Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Drive monetisation strategies for a cutting-edge cloud and AI platform.
- Company: Leading international business software vendor with a focus on innovation.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Join a strategic role that influences product-market fit in a modern tech landscape.
- Why this job: Shape the future of AI-driven services and make a real impact on commercial growth.
- Qualifications: 5-10+ years in Product Marketing with experience in monetising platforms.
The predicted salary is between 60000 - 80000 ÂŁ per year.
We are partnering with a leading international business software vendor to hire a Product Marketing Manager for a high-impact role focused on commercialising a central cloud and AI platform used across a broad customer base. This is an exciting opportunity for a commercially minded product marketer who knows how to turn platform usage into paid adoption, customer expansion, and long-term value.
In this role, you will shape how customers move from platform access into higher-value cloud services, shared services, cross-sell opportunities, and AI-driven offerings. You will play a key role in defining monetisation strategy, protecting paywall integrity, and helping the business scale platform-led growth across products and regions.
What you’ll be doing:
- Define usage-led monetisation strategies that drive paid adoption and expansion
- Establish the usage signals and criteria that predict conversion beyond simple access metrics
- Own the free vs paid value architecture, including paywall and upgrade logic
- Design customer expansion journeys across cloud services, shared services, and AI-based offerings
- Prioritise ICPs and segments with the strongest monetisation potential
- Shape platform positioning and upgrade narratives for internal commercial teams and partners
- Define “next best service” logic based on customer usage and outcomes
- Track and optimise performance across usage, conversion, and expansion metrics
- Identify risks to monetisation scalability, conversion predictability, and paywall effectiveness
What we’re looking for:
- 5–10+ years in Product Marketing or a related GTM role
- Experience monetising platforms, cloud services, or AI-enabled products
- Proven success driving usage → conversion → expansion
- Experience working across multi-product or portfolio environments
- Strong commercial thinking with an evidence-led approach
- Confidence working cross-functionally with Product, Sales, and Finance
- Comfortable operating in ambiguous, evolving environments
Nice to have:
- Experience in ERP or vertical business software markets
- Exposure to tiered, usage-based, or paywalled monetisation models
Why this role stands out:
This is a strategic opportunity to help shape a platform into a true commercial growth engine. You’ll have the chance to influence monetisation at platform level, drive AI-related expansion, and help define what strong product-market fit looks like in a modern cloud and AI environment.
If you’re a product marketer who combines commercial instinct with analytical rigour, we’d love to hear from you.
Senior Product Marketing Manager in England employer: NewVerus
Contact Detail:
NewVerus Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager in England
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Product Marketing Manager role.
✨Tip Number 2
Prepare for interviews by researching the company and its products. We want you to be able to discuss how you can drive usage to conversion and expansion. Show them you’re not just another candidate; you’re the one they need!
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate your experience in monetising platforms and driving customer journeys. We suggest rehearsing with a friend or in front of a mirror until you feel confident.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Product Marketing Manager in England
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Product Marketing Manager. Highlight your experience in monetising platforms and driving customer expansion, as these are key aspects of the job.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share specific examples of how you've successfully driven usage to conversion in previous roles, and don’t forget to show your passion for AI and cloud services!
Showcase Your Commercial Acumen: We want to see your strong commercial thinking in action! Include metrics and results from your past experiences that demonstrate your ability to shape monetisation strategies and drive growth.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at NewVerus
✨Know Your Product Inside Out
Before the interview, dive deep into the company's platform and AI offerings. Understand how they work, their unique selling points, and how they fit into the market. This knowledge will help you articulate your ideas on monetisation strategies and customer expansion journeys.
✨Prepare Real-World Examples
Think of specific instances from your past experience where you've successfully driven usage to conversion and expansion. Be ready to discuss these examples in detail, highlighting your role, the challenges faced, and the outcomes achieved. This will demonstrate your hands-on expertise in product marketing.
✨Understand the Metrics
Familiarise yourself with key performance indicators relevant to the role, such as usage signals, conversion rates, and expansion metrics. Be prepared to discuss how you would track and optimise these metrics to ensure the success of the platform's monetisation strategy.
✨Show Your Commercial Mindset
During the interview, emphasise your commercial thinking and evidence-led approach. Discuss how you would prioritise ideal customer profiles and segments for monetisation potential, and be ready to share your thoughts on protecting paywall integrity while driving growth.