At a Glance
- Tasks: Lead marketing initiatives and drive engagement within the semiconductor community.
- Company: Join Nexperia, a global leader in semiconductor development with a dynamic culture.
- Benefits: Competitive salary, inclusive environment, and opportunities for professional growth.
- Other info: Be part of a diverse team committed to innovation and excellence.
- Why this job: Make an impact in a cutting-edge industry while developing your skills and career.
- Qualifications: Bachelor's degree in Engineering and 5 years of B2B marketing experience required.
The predicted salary is between 49500 - 60500 £ per year.
Nexperia is a world-class company in semiconductor development and in-house production. We form a global network of talent, with passion and performance, perseverance and professionalism. Join TeamNexperia and become part of a leading company that supports, rewards and challenges you equally, in a dynamic environment, working for world-class results.
The role of the Marketing Excellence Manager is to embrace the overall Business Group’s MOS Discretes marketing community, both globally and regionally, in any cross-functional and cross-regional activities and to lead a small team of marketing excellence engineers for special projects and marketing initiatives and a marketing assistant for internal and external marketing communication.
What you will do:
- Create & curate content to drive Awareness | Interest | Desire | Action (AIDA) within the design engineering communities of our customers & prospects.
- Conceive and execute internal communications programs to ensure regional teams are always up-to-speed on the strategies of the Business Group.
- Advise Product Groups on product positioning, ensuring NPI programs are suitably differentiated from the competition and consistent with the overall BG marketing strategy.
- Organize and lead marketing campaigns to push selected portfolios into the market, in the context of an expanding and increasingly sophisticated portfolio.
- Support the Business Group's strategy team as required, e.g. preparing for strategic alignments, planning for new ventures, due diligence activities, etc.
- “Oil the wheels” of the business, driving ad-hoc marketing initiatives as necessary.
- Represent Nexperia and the Business Group at (virtual) events, seeking speaker opportunities to increase our visibility in the market.
- Work across Regional Marketing & Product Group teams to help grow Business Group sales and drive customer expansion.
- Build relationships with marketing professionals across Nexperia, seeking new ideas, synergies and sharing best practice.
- Ensure product & application demos are “on message” and support the marketing strategy.
- Member of Business Group's Global Marketing Leadership Team.
- Build, lead and inspire a small team to support the goals of the function.
What you will need:
- Bachelors Degree or equivalent in Electrical/Electronic Engineering or similar discipline.
- Minimum 5 years experience in B2B marketing, including application of marketing tools and methodologies and understanding of key business metrics.
- Knowledge about electronics, preferable power semiconductors with electronic product design and design-in processes, including component selection & qualification.
- Preferably knowledge in programming, data analytics and management.
- Excellent communication, influencing, and relationship building skills.
- Highly self-motivated and results driven; continuous improvement mentality; team player.
- Willingness to travel.
- Excellent written and verbal communication skills in English.
- Experience in automotive, industrial and commercial applications is a plus.
Nexperia is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.
Nexperia’s management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, TeamNexperian’s activities, access to facilities and programs and general treatment during employment.
As an equal-opportunity employer, Nexperia values diversity not just because it is the right thing to do but because diverse teams perform better. We are dedicated to being inclusive, and a proof point of this dedication is that we were the main partner of the very first Dutch Paralympic Team NL House during the Paris 2024 Paralympic Games. Our recruitment process is inclusive and accessible to all, and we consider all applicants fairly, as well as providing a safe work environment and reasonable adjustments where requested. In addition, we offer our colleagues the possibility to join employee resource groups such as the Pride Network Group or global and local Women's groups. Nexperia is committed to increasing women in management positions to 30% by 2030.
Marketing Excellence Manager - BG MOS Discretes in Manchester employer: Nexperia
At Nexperia, we pride ourselves on being an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration. As a Principal Modelling Engineer, you will benefit from competitive remuneration, extensive professional development opportunities, and a strong commitment to diversity and inclusion. Our hybrid working policy, generous leave entitlements, and focus on corporate social responsibility make Nexperia a rewarding place to advance your career while contributing to cutting-edge technologies in the semiconductor industry.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Excellence Manager - BG MOS Discretes in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nexperia and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nexperia are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nexperia on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nexperia. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Excellence Manager - BG MOS Discretes in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nexperia. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Nexperia:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nexperia’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Nexperia
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nexperia will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Nexperia, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.