledge of working on paid social campaigns across key social platforms like LinkedIn and Meta, for B2B clients.
- Experience analysing platform data to draw meaningful conclusions and providing actionable recommendations.
- Experience in financial budgets & tracking.
- Foster a culture of proactivity within the team by encouraging and enabling their initiative.
And in return, Cubaka offers:
- Unlimited holiday (paid annual leave)
- Free breakfast in the office
- Perkbox - A rewards, perks and benefits platform
- Auto-enrolment pension (retirement benefit), with up to 8% contribution
- Regular socials and team-building sessions
- Annual salary review, quarterly performance reviews
- Choice of company Apple MacBook Pro or PC
- Hybrid office working (approx 2 days in the office, 3 days at home - flexible)
- Charity opportunities within working hours
Cubaka, part of the Brandwidth Group, recognises that managing diversity is a continuous process of improvement and not a one-off initiative. Therefore, we develop and review our diversity strategy on an annual basis to support the achievement of business goals, including ways of addressing the diverse needs of our clients. We take pride in keeping up to date with employment law and best practices when promoting equal opportunities and ensuring a diverse workforce.
B2B Paid Media Account Manager employer: Next 15
Contact Detail:
Next 15 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Paid Media Account Manager
✨Tip Number 1
Familiarise yourself with the latest trends and best practices in B2B paid media, especially on platforms like LinkedIn and Meta. This knowledge will not only help you during interviews but also demonstrate your commitment to staying updated in a fast-paced industry.
✨Tip Number 2
Network with professionals in the B2B paid media space. Attend industry events or webinars where you can connect with current employees at Cubaka or similar companies. Building these relationships can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific case studies from your previous work that highlight your ability to manage paid media campaigns effectively. Be ready to explain how you translated client goals into actionable strategies and the results you achieved.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've used data to drive decisions in past campaigns. Highlight any tools or methodologies you’ve employed to track performance and optimise strategies for better results.
We think you need these skills to ace B2B Paid Media Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with B2B paid media campaigns, especially on platforms like LinkedIn and Meta. Use specific examples that demonstrate your ability to manage accounts and drive revenue growth.
Craft a Compelling Cover Letter: In your cover letter, express your passion for paid media and how your skills align with the role at Cubaka. Mention your understanding of client business goals and how you can translate them into actionable strategies.
Showcase Analytical Skills: Include examples in your application that showcase your ability to analyse platform data and provide actionable recommendations. This is crucial for the role, so make it clear how you've done this in past positions.
Highlight Team Collaboration: Since the role involves guiding junior colleagues and fostering a proactive team culture, mention any relevant experiences where you've successfully collaborated with others or led a team to achieve common goals.
How to prepare for a job interview at Next 15
✨Know Your Platforms
Make sure you have a solid understanding of LinkedIn and Meta, as these are key platforms for the role. Be prepared to discuss specific campaigns you've managed and the results achieved, showcasing your expertise in B2B paid media.
✨Understand Client Goals
Demonstrate your ability to translate client business goals into actionable paid social objectives. Think of examples where you've successfully aligned strategies with client expectations and how you managed those relationships.
✨Showcase Analytical Skills
Be ready to talk about how you've used data analysis to inform your decisions in past campaigns. Prepare to share specific metrics or insights that led to successful outcomes, highlighting your analytical prowess.
✨Emphasise Proactivity
Cubaka values a proactive culture, so come prepared with examples of how you've encouraged initiative within your team. Discuss any strategies you've implemented to drive revenue growth and address client weaknesses effectively.
