Digital Marketing Manager in Kingston Bagpuize

Newton supports clients to deliver on their strategic transformation outcomes across the public and private sectors, unlocking complexity to create meaningful and lasting impact. We have throughout our 20+ year history, shaped and delivered hundreds of programmes across public sector organisations, defence and infrastructure organisations, and retail and consumer goods clients. This work has delivered real and lasting impact, including better value offerings for consumers, improving patient outcomes, customer satisfaction and employee engagement as well as profit improvements such as delivering over £1.5 billion savings on a national defence programme, and over £800m savings in the public sector.

Key Responsibilities

• Accountable for the performance and success of Newton's corporate digital channels (website and social media).
• Develop a digital marketing strategy in partnership with target audience leads across our brand and marketing teams to build Newton's digital presence in a way that supports commercial success.
• Translate Newton-wide marketing objectives into channel-specific plans (website, SEO, paid, social).
• Optimize user journeys across static content (market pages, brand level pages, capability & propositions) & dynamic content (thought leadership, blogs, reports & case studies).
• Own the website roadmap, prioritising improvements based on client needs, data, and business priorities.
• Manage external digital suppliers on technical, content and design delivery.
• Establish and embed workflow and best practices including accessibility standards.
• Digital channel reporting, resource & budget management.
• Optimise performance based on cost, quality, and engagement metrics.
• Own and manage Newton's SEO efforts to support discoverability in line with our target market campaign efforts and Newton level.
• Ensure GDPR-compliant data capture and consent management.

Requirements

• Substantial experience as a Digital Channel Manager, Digital Marketing Manager, or similar role with proven experience of scoping and delivering significant website development projects, commissioning and managing external digital suppliers.
• Fantastic relationship building skills with the ability to influence matrix-style across multiple levels of seniority, expertise and digital capability.
• Expertise as an online content creator and editor with knowledge of accessibility standards in digital communications.
• Strong experience of working with, and advising B2B business on channel and content strategy.
• Sound technical knowledge of CMS technologies, HTML & CSS.
• Experience working with both design & development teams, and understanding technical constraints.
• Sound understanding of UX/UI design tools.
• Experience of integrating websites with CRM.
• Proven track record in complex programme / project management.
• Experience in B2B digital communications, website development and management are essential.
• Experience in management consulting / professional services environments preferred.
• Analytical skills with a great attention to detail.

Benefits

Newton maximises the potential of our people, whether in client-based consulting roles, or in head office functions. The prospects for career and personal development in this role are no exception. Our business continues to grow, through our historically effective organic recruitment model and in addition our recent acquisitions and commitment to international expansion. This business growth, alongside our continual striving to add more value from every function of the business creates significant opportunities for those with the right capabilities and attitudes.

Supporting you starts from day one. New joiners often highlight the Newton energy and support they first encounter in the recruitment process and that continues through into their time at Newton. Once in role, you'll get support from several sources - from stretching projects, on-the-job feedback and developmental guidance from senior leaders. You'll have a dedicated and consistent Development Manager to support your career progression. You'll receive regular appraisals and annual pay reviews.

We offer a highly competitive salary (£55,000 - £65,000) and our generous benefits package includes Life Assurance, Income Protection, pension contributions and 28 days holiday (not including bank holidays). We also operate profit share and equity schemes so that our people share in the success of the business. The profit share bonus is based on company performance and typically paid out in March and September. Joining us also brings many social benefits. We have a full social calendar with Spring activity days, Christmas events, a 2-day Summer event and 4 Newton-sponsored weekends a year.