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- Tasks: Create engaging digital content and manage social media for a historic sport.
- Company: Join the governing body of amateur jumps horse racing in the UK.
- Benefits: Flexible working, free event access, and a chance to build your portfolio.
- Why this job: Help modernise a cherished sport while showcasing your creativity.
- Qualifications: Marketing graduate with experience in content creation and social media.
- Other info: Dynamic role with opportunities for growth in a rural sports environment.
The predicted salary is between 30000 - 42000 £ per year.
About the company.Thegoverning body of amatuer jumps horse racing in the UK, overseeing a cherished grassroots sport with deep roots in rural communities, on a mission to modernise and grow the sports audience while preserving its heritage. They are now looking for a creative and proactive Digital and Content Marketing Executive to join their small but ambitious team.
The Role.As the Digital and Content Marketing Executive, you\’ll support the planning, creation and delivery of engaging digital campaigns and content across multiple platforms. Youll help promote the sport to new and existing audiences, support race meetings and stakeholders, and contribute to the evolution of their digital presence, including the rollout of a new website and brand identity. You will be involved in:
- Content Creation:
- Produce engaging and high-quality digital content (social posts, videos, blogs, reels, infographics) tailored to different audiences (racegoers, owners, riders, families, etc.).
- Assist in creating seasonal and event-specific content plans.
- Support the development of video content, race day highlights and blue mic interviews.
- Help manage and grow the GB Pointing social media channels (Instagram, Facebook, TikTok, X, YouTube).
- Monitor trends and contribute creative ideas to increase engagement and reach.
- Schedule and publish posts.
- Assist in updating and maintaining content on the new website (WordPress).
- Write articles to feature on the website.
- Help develop and deliver email newsletters and stakeholder communications.
- Support integrated digital campaigns and seasonal education initiatives.
- Assist fixture and area secretaries with digital promotion resources and content templates.
- Track and report on digital campaign performance across platforms.
- Suggest improvements and optimisations based on data insights.
PWhat are we looking for?
Essential:
- Marketing Graduate with around 12 months experience in a marketing, content or digital comms role.
- Strong writing and copy-editing skills.
- Proficiency in using major social media platforms and tools (e.g., Meta Business Suite, Canva, CapCut).
- Familiarity with website CMS (e.g., WordPress) and email marketing tools (e.g., Mailchimp).
- Ability to shoot and edit basic video content (Reels, Shorts, etc.).
- Strong organisational skills and ability to manage multiple priorities.
- A self-starter with enthusiasm for rural sport and countryside culture.
Desirable:
- Experience working in sport, equestrian or rural/agricultural events.
- Knowledge of the point-to-point or horse racing industry.
- Basic graphic design skills and video editing experience (e.g., Canva, CapCut, Adobe tools).
Why Join?
- Be part of the team modernising and growing a historic sport.
- Work in a dynamic and varied role with real creative input.
- Flexible, remote-friendly working environment.
- Free access to point-to-point events and involvement in race days.
- Opportunity to build a standout portfolio of content and campaigns.
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Content Marketing Executive employer: Newton Blue
Contact Detail:
Newton Blue Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Executive
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content marketing work. Whether it's social media posts, blogs, or videos, having tangible examples will make you stand out when you chat with hiring managers.
✨Tip Number 3
Be proactive! Don’t just wait for job listings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest. A friendly email can go a long way in getting noticed.
✨Tip Number 4
Stay updated on trends! Follow industry news and social media trends related to content marketing and horse racing. This knowledge will not only help you in interviews but also show your passion for the role and the sport.
We think you need these skills to ace Content Marketing Executive
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can produce high-quality content, so make sure your application reflects that.
Tailor Your Content: Don’t just send a generic application! Tailor your CV and cover letter to highlight your experience in digital marketing and content creation. Mention specific projects or campaigns you've worked on that relate to the role – it’ll show us you’re genuinely interested.
Highlight Your Skills: Make sure to emphasise your writing and copy-editing skills, as well as your proficiency with social media platforms and tools. We want to see how you can contribute to our digital presence, so don’t hold back on showcasing your relevant skills!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you’re keen to be part of our team right from the start!
How to prepare for a job interview at Newton Blue
✨Know Your Audience
Before the interview, take some time to research the governing body and its audience. Understand who they are trying to reach with their content and campaigns. This will help you tailor your responses and show that you're genuinely interested in promoting the sport to the right people.
✨Showcase Your Creativity
Prepare examples of your previous work that demonstrate your creativity in content creation. Whether it's social media posts, videos, or blogs, be ready to discuss how you approached each project and the impact it had. This is your chance to shine and show how you can contribute to their digital presence.
✨Familiarise Yourself with Tools
Make sure you're comfortable with the tools mentioned in the job description, like WordPress, Mailchimp, and social media management platforms. If you have experience with Canva or video editing software, be prepared to discuss how you've used these tools effectively in past roles.
✨Be Ready to Discuss Trends
Stay updated on current trends in digital marketing and social media, especially within the sports industry. Be prepared to share your thoughts on what strategies could work for their audience and how you would approach increasing engagement across their channels.