At a Glance
- Tasks: Lead exciting product launches for Yankee Candle across Europe and create impactful marketing strategies.
- Company: Join a global leader in consumer goods with a focus on innovation and sustainability.
- Benefits: Enjoy flexible hybrid working, unlimited online courses, and discounts on products.
- Other info: Be part of a supportive team that values integrity, teamwork, and personal growth.
- Why this job: Make your mark in a fast-paced environment while developing your marketing skills.
- Qualifications: Degree in marketing and experience in product launches preferred.
The predicted salary is between 30000 - 40000 £ per year.
Location: Manchester area, Bristol, or London (Hammersmith)
Reports to: Regional Marketing Manager
Contract type: Permanent
Your Role and Team in a Nutshell
As Marketing Executive (Brand Development) you will help turn great ideas into products people love and buy. You will lead the launch of new Yankee Candle products across Europe and turn brand plans into strong in‑market execution across retail, wholesale and online channels. Working with brand, product development, sales and supply teams, you will deliver consumer‑focused, design‑led launches in a fast‑moving category. You will be part of a team of six and collaborate closely with global and local marketing teams in Europe. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities
- Play a key role in end‑to‑end product launches, including seasonal collections, product updates and supporting new product development through key stages of the process.
- Shape and deliver go‑to‑market plans that support brand and revenue priorities, ensuring all launch materials are ready for regional teams.
- Work with regional teams to build a relevant and competitive innovation pipeline, supporting adaptation of global concepts for EMEA markets.
- Create clear and impactful activation toolkits for key markets, including sell‑in materials, catalogues, product copy and imagery.
- Partner with sales and account teams to secure product listings and strong in‑store presence, providing the materials needed for successful sell‑in.
- Coordinate cross‑functional teams to ensure smooth and timely delivery of launches, working closely with sourcing, packaging, product development and project management.
- Translate consumer insights and market trends into product positioning and campaigns, ensuring relevance across different markets.
- Support sales teams with training, storytelling and practical selling tools, including organising samples and supporting product presentations.
- Track performance after launch and refine plans to improve results, while managing multiple projects in parallel in a fast‑paced environment.
What You’ll Need
- Degree in marketing or a related field.
- Experience in a marketing role within a branded consumer goods business, preferably in an international organisation.
- Hands‑on experience supporting or leading product launches and development.
- Ability to use data and insights to guide decisions.
Your Advantage
- Experience working in a matrix organisation.
- Confidence building relationships and influencing stakeholders.
- Clear communication and presentation skills.
- Ability to manage multiple priorities in a fast‑paced environment.
- Additional European language skills.
What You Gain
- Flexible hybrid working system (on average 3 days in the office and 2 days at home per week).
- Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development.
- Bravo – our global recognition programme rewarding exceptional work.
- Discounts on select Newell Brands products.
- Employee Referral Program with bonus opportunities.
- Global Employee Assistance Program providing confidential support.
- Corporate Citizenship initiatives promoting sustainability and social responsibility.
- Give@Newell – paid time‑off for charity activities in local communities.
- Access to Employee Resource Groups fostering an inclusive culture.
Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership.
Marketing Executive (Brand Development) - Yankee Candle in Manchester employer: NEWELL
Yankee Candle is an exceptional employer that fosters a dynamic and inclusive work culture, particularly in the vibrant locations of Manchester, Bristol, and London. With a strong emphasis on employee growth, we offer flexible hybrid working arrangements, unlimited access to professional development courses, and a robust recognition programme to celebrate outstanding contributions. Join us to be part of a passionate team dedicated to creating beloved products while making a positive impact in our communities.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive (Brand Development) - Yankee Candle in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend marketing events, and connect with current employees at Yankee Candle. You never know who might give you a heads-up about job openings or even refer you directly!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past marketing projects, especially any product launches you've been involved in. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Yankee Candle’s brand values and recent product launches. Be ready to discuss how your experience aligns with their goals and how you can contribute to their success in the market.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at Yankee Candle.
We think you need these skills to ace Marketing Executive (Brand Development) - Yankee Candle in Manchester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Executive role. Highlight your experience with product launches and brand development, as these are key aspects of the job. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how you can contribute to Yankee Candle's success. Be sure to mention any relevant experience and how it relates to our goals.
Showcase Your Data Skills:Since data-driven decisions are crucial in this role, make sure to highlight any experience you have with using insights to guide marketing strategies. We love seeing candidates who can back up their ideas with solid data!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at NEWELL
✨Know Your Brand Inside Out
Before the interview, dive deep into Yankee Candle's brand values, product lines, and recent marketing campaigns. Understanding their unique selling points and how they position themselves in the market will help you demonstrate your passion for the brand and show that you're ready to contribute to their success.
✨Showcase Your Launch Experience
Be prepared to discuss specific examples of product launches you've been involved in. Highlight your role, the challenges you faced, and the outcomes. This will not only showcase your hands-on experience but also your ability to manage multiple projects in a fast-paced environment, which is crucial for this role.
✨Bring Data to the Table
Since the role requires using data and insights to guide decisions, come equipped with examples of how you've used data in past marketing roles. Whether it's consumer insights or market trends, showing that you can translate numbers into actionable strategies will set you apart from other candidates.
✨Prepare for Collaboration Questions
Given the cross-functional nature of the role, expect questions about teamwork and collaboration. Think of instances where you've successfully worked with different teams, such as sales or product development, to achieve a common goal. This will demonstrate your ability to build relationships and influence stakeholders effectively.
