At a Glance
- Tasks: Create engaging campaigns for popular radio brands and drive audience growth.
- Company: Join a leading news broadcasting team known for innovation and creativity.
- Benefits: Enjoy private medical insurance, gym discounts, and exclusive events.
- Other info: Dynamic work environment with opportunities for personal and professional growth.
- Why this job: Make an impact in the media industry while developing your marketing skills.
- Qualifications: Experience with marketing automation platforms and a passion for data-driven strategies.
The predicted salary is between 30000 - 40000 £ per year.
We are News Broadcasting: Driving digital innovation, our people create award-winning audio, TV and video content for millions of people across the UK, Ireland and beyond. Life sounds good with Virgin Radio - home to The Chris Evans Breakfast Show. talkSPORT, the world’s biggest sports radio station, delivers the very best live sport and analysis and is an official broadcaster of the Premier League. Launched in June 2020, Times Radio brings together the peerless journalistic expertise of The Times and The Sunday Times with world-class broadcast talent including John Pienaar and Aasmah Mir. Plus Talk, The Home Of Common Sense, hosting Jeremy Kyle and Julia Hartley-Brewer.
The Team: We are the News Broadcasting Marketing team, dedicated to building campaigns, creativity, media planning and growing our broadcasting brands - including talkSPORT, Virgin Radio and Talk.
Your Role: As CRM Executive, reporting to the CRM Lead, you will work across our popular and dedicated radio brands - talkSPORT and Virgin Radio, plus Talk. Supporting the wider team, you will be responsible for building engagement plans that drive acquisition for our online competitions business, driving core revenue targets. You will have access to cutting edge data and marketing technology to engage with customers on a personalised cycle and build audiences. You will also be responsible for driving players for talkSPORT’s new free-to-play game, launching in 2026, building engagement from our listeners and pointing towards our betting brand, talkSPORT BET. Lastly, you will also support the CRM Lead on wider campaigns that drive engagement for our other radio brands, Virgin Radio and Talk.
Day to day you will:
- Support on comms to drive acquisition and retention of our new online competitions website, driving core revenue targets.
- Support with comms on our brands event calendar with key tentpole moments in sport, news and entertainment.
- Build and drive players to our new talkSPORT free-to-play game.
- Support campaigns and initiatives to recruit into News Broadcasting's in house audience panel, The Dugout.
- Work collaboratively with Data and Insight on customer centric data projects.
- Support wider Betting and Gaming initiatives to drive talkSPORT audiences into our betting brand, talkSPORT BET.
- Support wider campaigns to build engagement from our talkSPORT, Virgin Radio and Talk listeners.
- Build and manage CRM campaigns utilising Adobe, CDP’s and other CRM tools.
What we’re looking for from you:
- Technical Proficiency: At least 1 year of hands‑on experience with an ESP or Marketing Automation platform (e.g., Adobe Campaign, Braze, Iterable, Salesforce Marketing Cloud).
- Data Logic: A strong understanding of relational databases, audience segment building and logic required for journey orchestration.
- Attention to Detail: High standards for QA and testing.
- Stakeholder Communication: Ability to translate technical CRM concepts into clear updates for non‑technical stakeholders.
- Agility: You can pivot at pace and remain focused in a fast‑paced environment with multiple technical deliverables.
If you think you have what it takes but don’t tick every requirement on the list, please do apply. We recognise that considering someone’s potential as well as their experience is a great way to hire. We want to hear from people who have a passion to learn and develop.
Benefits:
- Private medical insurance including coverage for pre‑existing conditions.
- Discounted gym memberships, free ClassPass at Home, weekly in person/ virtual exercise classes.
- ‘Bikes for Work’ and ‘Electric Car’ scheme.
- Up to 60% discount on Harper Collins books.
- Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks.
- Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times.
- Weekly virtual panel chats with top journalists and celebrities.
- Access to wellbeing benefits such as EAP, physio/massage and counselling.
- A generous pension scheme with employer contributions of up to 5%.
- Wide range of training available, plus full LinkedIn Learning access.
- 25 days holiday, plus.
CRM Executive in London employer: News Broadcasting
At News Broadcasting, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and innovation. As a CRM Executive, you'll benefit from cutting-edge technology, extensive training opportunities, and a supportive team environment, all while contributing to our award-winning brands like talkSPORT and Virgin Radio. With generous benefits including private medical insurance, discounted gym memberships, and access to exclusive events, we are committed to your personal and professional growth in a dynamic industry.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Executive in London
✨Tip Number 1
Get to know the company inside out! Research News Broadcasting, their brands like talkSPORT and Virgin Radio, and understand their audience. This will help you tailor your conversations during interviews and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info about the company culture and even lead to referrals, which can be a game-changer in landing that CRM Executive role.
✨Tip Number 3
Prepare for the interview by practising common questions related to CRM and data management. Think about how your skills align with their needs, especially around driving engagement and acquisition. We want to see you shine!
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it’s a great chance to reiterate why you’re the perfect fit for the CRM Executive position.
We think you need these skills to ace CRM Executive in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the CRM Executive role. Highlight your experience with marketing automation platforms and any relevant data projects you've worked on. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how you can contribute to our team. Don’t forget to mention your love for audio and broadcasting – it’s a big part of who we are at News Broadcasting.
Show Off Your Data Skills:Since this role involves working with data, make sure to showcase your understanding of audience segmentation and journey orchestration. We’re keen to see how you can leverage data to drive engagement and revenue for our brands.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any updates from us. We can’t wait to hear from you!
How to prepare for a job interview at News Broadcasting
✨Know Your CRM Tools
Make sure you’re familiar with the specific ESP or Marketing Automation platforms mentioned in the job description, like Adobe Campaign or Salesforce Marketing Cloud. Brush up on your technical skills and be ready to discuss how you've used these tools in past roles.
✨Showcase Your Data Skills
Prepare to talk about your experience with data logic and audience segmentation. Think of examples where you’ve successfully built customer journeys or campaigns based on data insights. This will demonstrate your ability to drive engagement effectively.
✨Communicate Clearly
Since you'll need to translate technical concepts for non-technical stakeholders, practice explaining complex ideas in simple terms. You might even want to prepare a few scenarios where you’ve done this before, as it shows your communication skills are on point.
✨Be Ready to Adapt
The role requires agility in a fast-paced environment, so think of examples from your previous jobs where you had to pivot quickly or manage multiple projects at once. Highlighting your adaptability will show that you can thrive in their dynamic setting.
