SEO Manager in London

Your role: You will help develop and deliver on the UK e-commerce team’s audience growth strategy across all verticals on TalkSport. Working with the Commercial Audience Lead, TalkSport editorial team, and Partnerships Lead, the SEO and Audience Executive will assist with defining and implementing all audience-related strategies, with a special focus on SEO, to increase traffic and revenue to all commercial content.

Day to day you will:

• Help to define and deliver SEO and audience strategies for UK e-commerce projects (Organic, Discover, Social, Newsletters, and Internal Traffic).
• Support the ecommerce team with SEO-related queries, ensuring SEO best practices are being followed.
• Identify emerging shopping trends and provide team members with content ideas and keywords, and help them flesh out the content strategy.
• Monitor Google updates and algorithm changes, updating SEO guides and providing guidance to team members.
• Regularly carry out competitor analysis and identify new opportunities and ways to optimise existing strategy.
• Closely monitor the traffic and revenue performance of ecommerce content by carrying out monthly audits.
• Own audience data insights across ecommerce projects and share with team and wider stakeholders.
• Research and recommend SEO updates for existing ecommerce content.
• Help to create SEO content plans for Partnership campaigns and key seasonal ecommerce events.
• Support with the internal link-building strategy for ecommerce content.

What we’re looking for from you:

• SEO/Audience experience in a newsroom or similar environment.
• Good understanding of affiliate marketing.
• Data-driven with strong analytical skills.
• Experience using WordPress would be beneficial.
• In-depth knowledge of on-page SEO, with a general interest in SEO and audience trends.
• Experience working with SEMRush (or similar), Google Search Console, and Google Trends research tools.
• Good knowledge of the latest SEO developments and algorithmic changes.
• Effective project management and experience working with many stakeholders (Editorial, SEO/Audience, Commercial) to deliver strategy.
• Can confidently translate and crystalise key SEO information (Core Web Vitals) and share with wider teams.
• Genuine interest in ecommerce.
• Strong SEO editing and digital headline writing skills.

We are News UK: One of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio, Talk and Virgin Radio UK, and we have market-leading local radio stations across Ireland. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multiplatform brands are home to a plurality of opinion, representing the diverse communities we serve. News UK is wholly owned by News Corp.

Life at News: Driven by passion, guided by principles and acting with purpose. We represent, reflect and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information. To do this, we believe our employees must represent different backgrounds, perspectives and experiences. We strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity, Equity and Inclusion Strategy, which focuses on three main priorities - attracting talent from a wider, more representative pool, developing equity programmes to drive better representation in our leadership, and ensuring diversity and inclusivity in our workforce as well as the journalism and content we produce.

Benefits: Some of our benefits include:

• Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks.
• Wide range of training available, plus full LinkedIn Learning access.
• Private medical insurance including coverage for pre-existing conditions.
• Discounted gym memberships, free ClassPass at Home, weekly virtual yoga classes.
• ‘Bikes for Work’ and ‘Electric Car’ scheme.
• Up to 60% discount on Harper Collins books.
• Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities.
• Access to wellbeing benefits such as EAP, physio/massage and counselling.
• A generous pension scheme with employer contributions of up to 5%.
• 25 days holiday, plus bank holidays and up to 4 volunteering days per year.

We want to ensure that everyone has the opportunity to perform to their best when applying for a role. If you would like to receive any information in a different way or for us to do anything differently to support you apply for any of our roles please contact us on (email protected).