At a Glance
- Tasks: Drive brand strategy and innovation for Crockpot while engaging consumers.
- Company: Join a dynamic international team in a leading consumer goods company.
- Benefits: Enjoy flexible working, unlimited online courses, and discounts on popular brands.
- Other info: Collaborative culture with opportunities for community involvement and personal growth.
- Why this job: Make an impact in marketing while developing your skills in a supportive environment.
- Qualifications: Experience in marketing within a branded environment and strong analytical skills.
The predicted salary is between 35000 - 45000 £ per year.
Location: Manchester area (Cheadle)
Reports to: Regional Marketing Manager
Contract type: Permanent
Your Role & Team in a Nutshell
As an International Marketing Executive, you will support the development and execution of Crockpot brand strategy, pricing and innovation plans, while shaping a strong and balanced product portfolio. You will play a key role in building consumer demand and market share, grounded in deep consumer, product, and market understanding. You will work closely with global brand team and local marketing teams to help ensure that Crockpot continues to connect with consumers through relevant, consistent and impactful communication. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities
- Lead key brand, category or portfolio initiatives to engage target consumers effectively.
- Support distribution planning, including merchandising and channel assortment, ensuring alignment with global brand positioning.
Insights and Data
- Build a strong understanding of categories, consumers and competitors using internal and external data to inform decisions.
- Provide regional market insights and recommend actions based on consumer needs and category performance.
Product Development
- Support the creation of robust business cases and contribute to the innovation pipeline and stage-gate process.
- Manage product lifecycle activities, balancing launches, discontinuations and extensions across the portfolio.
Brand Communication
- Deliver clear and consistent brand communications, including packaging, materials and external messaging.
- Support annual brand planning and manage agency and supplier relationships, ensuring assets are delivered on time.
Pricing
- Analyse market data and shopper insights to recommend pricing strategies and structure across products and categories.
- Support pricing reviews and promotional planning to maximise value and align with consumer behaviour.
Minimum Qualifications
- Proven marketing experience within a branded CPG or FMCG environment.
- Experience working in an international organisation, with the ability to build strong relationships and influence across different countries.
- Confident using data and insights to understand performance and shape marketing plans.
- Able to build commercial business cases and work with profit and loss (P&L).
- Experience launching new products and managing a product portfolio.
Additional Advantages
- Comfortable working in a fast‑paced, international environment.
- Strong analytical, communication and presentation skills.
- Collaborative and effective when working as part of a team.
- Strong time and budget management skills.
- University Degree, preferably in marketing or related field.
- European language skills.
Benefits
- Flexible hybrid working system (on average 3 days in the office and 2 days at home p.w.).
- Unlimited access to LinkedIn Learning - 17,000+ courses for your professional and personal development.
- Corporate Citizenship Philosophies - environmentally sustainable and socially sensitive business practices.
- Bravo - our global recognition programme where teammates can recognise each other and exceptional work is rewarded.
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others.
- Employee Referral Program - an opportunity to get a bonus.
- Global Employee Assistance Program - confidential support for you and your family, complementing our commitment to your well‑being at work and beyond.
- Give@Newell - paid time-off for charity activities dedicated for local communities right where you live/work.
- Access to Employee Resource Groups that foster an inclusive culture.
International Marketing Executive - Crockpot in Manchester employer: NEWELL
As an International Marketing Executive at Crockpot, located in the vibrant Manchester area, you will thrive in a dynamic work culture that prioritises employee growth and development. With flexible hybrid working options, unlimited access to professional training resources, and a commitment to corporate citizenship, we ensure our team members are supported both personally and professionally. Join us to be part of a collaborative environment where your contributions are recognised and rewarded, making a meaningful impact on our brand and community.
StudySmarter Expert Advice🤫
We think this is how you could land International Marketing Executive - Crockpot in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for NEWELL and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like NEWELL are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with NEWELL on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at NEWELL. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace International Marketing Executive - Crockpot in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit NEWELL. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of NEWELL:Show us that you’ve done your homework! In your application, briefly mention what you admire about NEWELL’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at NEWELL
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at NEWELL will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At NEWELL, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
