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- Tasks: Create engaging social content for top brands and stay ahead of trends.
- Company: Join a vibrant team at a leading social creative agency.
- Benefits: Flexible hours, creative freedom, and opportunities for growth.
- Other info: Collaborative environment with a focus on cultural relevance.
- Why this job: Shape the future of social media with your innovative ideas.
- Qualifications: Experience in social media and a knack for creative thinking.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a creatively driven Social Creative to join the NewGen social team. This role is focused on developing strong, platform-first social concepts for high-profile client accounts, shaping ideas that translate into engaging, culturally relevant content. You’ll play a key role in building social calendars, responding to trends, and contributing to large-scale social activations across key moments in the year. The ideal candidate is a strategic thinker with a deep understanding of social platforms, proven experience coming up with ideas that perform, and the ability to turn insights into clear, compelling concepts for brands and creators to execute.
- Creative Ideation & Insight
- Own the generation of social-first ideas across TikTok, Instagram and YouTube.
- Use cultural insights, platform behaviour, and audience data to spark highly relevant ideas that fit the brand, the moment, and the brief.
- Monitor trends daily (formats, sounds, memes, behaviour shifts) and proactively surface opportunities for brands to join conversations in a smart, strategic way.
- Lead brainstorms and rapid-response ideation sessions, ensuring the output is insight-driven, on-brand and platform-native.
- Translate social insights into simple, actionable creative directions.
- Develop creative concepts into tangible pieces of content:
- Work closely with studio/content teams to bring ideas to life.
- Review all outgoing creative with a creative eye pushing for thumb-stopping, best-in-class execution every time.
- When needed, create content yourself (copy, images, lo-fi edits, TikTok-style executions, memes, static design direction).
- Attend shoots to give social-first direction, ensuring content maps to platform behaviour and is maximised for edits, versions and hooks.
- Write platform-native copy and contribute to edit notes, hooks, caption variations and alt text where relevant.
- Actively manage communities across platforms with an understanding of tone, sub-cultures and conversation drivers.
- Spot high-potential comments/threads and turn them into content opportunities.
- Keep a pulse on how the audience is responding to content and feed that insight back into creative.
- Input into social strategies, campaign playbooks and tone-of-voice docs through a creative lens.
- Bring smart, platform-aware ideas to client creative meetings, strategy sessions and campaign planning.
- Support new business responses with social creative ideas, rapid concepts, decks and cultural insight.
Social Creative in London employer: NewGen
Contact Detail:
NewGen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Creative in London
✨Tip Number 1
Get your portfolio sorted! Showcase your best social content and creative ideas. Make sure it’s easy to navigate and highlights your understanding of different platforms like TikTok and Instagram.
✨Tip Number 2
Network like a pro! Connect with industry folks on LinkedIn or at events. Don’t be shy to slide into DMs or comment on posts – you never know who might have the inside scoop on job openings.
✨Tip Number 3
Stay on top of trends! Regularly check out what’s buzzing on social media. Use this knowledge to come up with fresh, relevant ideas that can impress potential employers during interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Social Creative in London
Some tips for your application 🫡
Show Your Creative Spark: When you're applying for the Social Creative role, let your creativity shine through! Use engaging language and showcase your unique ideas in your application. We want to see how you think outside the box and come up with fresh concepts.
Tailor Your Application: Make sure to customise your application for this specific role. Highlight your experience with social platforms like TikTok, Instagram, and YouTube, and share examples of how you've used cultural insights to create compelling content. We love seeing relevant experiences!
Be Insight-Driven: Demonstrate your understanding of audience data and trends in your application. Share how you've turned insights into actionable creative directions in the past. This shows us that you can think strategically and creatively at the same time!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you're keen to join the StudySmarter team!
How to prepare for a job interview at NewGen
✨Know Your Platforms
Make sure you have a solid understanding of TikTok, Instagram, and YouTube. Research the latest trends, popular formats, and what type of content performs best on each platform. This knowledge will help you demonstrate your expertise and show that you're ready to create engaging, culturally relevant content.
✨Bring Your Ideas to Life
Prepare a portfolio showcasing your previous work, especially any social-first ideas you've developed. Be ready to discuss how you turned insights into compelling concepts and how those ideas performed. This will give the interviewers a clear picture of your creative process and ability to execute.
✨Stay Ahead of Trends
Show your proactive side by discussing how you monitor daily trends and cultural shifts. Bring examples of how you've identified opportunities for brands to join conversations in a smart way. This will highlight your strategic thinking and ability to adapt quickly in the fast-paced world of social media.
✨Engage with the Community
Demonstrate your understanding of community management by sharing experiences where you've actively engaged with audiences. Talk about how you've spotted high-potential comments or threads and turned them into content opportunities. This shows that you not only create content but also understand the importance of audience interaction.