Digital Communications and Marketing Officer Organisation: Newry Credit Union Ltd Location: 7072 Hill Street, Newry, Co. Down, BT34 1BE
Reports to: Member Services manager / Management Team Contract: Permanent, subject to satisfactory probation
Hours: Full-time (to be confirmed; typically 36.25 hours per week)
Salary: Competitive, commensurate with proven capability and experience
Working Pattern: Office-based in Newry, with occasional evening and weekend work for events and campaigns. (Hybrid available after 6 months probationary period) About Newry Credit Union Newry Credit Union Ltd is a member-owned, not-for-profit financial co-operative established in 1963, serving more than 19,000 members across our common bond. We are entering an exciting period of growth, with continued investment in our premises, online banking, mobile app and community presence. We are looking for an ambitious Digital Communications and Marketing Officer to lead our marketing, communications, digital channels and events.
The Role
Reporting to the Member Services Manager / Management Team, you will lead an integrated marketing and communications programme focused on growing membership, supporting loan and savings activity, strengthening our community reputation and delivering measurable results. This is a senior, hands-on role. We are looking for someone who can set direction, manage campaigns, produce high-quality content, analyse performance and work with limited day-to-day supervision.
Key Responsibilities
Develop and deliver the annual marketing and communications plan, aligned with business objectives, membership targets and product priorities. Lead our website, social media, email, content and digital communications, ensuring a consistent, engaging and accessible brand. Manage and improve including content, landing pages, calls to action and conversion journeys. Plan and optimise SEO and paid digital campaigns across Google, Meta and other relevant platforms.
Use GA4, Search Console, advertising data and other analytics to measure performance, identify opportunities and make informed decisions. Manage the marketing budget, suppliers and agencies, ensuring activity delivers value. Plan and deliver Credit Union events, AGM communications and community activity, building strong relationships with local media, schools, employers, community organisations and partners. Ensure all marketing and communications meet relevant advertising, consumer protection, UK GDPR and financial promotions requirements. Maintain high standards of accuracy, tone, accessibility and brand consistency, including appropriate human oversight of AI-assisted content.
About You
You will have: At least three years' recent, hands-on experience in digital marketing or digital communications, with responsibility for measurable results. Degree-level qualification in Marketing, Digital Marketing, Communications, or a related discipline is not essential but would be highly advantageous. Strong experience across social media, SEO, paid digital advertising, analytics and content production. Proven experience planning and delivering events.
Working knowledge of GA4, Google Search Console and Google or Meta advertising platforms. The ability to produce professional written, visual and short-form video content. Experience with websites/CMS, email marketing, CRM or related marketing technology. Excellent written English and the ability to explain marketing and digital activity clearly to non-marketers. A self-starting, accountable approach, with high standards and sound judgement. An understanding of working within a regulated, member-owned organisation.
Experience in financial services, credit unions, not-for-profit or membership organisations would be advantageous, as would local knowledge or networks across Newry, South Down or the wider region.
What we're looking for
We want to see evidence, not just claims. Your application should demonstrate examples of campaigns you have owned, results you have achieved, analytics or advertising reports you have used to make decisions, and events or projects you have successfully delivered. We are particularly interested in people who understand that effective marketing is about outcomes, not simply activity or busy-looking social media.
What we offer
Permanent, full-time position based in Newry. Health & Wellbeing programme Competitive salary, commensurate with capability and experience. Workplace pension Paid holidays Genuine ownership of the Credit Union's marketing and communications function. The opportunity to shape our digital presence and make a measurable contribution to membership and business objectives. The successful candidate will be expected to become a member of Newry Credit Union if not already a member and eligible under the common bond.
Appointment will be subject to satisfactory references and any required background checks. How to apply - closing date 10th October 2026 Please submit: CV no more than three pages. Portfolio links or a short PDF showing relevant live work, such as campaigns, web pages, reports with sensitive figures removed or event materials. Please only submit work you can discuss in detail.
Shortlisted candidates will be invited to interview and may be asked to complete a short practical exercise, such as a channel audit, campaign outline or analytics interpretation exercise. Equality and Data Protection Newry Credit Union Ltd is an equal opportunities employer. We welcome applications from all eligible candidates who meet the specification, regardless of age, disability, gender, marital status, race, religion or belief, political opinion, or sexual orientation.
Personal data supplied in an application will be used only for recruitment and processed in line with UK GDPR and the Credit Union's data protection policies.
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