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- Tasks: Lead digital content strategy and grow online subscription audiences.
- Company: Join Newsquest Media Group, a leading regional news publisher in the UK.
- Benefits: Enjoy 25 days holiday, pension contributions, gym discounts, and more perks.
- Why this job: Be part of an exciting newsroom, creating impactful stories for local communities.
- Qualifications: NCTJ-qualified journalist with newsroom experience and a flair for storytelling.
- Other info: Opportunity for career progression and ongoing training in a dynamic environment.
The predicted salary is between 36000 - 60000 £ per year.
Application Deadline: 25 July 2025
Department: Editorial
Employment Type: Permanent
Location: Colchester
Reporting To: Laura Adams
Description: Newsquest Media Group seek a talented and dynamic Digital Audience and Content Editor with a passion and drive to take our digital content strategy to the next level.
Key Responsibilities:
- The role of Digital Audience and Content Editor is one of the most exciting in the newsroom, and the successful applicant will play a leading role in growing our online and digital subscription audiences.
- You should be an NCTJ-qualified journalist with newsroom experience, great ideas and the ability to source the best stories which will engage a range of different audiences in north Essex.
- You will be a team player who will collaborate with the rest of the news team to create the best content plans for our digital platforms.
North Essex is one of the most exciting regions for local journalism, and we are proud to have been at the forefront of the country’s most memorable stories - from our daily live blogs of the trial of Luke D’Wit to Nigel Farage winning his first seat in Parliament. This is a great opportunity for an experienced senior reporter looking to progress their career, or someone currently working on a newsdesk who is looking for a new challenge.
Skills, Knowledge & Expertise:
- Be a team player with the ability to inspire and enthuse a team.
- Drive our digital content agenda.
- Be creative and innovative with plenty of ideas.
- Thrive working under pressure, including reacting to breaking news.
- Understand the how and why of search and social.
- Know who is reading our stories, where and why, using data and analytics.
- Create the right mix of content for the right time of day and platform.
- Understand multiple social media platforms and audiences.
- Know exactly what makes a story and be able to pitch ideas to the head of news.
- Have a sound knowledge of media law and IPSO’s code of conduct.
Job Benefits:
- Contributory Pension.
- Perks and discounts both in-store and online.
- 25 days paid holiday, statutory bank holidays and your birthday day off.
- Structured career progression, ongoing training and development opportunities.
- Discounted gift vouchers.
- Discounted Gym membership.
- Cycle to Work scheme.
- Mental Health and Employee Support via Telus Health.
- Eye test vouchers plus £50 towards new glasses.
- Annual volunteer charity day.
About Newsquest Media Group: We are a media company with a difference. We are committed to bringing a voice to your region by investing in a passionate team of journalists who proudly serve their communities by sharing authoritative news that readers trust. Our sales teams provide local businesses with highly responsive digital advertising and marketing solutions. We are one of the largest regional news publishers in the UK and have a portfolio of more than 250+ local news brands and magazines online and in print. With an online audience of 41 million users a month and 7 million readers a week in print, our content is read by a substantial proportion of the UK population. In addition to our local news brands, we own a number of digital pure play and specialist media businesses such as s1jobs and s1homes, Exchange & Mart, and Newsquest Specialist Media. We also own LOCALiQ, an award-winning digital marketing agency that specialises in driving more leads, increasing online growth and generating return on marketing investment on behalf of thousands of UK SMBs.
Digital Audience and Content Editor employer: Newsquest Media Group
Contact Detail:
Newsquest Media Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Audience and Content Editor
✨Tip Number 1
Familiarise yourself with the latest trends in digital journalism and content strategy. Understanding what engages audiences online will help you demonstrate your knowledge during interviews and discussions.
✨Tip Number 2
Network with professionals in the industry, especially those who work in local journalism or at Newsquest Media Group. Attend relevant events or join online forums to connect with others and gain insights into the company culture.
✨Tip Number 3
Showcase your ability to analyse data and audience engagement metrics. Be prepared to discuss how you've used analytics in past roles to drive content decisions and improve audience reach.
✨Tip Number 4
Prepare a portfolio of your best work that highlights your storytelling skills and creativity. Include examples that demonstrate your understanding of different platforms and how you’ve tailored content for various audiences.
We think you need these skills to ace Digital Audience and Content Editor
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital content creation and audience engagement. Emphasise any NCTJ qualifications and newsroom experience, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital journalism and your understanding of the local audience in north Essex. Include specific examples of how you've driven digital content strategies in the past.
Showcase Your Creativity: In your application, include ideas for potential stories or content strategies that could engage the audience. This will demonstrate your creativity and understanding of what makes compelling content.
Highlight Data-Driven Insights: Mention any experience you have with using data and analytics to inform content decisions. This is key for the role, so be sure to provide examples of how you've used insights to grow an audience.
How to prepare for a job interview at Newsquest Media Group
✨Showcase Your Storytelling Skills
As a Digital Audience and Content Editor, your ability to tell compelling stories is crucial. Prepare examples of your past work that highlight your storytelling prowess and how you've engaged different audiences.
✨Demonstrate Your Understanding of Digital Trends
Familiarise yourself with the latest trends in digital journalism and content strategy. Be ready to discuss how you can leverage data and analytics to drive audience engagement and tailor content for various platforms.
✨Prepare for Team Collaboration Questions
Since this role requires teamwork, think of instances where you've successfully collaborated with others. Be prepared to share how you inspire and motivate your team to achieve common goals.
✨Know Your Audience
Research the demographics and interests of the audience in north Essex. Be ready to discuss how you would create content that resonates with them and drives subscriptions, showcasing your understanding of local journalism.
