Integrated Campaign Manager

Job Description

We are News Broadcasting: Driving digital innovation, our people create award-winning audio, TV and video content for millions of people across the UK, Ireland and beyond. Life sounds good with Virgin Radio – home to The Chris Evans Breakfast Show. talkSPORT , the world’s biggest sports radio station, delivers the very best live sport and analysis and is an official broadcaster of the Premier League. Launched in June 2020 Times Radio brings together the peerless journalistic expertise of The Times and The Sunday Times with world-class broadcast talent including John Pienaar and Aasmah Mir. Plus Talk The Home Of Common Sense, hosting Mike Graham and Julia Hartley-Brewer.

The Team: We are the News Broadcasting Marketing team, dedicated to building campaigns, creativity, media planning and growing our broadcasting brands – including talkSPORT, Virgin Radio and Talk.

Your Role: As the Integrated Campaign Manager for News Broadcasting you will be dedicated to creating and driving our paid competitions strategy forwards. Sitting firmly in the marketing team, the role will require a hands-on self-starter to develop and bring our campaign strategy to life across our various Broadcasting Brands. You’ll be the go-to person for all things competitions, liaising daily with our programming, commercial and legal teams to ensure we plan and execute our campaigns in a creative and timely manner, whilst maximising our business objectives.

Day to day you will:

• Lead and execute our paid competitions across talkSPORT, Virgin Radio and Talk

• Be the key go-to person for all things competitions related, working extremely closely with various teams across the business

• Drive creativity across our future competitions, constantly thinking how we can bring them to life with our various talent and brands, such as Chris Evans for Virgin Radio and Alan Brazil for talkSPORT

• Analyse and optimise all of our campaigns, working hand-in-hand with our provider, Fonix, to deliver best-in-class campaigns that maximise business outcomes

• Launch and execute all new campaigns but own the roadmap for future competitions, including working with Programming and Commercial teams to source exciting prizes, which is a vital part of our ongoing strategy

• Ensure our competitions are compliant and legal having a consistent dialogue with the various teams

• Maximise digital channels across our websites, apps and CRM.

What we’re looking for from you:

• You are proactive and can pivot at pace, but remain focused in a fast-paced environment with multiple deliverables

• A previous background in marketing, campaign management would be required, and even better if you have paid competitions experience (but it’s not essential!)

• A people person – excellent stakeholder management skills, ability to engage with colleagues at all levels of seniority and drive our campaigns forward with multiple departments

• A strong commercial acumen, with a proactive approach on surfacing the paid competitions’ contribution to organisational targets

• Strong communication skills across the organisation, keeping stakeholders updated on the project status, clarity in briefing and articulating expectations from all stakeholders

What\’s in it for you?

We love our business and what we do. We want you to love work as much as we do so we promise to offer on-the-job training and development enabling you to be the best you can be.

Life at News: At News UK our people are our heartbeat – they are the driving force behind our brands and we want to enable people to thrive. Some of us work flexibly, in many different ways. We encourage you to talk to us about the flexibility you would like. Many of us work in a hybrid way between one of the News UK & Ireland offices and remotely.

We champion diversity and inclusion , we strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity Board, D&I strategy & training, creating more diverse content and our intern and apprenticeship programmes. We also have 11 employee-led networks.

We take pride in looking after our amazing talent at News UK supporting the Health and Wellbeing of our staff. Some of what we offer includes:

• A generous pension scheme with employer contributions of up to 5%;

• 25 days holiday and up to 4 volunteering days per year;

• Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks;

• Wide range of training available, plus full LinkedIn Learning access.

W e want to ensure that everyone we meet has the opportunity to perform to their best when interviewing. Please let us know, at any stage, whether you require any reasonable adjustments during the recruitment process, and we will do our best to accommodate.

News UK is an official partner of the Journalism Diversity Fund, founder of the Journalism and Disability Forum, and proud member of the Valuable 500. At News UK, we will continue to promote an inclusive and diverse workplace, to help people with visible and non visible disabilities create careers in media and aim to make our content accessible to all.

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