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For Companies At a Glance
- Tasks: Lead analytics and category strategy to drive growth across iconic brands.
- Company: Join Newell Brands, a leader in consumer goods with a collaborative culture.
- Benefits: Enjoy flexible working, unlimited learning resources, and employee recognition programmes.
- Why this job: Make a real impact by turning data into actionable strategies for top retail partners.
- Qualifications: Extensive experience in category management and strong analytical skills required.
- Other info: Be part of a socially responsible company that values integrity and teamwork.
The predicted salary is between 60000 - 80000 £ per year.
Location: Manchester, Bristol, Birmingham, London (any of the following)
Reports to: Commercial Director, UK & Ireland Cluster
Contract type: Permanent
Your role and team in a nutshell
As Head of Analytics, Insights and Category Development, you will lead analytics and category strategy across the UK and Ireland, covering all categories present in these markets. You will turn data into clear commercial actions, shape category strategies and influence key retail partners, while working closely with Sales, Marketing, Finance, Supply Chain and Product teams. You will lead a team of four direct reports located across the UK and play a central role in driving sustainable growth across categories that include brands like Sharpie, Yankee Candle, Breville, Coleman and more.
Your key responsibilities
- Lead and develop a high performing analytics and category team, setting clear priorities and building a culture of insight driven decision making and commercial impact.
- Partner cross functionally with Sales, Marketing, Finance, Supply Chain and Product teams to translate insights into actionable commercial strategies aligned with business objectives.
- Act as a trusted category advisor to key retail customers, delivering compelling, data led category stories to support joint business planning, line reviews and growth initiatives.
- Analyse market, shopper and competitive trends to assess category performance, identify growth opportunities and track key performance indicators across sales, share and profitability.
- Define and deliver category strategies including assortment, pricing architecture, shelving and promotional frameworks that drive sustainable growth across segments and key customers.
- Lead pricing and promotion analytics, using modelling and scenario planning to optimise investment decisions and improve promotional return on investment.
- Optimise merchandising and in store execution, providing data backed recommendations on planograms, displays and shelf strategy to improve visibility and shopper conversion.
- Build enterprise wide analytics and category capabilities, standardising best practices, enhancing reporting tools and strengthening insight frameworks across the business.
What you will need
- Extensive experience in category management, analytics or commercial insights within fast moving consumer goods, consumer packaged goods or retail.
- A proven track record of owning and delivering category growth strategies with measurable commercial impact.
- Proficiency in syndicated data (e.g., Circana/Nielsen/IRI), retailer POS data, and BI tools (Power BI, Tableau, etc.).
- Advanced analytical capabilities including forecasting, modelling and data visualization.
- Strong experience leading and developing teams.
- Demonstrated expertise in pricing, promotion optimisation, assortment planning and retail analytics.
Your advantage
- Experience working directly with retail customers and influencing external stakeholders.
- Strong storytelling and presentation skills, with the ability to simplify complex information.
- A collaborative mindset and confidence working across multiple functions.
- Experience building scalable analytics frameworks and capability.
What You Gain
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few. Join us and benefit from:
- Flexible hybrid or remote working system
- Unlimited access to LinkedIn Learning - 17,000+ courses for your professional and personal development
- Bravo - our global recognition programme where teammates can recognise each other and exceptional work is rewarded
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others
- Employee Referral Program - an opportunity to get a bonus
- Global Employee Assistance Program - confidential support for you and your family, complementing our commitment to your well‑being at work and beyond
- Corporate Citizenship Philosophies - environmentally sustainable and socially sensitive business practices
- Give@Newell - paid time‑off for charity activities dedicated for local communities right where you live/work
- Access to Employee Resource Groups that foster an inclusive culture
- Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership
Are you interested? If so, please click on "Apply Now" on this site and upload your CV. If your application is shortlisted, our recruiter will invite you for an initial phone interview. By submitting your CV you acknowledge having read Newell Brands' Privacy Statement for Job Applicants available at https://privacy.newellbrands.com/job-applicant/. If you wish to be considered also for other suitable positions with the company, please explicitly indicate so on your CV/motivation letter.
Senior Manager / Head of Analytics, Insights & Category Development in Manchester employer: NEWELL
Contact Detail:
NEWELL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager / Head of Analytics, Insights & Category Development in Manchester
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work at Newell Brands or similar companies. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for the interview by diving deep into the company’s brands and recent market trends. Show us you know your stuff and can turn data into actionable insights – that’s what we love to see!
✨Tip Number 3
Practice your storytelling skills! You’ll need to simplify complex data into compelling narratives. Think about how you can present your past experiences in a way that highlights your impact on category growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team and contributing to our success.
We think you need these skills to ace Senior Manager / Head of Analytics, Insights & Category Development in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Manager / Head of Analytics. Highlight your experience in category management and analytics, and don’t forget to mention any relevant tools you’ve used like Power BI or Tableau.
Showcase Your Achievements: We want to see your impact! Use specific examples to demonstrate how you've driven category growth or influenced key retail partners. Numbers and results speak volumes, so include those where possible!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell your story. Explain why you're passionate about this role and how your background aligns with our mission at Newell Brands. Keep it engaging and personal!
Apply Through Our Website: Don’t forget to hit that 'Apply Now' button on our site! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at NEWELL
✨Know Your Data Inside Out
As a Senior Manager in Analytics, you’ll need to demonstrate your proficiency with data. Brush up on your knowledge of syndicated data sources like Circana and Nielsen, and be ready to discuss how you've used these tools to drive category growth in the past.
✨Showcase Your Leadership Skills
You’ll be leading a team, so it’s crucial to highlight your experience in developing high-performing teams. Prepare examples of how you’ve set clear priorities and fostered a culture of insight-driven decision-making in previous roles.
✨Prepare for Cross-Functional Collaboration
This role requires working closely with various teams. Think of specific instances where you’ve successfully partnered with Sales, Marketing, or Finance to translate insights into actionable strategies. Be ready to discuss how you can bring that collaborative mindset to their organisation.
✨Craft Compelling Stories from Data
Your ability to simplify complex information is key. Prepare a few examples of how you’ve turned data into compelling narratives that influenced stakeholders. Practice presenting these stories clearly and confidently, as storytelling will be a big part of your role.