At a Glance
- Tasks: Create engaging campaigns for popular radio brands and drive audience growth.
- Company: Join a leading news broadcasting team known for innovation and creativity.
- Benefits: Enjoy private medical insurance, gym discounts, and generous holiday allowances.
- Other info: Dynamic work environment with opportunities for personal and professional growth.
- Why this job: Be part of exciting projects with top brands like talkSPORT and Virgin Radio.
- Qualifications: Experience with marketing automation platforms and strong data skills required.
The predicted salary is between 30000 - 40000 £ per year.
We are News Broadcasting: Driving digital innovation, our people create award-winning audio, TV and video content for millions of people across the UK, Ireland and beyond. Life sounds good with Virgin Radio - home to The Chris Evans Breakfast Show. talkSPORT, the world’s biggest sports radio station, delivers the very best live sport and analysis and is an official broadcaster of the Premier League. Launched in June 2020, Times Radio brings together the peerless journalistic expertise of The Times and The Sunday Times with world-class broadcast talent including John Pienaar and Aasmah Mir. Plus Talk The Home Of Common Sense, hosting Jeremy Kyle and Julia Hartley-Brewer.
The Team: We are the News Broadcasting Marketing team, dedicated to building campaigns, creativity, media planning and growing our broadcasting brands - including talkSPORT, Virgin Radio and Talk.
Your Role: As CRM Executive, reporting to the CRM Lead, you will work across our popular and dedicated radio brands - talkSPORT and Virgin Radio, plus Talk. Supporting the wider team, you will be responsible for building engagement plans that drive acquisition for our online competitions business, driving core revenue targets. You will have access to cutting edge data and marketing technology to engage with customers on a personalised cycle and build audiences. You will also be responsible for driving players for talkSPORT’s new free-to-play game, launching in 2026, building engagement from our listeners and pointing towards our betting brand, talkSPORT BET. Lastly, you will also support the CRM Lead on wider campaigns that drive engagement for our other radio brands, Virgin Radio and Talk.
Day to day you will:
- Support on comms to drive acquisition and retention of our new online competitions website, driving core revenue targets.
- Support with comms on our brands event calendar with key tentpole moments in sport, news and entertainment.
- Build and drive players to our new talkSPORT free-to-play game.
- Support campaigns and initiatives to recruit into News Broadcasting's in house audience panel, The Dugout.
- Work collaboratively with Data and Insight on customer centric data projects.
- Supporting wider Betting and Gaming initiatives to drive talkSPORT audiences into our betting brand, talkSPORT BET.
- Support wider campaigns to build engagement from our talkSPORT, Virgin Radio and Talk listeners.
- Build and manage CRM campaigns utilising Adobe, CDP’s and other CRM tools.
What we’re looking for from you:
- Technical Proficiency: At least 1 year of hands‑on experience with an ESP or Marketing Automation platform (e.g., Adobe Campaign, Braze, Iterable, Salesforce Marketing Cloud).
- Data Logic: A strong understanding of relational databases, audience segment building and logic required for journey orchestration.
- Attention to Detail: High standards for QA and testing.
- Stakeholder Communication: Ability to translate technical CRM concepts into clear updates for non‑technical stakeholders.
- Agility: You can pivot at pace and remain focused in a fast‑paced environment with multiple technical deliverables.
If you think you have what it takes but don’t tick every requirement on the list, please do apply. We recognise that considering someone’s potential as well as their experience is a great way to hire. We want to hear from people who have a passion to learn and develop.
Benefits:
- Private medical insurance including coverage for pre‑existing conditions.
- Discounted gym memberships, free ClassPass at Home, weekly in person/ virtual exercise classes.
- ‘Bikes for Work’ and ‘Electric Car’ scheme.
- Up to 60% discount on Harper Collins books.
- Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks.
- Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times.
- Weekly virtual panel chats with top journalists and celebrities.
- Access to wellbeing benefits such as EAP, physio/massage and counselling.
- A generous pension scheme with employer contributions of up to 5%.
- Wide range of training available, plus full LinkedIn Learning access.
- 25 days holiday, plus bank holidays and up to 4 volunteering days per year.
We want to ensure that everyone has the opportunity to perform to their best when applying for a role. If you would like to receive any information in a different way or for us to do anything differently to support you to apply for any of our roles please contact us on careers@news.co.uk.
CRM Executive employer: News Broadcasting
At News Broadcasting, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and innovation. As a CRM Executive, you'll benefit from cutting-edge technology, extensive training opportunities, and a supportive environment that encourages personal and professional growth. With perks like private medical insurance, generous holiday allowances, and exclusive access to events, working with us means being part of a dynamic team that values your contributions and well-being.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working at News Broadcasting. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your CRM expertise. This is your chance to demonstrate how you can drive engagement and revenue, just like they want for their brands.
✨Tip Number 3
Prepare for the interview by understanding their brands inside out. Know what makes talkSPORT, Virgin Radio, and Talk tick. Tailor your answers to show how you can contribute to their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team and ready to dive into the exciting world of broadcasting.
We think you need these skills to ace CRM Executive
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the CRM Executive role. Highlight your experience with marketing automation platforms and any relevant projects that showcase your skills in data logic and audience segmentation.
Show Off Your Passion:We love candidates who are eager to learn and grow! Don’t hesitate to share your enthusiasm for the broadcasting industry and how you can contribute to our brands like talkSPORT and Virgin Radio.
Be Clear and Concise:When writing your application, keep it straightforward. Use clear language to explain your technical skills and experiences, especially when discussing CRM concepts, so even non-technical folks can understand your expertise.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role without any hiccups!
How to prepare for a job interview at News Broadcasting
✨Know Your CRM Tools
Make sure you’re familiar with the specific ESP or Marketing Automation platforms mentioned in the job description, like Adobe Campaign or Salesforce Marketing Cloud. Brush up on your technical skills and be ready to discuss how you've used these tools in past roles.
✨Showcase Your Data Skills
Prepare to talk about your experience with data logic and audience segmentation. Think of examples where you’ve successfully built customer journeys or campaigns based on data insights. This will demonstrate your ability to engage effectively with customers.
✨Communicate Clearly
Since stakeholder communication is key, practice explaining complex CRM concepts in simple terms. You might be asked to translate technical jargon into layman's terms, so having a few examples ready can really help you shine.
✨Be Agile and Adaptable
The role requires agility in a fast-paced environment, so be prepared to discuss times when you had to pivot quickly in your previous jobs. Highlight your ability to manage multiple projects and how you stay focused under pressure.
