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- Tasks: Drive marketing success for Yankee Candle by launching new products and executing creative campaigns.
- Company: Join Newell Brands, a leading consumer products company with iconic brands.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Fast-paced role with a focus on creativity, analysis, and brand advocacy.
- Why this job: Be part of a passionate team that shapes the future of beloved brands.
- Qualifications: Bachelor's degree in Marketing or Business and 2-5 years of relevant experience.
The predicted salary is between 36000 - 60000 £ per year.
Newell Brands is a leading $8.3B consumer products company with a portfolio of iconic brands such as Graco, Coleman, Oster, Rubbermaid and Sharpie, and 25,000 talented employees around the world. Our high-performance culture, unparalleled curiosity about the world around us, and talented people fuel our success. Our culture is enabled through our core values which guide all we do and how we win as One Newell. They are Integrity, Teamwork, Passion for Winning, Ownership & Leadership.
The Associate Marketing Manager will play a critical role in driving the success of Yankee Candle in Canada. This position supports end-to-end commercialization of new products, partners with global brand teams, and ensures flawless execution of marketing initiatives. The ideal candidate is analytical, creative, and highly organized, with a passion for building iconic brands.
Key Responsibilities- Product Commercialization: Lead end-to-end commercialization of new products in collaboration with global brand teams. Ensure timely execution of launch plans and alignment with brand strategy.
- Data Analysis & Insights: Analyze POS, invoice sales, and syndicated market data to identify trends and opportunities. Develop actionable recommendations for assortment expansion and portfolio optimization.
- Creative & Activation Briefs: Partner with the Senior Marketing Manager to write compelling creative, activation, and media briefs. Collaborate with agency partners to deliver best-in-class campaigns.
- Agency & Budget Management: Manage relationships with creative and media agencies. Oversee marketing budget, including purchase orders and reconciliation.
- Brand Advocacy & Training: Serve as the Yankee Candle brand evangelist in Canada with a deep understanding of our products as well as the competitive landscape. Conduct presentations and training sessions for internal teams and external partners.
- Bachelor's degree in Marketing, Business, or related field.
- 2–5 years of marketing experience, preferably in CPG or retail.
- Strong analytical skills with experience in data interpretation and reporting.
- Excellent communication and presentation skills.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Proficiency in media analytics and experience with syndicated data tools (e.g., Nielsen, IRI) is an asset.
The Ontario base pay range for this position is from $97,500 to $119,050. Salary will be based on prior experience related to the skills required for this position.
Associate Marketing Manager, Yankee Candle in Wath upon Dearne employer: Newell Brands
Contact Detail:
Newell Brands Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Marketing Manager, Yankee Candle in Wath upon Dearne
✨Tip Number 1
Network like a pro! Reach out to current or former employees at Newell Brands on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Dive deep into Yankee Candle's products and marketing strategies. Show us that you're not just passionate but also knowledgeable about what makes the brand tick.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills in data analysis and creative marketing can drive success for Yankee Candle. We want to see your enthusiasm and how you can contribute to our team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re serious about joining the Newell family.
We think you need these skills to ace Associate Marketing Manager, Yankee Candle in Wath upon Dearne
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Associate Marketing Manager role. Highlight your marketing experience, especially in product commercialization and data analysis, as these are key for us at Yankee Candle.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're passionate about building iconic brands like Yankee Candle. Share specific examples of your past successes and how they align with our values of integrity and teamwork.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, don’t shy away from showcasing your experience with data interpretation. Mention any tools you’ve used, like Nielsen or IRI, to demonstrate your capability.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Newell Brands
✨Know Your Brands
Before the interview, dive deep into Yankee Candle and its product offerings. Understand their brand values and how they resonate with consumers. This will help you articulate how your experience aligns with their mission and demonstrate your passion for building iconic brands.
✨Showcase Your Analytical Skills
Be prepared to discuss specific examples of how you've used data analysis in previous roles. Highlight any experience with POS or market data tools like Nielsen or IRI. This will show that you can identify trends and make actionable recommendations, which is crucial for the Associate Marketing Manager role.
✨Prepare Creative Briefs
Think about how you would approach writing a creative brief for a new product launch. Bring a sample or outline to discuss during the interview. This will demonstrate your understanding of the creative process and your ability to collaborate effectively with agency partners.
✨Master the Art of Presentation
Since you'll be conducting presentations and training sessions, practice your presentation skills ahead of time. Prepare to discuss how you would advocate for the Yankee Candle brand and engage both internal teams and external partners. Confidence in your delivery will leave a lasting impression.